Gender mainstreaming is a strategy for achieving gender equality by ensuring that both women and men have equal access to opportunities and resources at all levels of development. The concept was first proposed in 1985 and formally featured at the 1995 World Conference on Women in Beijing. The Election Commission of Pakistan supports gender mainstreaming and increasing women's participation in the electoral process, such as through its Gender Corner and using technology like social media. Ensuring conditions like political rights, citizenship, and access to information can help promote gender equality.