SlideShare a Scribd company logo
1 of 8
L O G I M A H O V E .
S E K A T S K Y A .
Y A R O S H E V I C H E .
PR campaign for online shop
“Bel IT Market”
Main PR instruments
for online shops
 SMM
 SEO
 Contextual advertising
 Online shopping malls
SMM
1. Post daily content for continued growth
2. Leverage Social Reviews to Automate Word of
Mouth Marketing
3. Experiment With Different Titles in Your Blog
Posts
4. Invest in an Infographic
SEO
1. Find keywords for your homepage and product
pages
2. Pinpoint keywords for blog topics
3. Customer reviews
Contextual advertising
 Contextual advertising is advertising on a
website that is relevant to the page’s content.
Online shopping malls
THANK YOU
FOR
ATTENTION!

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