The document discusses the convergence of print and online magazines using the examples of Wire and Mixmag magazines. For print magazines, physical copies have aesthetic appeal through glossy pages and large images that attract attention on store shelves. However, websites allow for unlimited information, easy searching and updating, and access from any device. Both platforms promote artists and sell merchandise, but websites gain revenue through ads and online shops. While print will remain popular for some, digital versions are more cost-effective and accessible.

1. SECTION I
Magazine and WebDesign -
CREATEA POWERPOINT
PRESENTATION SHOWINGYOUR
RESEARCH INTOTHECONVERGENCE
BETWEENTHE PRINT ANDTHE
ONLINEVERSION OFTWO DIFFERENT
MAGAZINES.

2. 1. Convergence -
The Convergence between Physical media and Digital media has skyrocketed within the last century – although the
difference between the timeframes where both were introduced is great, Digital media has started to overtake,
gaining more ground with the impressive growth that has occurred.This started with the first magazine that was
switched to a digital format, Datamation.The publication of the magazine was previously print, between 1952 and
1998. However, although the appearance of the magazine is now on the internet – it’s still going strong.A big factor
why a lot of companies started to converge with going into the digital world, is that the company would need to keep
in mind; the cost for materials and printing, publication and distribution.
In theory, Digital Magazines are overall better. Not only does it save money for the company, it also allows for the
customer to have the magazine wherever they would go, simply by downloading the information onto their mobile
device, e.g a smart phone.This makes it more accessible, light, and keeps it from damaging the magazine.
However, Paper Magazines will always have a domain in which digital would never be able to access.The aesthetic
appearance of the glossy paper would appeal to a variety of their customers, still selling them. Simply holding a
physical version would appeal to a lot of people.

3. WIRE - MagazineVersion
The photographs are bigger and
more aesthetic – promoting both
the company and the artist.
More appealing – A physical version
is more eye-catching and can gain
more attention to fans of the
company.
The layout is overall bigger
making it easier for people
to read what would be
inside
The big Mast Head would attract
more people within the store it is
selling at – especially if the
company is popular
The glossary allows people to see the
content inside of the magazine. Allowing
the consumers to see if they will like
what's inside.
Another big photo to
advertise who is featured
on the inside.
It's clearly laid out, thus making it easier for
people to find what they want to see within
the magazine.
In general, the magazine is
more captivating to the
consumer.
Allows people to see the
issue number and serial
code.
Big Sell Lines
Attract people to buy
The magazine
Featured artist attracts more
audiences meaning promotion for
both artist and magazine company.
Clearly shows how updated
the magazine

4. WIRE –WebsiteVersionTheres a search bar – this makes it easier
for the consumer to find the information
they are looking for.
Generally, there is more news
and information to read
compared to the physical
magazine
Headlines are much more captivating,
with the added photographs to make
them seem more interesting.
Although on a different platform, they are
still advertising the subscription of the
physical version of the magazine.
Can update new relevant news
instead of waiting for a new
issue to come out.
Quick portals to their social media,
making it easier for the consumer t
find out more about the company.
Online shop – allowing the
company to sell more
merchandise, making more
money.
Information only exclusive
to their own platform?
Unlimited space for information, compared
to the physical where you can only have a set
amount of words.
Subscription Button, allowing followers
to see what they want to see again by
paying
Allows users to buy items
Cross Media Convergence
Latest events and details
automatically updated

5. MIXMAG - MagazineVersionAttractive media front cover
allowing to attract more
customers Big Mask Head allows
advertisement for the
company
Sell lines attracting
new customers,
good for publicity
for both theArtist
and the magazine
company.
Serial numbers so that the
consumer known what
they bought is legitemate.
Double Page spread to
intrigue the consumer
One large photo to capture
the attention
A lot of information about
the article inside –This
allows the consumers to
know that it is full of detail
and not skimming any
facts.
Intricate photography,
close up of the model
captures the consumers
attention, allowing a higher
chance for a successful
buying rate.
Intriguing makeup details
captures the audiences
attention towards the
model – this is because the
clothing and the colour
scheme is otherworldly and
strange.
The layout is clear and
understandable, with a big
title that would capture the
consumers attention when
they open the magazine.
The colour scheme on the
front cover is the same on
the inside.

6. MIXMAG –WebsiteVersion
The layout is clear and
simple, easy to understand
when you scroll down and
not to messy.
Advertisements – this
allows the company to
profit just from consumers
looking at their webpage.
Small boxes showing
different articles that may
capture the consumers
attention, making more
traffic for the company.
Has social media outlets, both
promoting the page and each
individual account – this allows the
consumer to see what they want
more on a regular basis.
Premiering videos allows the
consumer to watch it, both
promoting the featured artist
and the company of mixmag.
Shows the different
amounts of articles they
have.
The use of large household
names promoted the
articles
Can update new relevant news
instead of waiting for a new
issue to come out.
Latest events and details
automatically updated
Allows users to buy items