2. Which media
company and why?
A magazine cannot be published without a
publisher (unless they were independent
magazine.). There many institutions within
the industry like IPC publishing or EMAP, but
the one industry that the magazine fits would
fit most in would be Bauer magazine.
Bauer magazine is one of the largest
privately owned publishing group that sell
over 300 magazines to 15 different
countries. Rather then focusing on a niche
group like other publishing
companies, Bauer magazine the most
diverse amount of genres of magazines in
the publishing industry as well, ranging from
fishing to music. They also personally in my
own opinion has the most impressive editing
as well being one of the most known and
best-selling company, especially with their
amazingly high statistics. They also have
institutions across other media outlets like
3. Magazine Cover
Sales
A magazine can make their sales
through the profit gained from
selling they’re magazine.
However, the main way that a
magazine can make money is the
use of “cover sales”, the selling of
pages for advertisement. These
advertisements have specifically
chose the type of magazine that
naturally fits their target
audience, to get the best amount of
sales.
These are just some examples of some of The price for an average
the brands that might buy the advertising advertisement in a
space in “Attention Please”. The brands popular national
are usually products that aim towards magazine usually costs
teenagers, like “Monster Energy” or around £32000 to
“Skullcandy”. But also popular products £160000 depending on
that appeal to all like “Apple” to gain a size, colour and
profit among the majority. placement of the ad.
4. An online presence
One of good way of making a
product more well known is the The magazine is also aimed towards a
use of the internet as way of generation that focuses most of their
selling oneself. Which is why I hours on their computer or smart
think a making a website for the products to get by everyday. So it
magazine is essential for a would also be making it more easier
successful debut. to sell to too.
With, almost every other
Another good media franchise being mostly With every other
use might also accessible through the institution having
be the use of internet, it would seem not one, it would make the
social network having an online version seem like the
“twitter”. As it would be a terrible waste of magazine is not “in”
is a good way a way to reach out to more of what’s popular and
to announce an audience. Also it is more that would disagree
any news as convenient then having a with the target
well as make it magazine to carry around audience as the main
more personal along with all the other items focus is to appeal to
to the reader. said consumer might be them so they would
carrying. buy the magazine.
5. Apps
Investing in an app would be It would also be a risky
both a risky and worthwhile business
business decision. A lot of transaction, because
people use apple and android there is still the
products in this day and age possibility that the app
and creating an apple would might not be popular
have as many advantages like and would be a waste
easy access to the magazine of money to develop.
as well as handy notifications The magazine is also
for the consumer. targeted upon a lower
economic class, so it is
There is also the also possible that the
consideration of whether audience might not
or not the app would be have apple and/or
free or not. If there is a android products.
price, there is also the
thought of what price the
app might cost.