PPT Asian Paints

Dealers perception about Asian paints Submitted by:- Ankush Bhatnagar MBA 2009-2011 M090700011

Indian Paint Industry ,[object Object],[object Object],25% 10% Industrial paints 75% 90% Decorative paints Value share Volume share

OBJECTIVE OF THE STUDY ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],6% 14% 30% 45% 5% Asian Paints Berger Paints Nerolac Paints ICI Paints Others

Q2. Which facility of the paints company attracts you for dealership? ,[object Object]

Q3. Which brand of the paint company customers mostly preferred ,[object Object]

Q4. Do you know Asian paints deal in all categories of interior and exterior paints? ,[object Object]

Q5. Do you know that today most of the customer prefer Asian paints due to big brand name and because of brand ambassadors? ,[object Object]

Q6. Is your company provide better schemes and reward on achieving the target? ,[object Object]

Q7. If you are going to start the dealership with Asian paints which type of facility you want from the company. ,[object Object]

Findings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Recommendations ,[object Object],[object Object],[object Object]

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