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1. GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
PUBLICATION DATE: AUGUST 2017
PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-8 TABLE OF CONTENTS I PAGE 9 REPORT-SPECIFIC SAMPLE
CHARTS I PAGE 10 METHODOLOGY I PAGE 11 RELATED REPORTS I PAGE 12 CLIENTS I PAGE 13-14 FREQUENTLY ASKED QUESTIONS
PAGE 15 ORDER FORM I PAGE 16 TERMS AND CONDITIONS

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Global Mobile Payment Methods: First Half 2017
Report
Online Payment
Asia-Pacific, Europe, Latin America, Middle East and Africa, North
America
Argentina, Australia, Austria, Belgium, Canada, China, France,
Germany, India, Italy, Japan, Kenya, Mexico, Netherlands, Nigeria,
Russia, South Korea, Spain, Sweden, Taiwan, Turkey, UK, USA
English
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QUESTIONS
ANSWERED
IN THIS REPORT
What are the main mobile payment trends worldwide?
Which countries are leading in mobile payments?
What are the major drivers and barriers of mobile payment adoption?
How popular mobile wallets, such as Apple Pay, Samsung Pay and Android Pay, really are?
SECONDARY MARKET
RESEARCH
Our reports are exclusively based on secondary market research. Our researchers derive
information and data from a variety of reliable published sources and compile the data into
understandable and easy-to-use formats.
ADVANTAGES Maximum Objectivity
Reliable Sources
Up-To-Date Analysis
Boardroom-Ready PowerPoint Presentations
Guidance For Strategic Company Decisions
GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017

3. EMERGING MARKETS DRIVE THE GROWTH OF MOBILE PAYMENT
Mobile payment continues to evolve across the globe, led in the first place by
emerging economies in Asia and Africa. According to a recent survey cited in this report by
yStats.com, Indonesia, China, India and Egypt occupied the top positions in a ranking of
countries by share of Internet users who are likely to start using mobile payments in 2017.
Consumers in emerging markets in general had a more positive image of mobile payment
and mobile money services than those in developed markets. For example, more than
three-quarters of consumers surveyed in developing countries believed that using mobile
money improves their purchasing experience, compared to less than 50% in developed
economies.
The adoption of mobile payment methods among consumers in different countries is
driven by the factors of convenience, ease of use, payment processing speed and the ability
to integrate loyalty programs into the payment app. At the same time, security is the main
consideration of global consumers when deciding to use mobile payments, outranking
convenience. In addition, more than one-half of smartphone users in Germany would like to
see lower fees than for using other payment methods and those in Canada desire a higher
acceptance level among merchants.
Mobile wallets are among the most prominent mobile payment methods. In India,
the value of mobile payment transactions grew nine-fold in the past two years. In the USA,
mobile wallets account for most of the in-store payment value with numerous competing
offers from merchants, banks and tech companies. Multiple consumer surveys cited in this
report by yStats.com, including in Argentina, Germany, and the USA, reveal banks as the
preferred providers of mobile payment solutions. Nevertheless, the examples of the
success of third-party providers Alipay and WeChat Pay in China confirm the strong
potential of mobile payment solutions by non-bank providers. Moreover, the global usage
figures of Apple Pay, Samsung Pay and Android Pay are projected to reach new heights in
2017, as they continue to launch in new markets and run promotional campaigns in existing
ones.
GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
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4. MANAGEMENT SUMMARY
GLOBAL DEVELOPMENTS
 Payment Methods Preferred in E-Commerce, incl. “Mobile Payment”, in % of Online Shoppers, Q1 2017
 Contactless Payment Transaction Value, in USD billion, 2017e & 2019f
 Number of Contactless Payment Users of Android Pay, Apple Pay, and Samsung Pay, in millions, 2015 - 2017e
 Share of Internet Users Who Are Likely To Use Mobile Payment in the Next Year, in % of Internet Users, by Selected
Countries, Q1 2017
 Attitudes Towards Mobile Payment and Mobile Money, in % of Consumers, by Developed and Developing Markets,
2016
 Breakdown of the Number of Transactions/Purchases by Payment Methods, in %, incl. “Mobile Payments”, as
Perceived by Businesses and by Consumers, 2016
 Factors Most Important to Consumers in Deciding to Use Mobile Payments, in %, 2016
 Mobile Payment Security Features Demanded by Consumers and Implemented by Businesses, in %, 2016
ASIA-PACIFIC
3.1. ADVANCED MERKETS
3.1.1. JAPAN
 Online and Mobile Payment Trends, August 2017
 Mobile Payment User Penetration, in % of Individuals, May 2014, November 2015 & November 2016
 Reasons For Using Smartphone Payment, in % of Smartphone Payment Users, March 2017
3.1.2. SOUTH KOREA
 Payment Methods Used in E-Commerce, in % of Online Shoppers, by PC and Mobile, October 2016
 Share of Internet Users Who Have Used Convenient Payment Services, in %, October 2016
 Reasons for Using Convenient Payment Services, in % of Users, October 2016
3.1.3. AUSTRALIA
 Smartphone Payment User Penetration, in % of Consumers, May 2017
 Mobile Contactless Payment Awareness, in % of Individuals, by Total and by Generation, December 2016
3.2. EMERGING MARKETS
3.2.1. CHINA
 Online and Mobile Payment Trends, August 2017
 Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014 – 2016
 Share of Internet Users Who Use Mobile Payment in Physical Stores, in %, 2016
 Breakdown of Mobile Payment Users by Gender and Age Group, in %, 2015 & 2016
 Third-Party Mobile Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2016 – Q1 2017
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GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
TABLE OF CONTENTS (1 OF 5)
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ASIA-PACIFIC (CONT.)
3.2. EMERGING MARKETS (CONT.)
3.2.1. CHINA (CONT.)
 Breakdown of Third-Party Mobile Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2017
 Breakdown of Third-Party Mobile Payment GMV by Segment, in %, Q1 2017
3.2.2. TAIWAN
 Categories of Products and Services Paid for In-Store Using Mobile Payment Systems, in % of Users, October 2016
3.2.3. INDIA
 Breakdown of Payment Methods Used in M-Commerce, in % of Mobile Shoppers, 2016
 Number of Mobile Payment Transactions, in billions, and Value, in INR trillion, FY 2016 - FY 2022f
 Breakdown of Mobile Payment Transaction Value by Segment, in %, FY 2017e
 Number of Mobile Wallet Transactions, in billions, and Value, in INR billion, FY 2016 - FY 2022f
 Breakdown of Mobile Wallet Transaction Value by Segment, in %, FY 2017e
 M-Wallet Market Size, in INR billion, FY 2016 - FY 2022f
 Mobile Wallet Transaction Value, in USD billion, FY 2015 & FY 2017
EUROPE
4.1. REGIONAL
 Main Expected Innovation Fields in Payment Methods, in % of Payment Industry Experts, March 2017
 External Disruptors in European Payment Environment, incl. “Mobile Wallets”, in % of Payment Industry Experts,
March 2017
 Factors Expected to Have the Greatest Impact on the Retail Industry in the Next 2-3 Years, in % of Multichannel
Retailers, January 2017
 New Technologies That European Multichannel Retailers Are Taking Advantage of, in %, January 2017
 Mobile Payment Transactions, in EUR billion, 2016 & 2021f
 In-Store Mobile Payment Share of Total Mobile Payment Value, in %, 2016 & 2021f
 Top E-Commerce Related Activities Carried Out on Mobile Phones, in % of Online Shoppers in the Nordics, by
Denmark, Finland, Norway and Sweden, 2016
4.2. ADVANCED MERKETS
4.2.1 UK
 Online and Mobile Payment Trends, July 2017
 Share of Online Card Spending Channeled via Mobile Devices, in %, 2013 - 2016
 Breakdown of Frequency of Using Mobile Phone to Make Contactless Payments In-Store, in % of Smartphone Users,
By Age Group, Gender and Total, 2016
GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
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EUROPE (CONT.)
4.2. ADVANCED MERKETS (CONT.)
4.2.2. GERMANY
 Online and Mobile Payment Trends, July 2017
 Breakdown of Mobile Payment Usage, in % of Smartphone Users, Q4 2016/Q1 2017
 Top 10 Products and Services Paid for via Mobile, in % of Mobile Payment Users, Q4 2016/Q1 2017
 Factors that Would Encourage Smartphone Users to Use Mobile Payment, in % of Smartphone Users, Q4 2016/Q1
2017
 Most Trusted Providers, in % of Smartphone Users, Q4 2016/Q1 2017
 Top 10 Most Known Payment Providers, in % of Smartphone Users, Q4 2016/Q1 2017
4.2.3. FRANCE
 Breakdown of Willingness to Make Payments Using Smartphone, by Payment Amount, in % of Internet Users,
December 2016
 Breakdown of Belief in That Smartphone Will Become the Main Mean of Payment by 2025, by Payment Amount, in
%, December 2016
4.2.4. SPAIN
 Share of Banked Consumers Who Installed Mobile Payment Apps, in %, December 2016
 Major Benefits of Mobile Payment According to Banked Consumers, in % of Banked Consumers, December 2016
4.2.5. ITALY
 Mobile Retail Payment Value by Sub-Segment, in EUR billion, 2016 & 2019f
4.2.6. NETHERLANDS
 Breakdown of Mobile Purchases Made via Smartphone by Payment Methods, in %, 2015 & 2016
4.2.7. SWEDEN
 Factors Important at the Time of Payment, in % of Online Shoppers, Q4 2016
4.2.8. BELGIUM
 Breakdown of Payment Methods Used in E-Commerce, incl. “Mobile App”, in % of Online Shoppers, April 2017, and
Change Compared to 2016 and 2011
 Factors Preventing Online Shoppers From Making Purchases Via Mobile, incl. Payment-Related, in % of Online
Shoppers, April 2017
 Share of Consumers Who Paid With a Smartphone In-Store, in % of Consumers, April 2017
 Mobile Payment Apps Used, in % of Mobile Payment App Users, April 2017
4.2.9. AUSTRIA
 Awareness and Usage of Payment Methods in E-Commerce, in % of Online Shoppers, January 2017
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GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
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EUROPE (CONT.)
4.3. EMERGING MARKETS
4.3.1. RUSSIA
 Payment Methods Used in E-Commerce, incl. “SMS”, in % of Online Shoppers, 2014 - 2016
 Categories of Products and Services Paid For Online, by Paid for via Desktop and Smartphone, in % of Internet Users
in Large Cities Who Go Online From Smartphone/Desktop, March 2017
 Online Payment Methods Used to Pay for Products and Services Online, by Desktop and Smartphone, in % of
Internet Users in Large Cities, March 2017
 Types of Goods and Services Paid for Via Apple Pay and/or Samsung Pay, in % of Internet Users in Large Cities,
March 2017
4.3.2. TURKEY
 Payment Methods Used in E-Commerce, in % of Online Shoppers, January 2017
 Breakdown of Frequency of Paying via Mobile Phone, in % of Internet Users, October 2016
NORTH AMERICA
5.1. USA
 Online and Mobile Payment Trends and News About Players, August 2017
 Digital and Mobile Payment Methods Used, in % of Online Shoppers, by Generation Y and Generation Z, March 2017
 Number of Person-to-Person and Money Transfer Transactions, in millions, Value, in USD billion, and Average, in
USD, by Original Channel, 2012 & 2015, and CAGR, in %, 2012-2015
 Mobile Wallet Transactions, in millions, Value, in USD billion, and Average, in USD, by Type, 2012 & 2015, and CAGR,
in %, 2012-2015
 Types of Mobile Payments Made, in % of Banked Smartphone Users, January 2017
 Breakdown of Preferred Mobile Wallet Providers, in % of Current Mobile Wallet Users, Interested Non-Users and
Total, January 2017
 Merchant Mobile Wallet Ownership, in % of Banked Smartphone Users, and Merchant Mobile Wallet Apps Used, in %
of Merchant Wallet App Users, January 2017
 Issuer Mobile Wallet Ownership, in % of Banked Smartphone Users, and Issuer Mobile Wallet Apps Used, in % of
Issuer Wallet App Users, January 2017
 Share of Banked Smartphone Users Who Own Apple Pay, Samsung Pay or Android Pay Wallets, and Breakdown of
the “Pays” Owned, in % of “Pays” Owners, January2017
 Penetration of Apple Pay, Android Pay and Samsung Pay, by Enrolled, Have Used and Frequent Users, in % of
Compatible Device Owners, January 2017
 Proximity Mobile Payment Transaction Value, in USD billion, 2016 - 2021f
 Share of Adults Who Used Online or Mobile P2P Payment in the Previous 12 Months, 2013 - 2021f
 Most Important Features in Money Transfer or Payment Applications and Services, in % of Adults, July 2017
5.2. CANADA
 Share of Internet Users Who Installed an E-Wallet Mobile App, in %, by Age Group, April 2017
 Motives to Use Mobile Wallet as a Primary Payment Method, in % of Mobile Payment Users, September 2016
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GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
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LATIN AMERICA
6.1. REGIONAL
 Share of Mobile Shoppers Who Use Mobile Wallets to Pay for Products/Services Purchased via Mobile Device, in %,
by Brazil, Chile, Colombia, Mexico and Peru, August 2016
6.2. MEXICO
 Payment App and Wallet Penetration, in % of Banked Internet Users, July 2016
6.3. ARGENTINA
 Most Attractive Uses of Mobile Payment Services, in % of Smartphone Users, August 2016
 Breakdown of Preferred Mobile Payment Providers, in % of Smartphone Users, August 2016
MIDDLE EAST AND AFRICA
7.1. REGIONAL
 Share of Online Shoppers in MENA Who Used Smartphone to Pay for Purchases Online, in %, 2016
 Number of Registered Mobile Money Accounts in Sub-Saharan Africa, in millions, December 2005 & December 2016
7.2. NIGERIA
 Number and Value of Internet (Web) and Mobile Payment Transactions, in millions and in NGN billion, 2011- 2016
7.2. KENYA
 Breakdown of Payment Methods Preferred in E-Commerce, incl. “M-Pesa”, in % of Online Shoppers, November 2016
 Mobile Payment Statistics, incl. Number of Transactions, in millions, Value of Transactions, in KES billion, Number of
Customers, in millions, and Number of Agents, in thousands, 2008 – 2016
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GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
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GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
REPORT-SPECIFIC SAMPLE CHARTS

10. GENERAL METHODOLOGY OF OUR MARKET REPORTS
Secondary Market Research
 The reports are compiled based on secondary market research.
Secondary research is information gathered from previously published
sources. Our reports are solely based on information and data acquired
from national and international statistical offices, industry and trade
associations, business reports, business and company databases,
journals, company registries, news portals and many other reliable
sources. By using various sources we ensure maximum objectivity for all
obtained data. As a result, companies gain a precise and unbiased
impression of the market situation.
 Cross referencing of data is conducted in order to ensure
validity and reliability.
 The source of information and its release date are provided on
every chart. It is possible that the information contained in one chart is
derived from several sources. If this is the case, all sources are mentioned
on the chart.
 The reports include mainly data from the last 12 months prior
to the date of report publication. Exact publication dates are mentioned in
every chart.
Definitions
 The reports take into account a broad definition of B2C E-
Commerce, which might include mobile commerce. As definitions may
vary among sources, exact definition used by the source (if available) is
included at the bottom of the chart.
Chart Types
 Our reports include text charts, pie charts, bar charts, rankings,
line graphs and tables. Every chart contains an Action Title, which
summarizes the main idea/finding of the chart and a Subtitle, which
provides necessary information about the country, the topic, units or
measures of currency, and the applicable time period(s) to which the data
refers. With respect to rankings, it is possible that the summation of all
categories amounts to more than 100%. In this case, multiple answers were
possible, which is noted at the bottom of the chart.
Report Structure
 Reports are comprised of the following elements, in the following
order: Cover page, preface, legal notice, methodology, definitions, table of
contents, management summary (summarizing main information
contained in each section of report) and report content (divided into
sections and chapters). When available, we also include forecasts in our
report content. These forecasts are not our own; they are published by
reliable sources. Within Global and Regional reports, we include all major
developed and emerging markets, ranked in order of importance by using
evaluative criteria such as sales figures.
Notes and Currency Values
 If available, additional information about the data collection, for
example the time of survey and number of people surveyed, is provided in
the form of a note. In some cases, the note (also) contains additional
information needed to fully understand the contents of the respective data.
 When providing information about amounts of money, local
currencies are most often used. When referencing currency values in the
Action Title, the EUR values are also provided in brackets. The conversions
are always made using the average currency exchange rate for the
respective time period. Should the currency figure be in the future, the
average exchange rate of the past 12 months is used.
METHODOLOGY OF OUR GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
Report Coverage
 This report covers the global mobile payment market. It takes
into account a wide definition of mobile payment, including payment
methods used in mobile shopping (remote) and in-store (proximity)
mobile payment.
 Major B2C E-Commerce markets in all global regions are
covered, including advanced and emerging, while data availability varied
across the countries.
 The report includes data mostly published within the first half
of 2017. The exact date of publication of the source is stated on each
chart. The time period which the data refers to differs by source.
Report Structure
 The global chapter opens the report, featuring an overview of
global mobile payment developments.
 Within each region, the countries are also ranked by B2C E-
Commerce sales and, where applicable, grouped by advanced and
emerging markets. Furthermore, where available, regional information is
also included.
 Depending on data availability, the following types of market
information are included: mobile payment user penetration, payment
methods most used when buying from mobile devices, number and
volume of mobile payment transactions, most popular mobile payment
services. Not all the mentioned types of information are available for each
of the covered countries. For selected leading advanced and emerging
countries, also online and mobile payment trends and news about major
players, such as payment providers, banks and retailers are presented on
text charts.
GLOBAL MOBILE PAYMENT METHODS: FIRST HALF 2017
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11. Global Online Payment Methods: First Half 2017
Europe Online Payment Methods: First Half 2017
Asia-Pacific Online Payment Methods: First Half 2017
August 2017
August 2017
August 2017
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Global Mobile Wallets 2017: Competitors and Market Opportunities
Apple Pay Profile 2017
Samsung Pay Profile 2017
Android Pay Profile 2017
Global M-Commerce 2017
Asia-Pacific M-Commerce 2017
Europe M-Commerce 2017
January 2017
January 2017
January 2017
January 2017
June 2016
June 2016
June 2016
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Global Mobile Payment Methods: Full Year 2016
Global Online Payment Methods: Full Year 2016
Global Alternative Online Payment Methods: Full Year 2016
Fraud and Security in Global Online Payments 2016
March 2017
March 2017
March 2017
October 2016
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Global Digital Gaming Market 2017
Global Cross-Border B2C E-Commerce Market 2017
Global Online Travel Market 2016
Global Clothing B2C E-Commerce Market 2016
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Asia-Pacific B2C E-Commerce Market 2017
Southeast Asia B2C E-Commerce Market 2017
Europe B2C E-Commerce Market 2017
Western Europe B2C E-Commerce Market 2017
India B2C E-Commerce Market 2017
China B2C E-Commerce Market 2017
Indonesia B2C E-Commerce Market 2017
Russia B2C E-Commerce Market 2017
Turkey B2C E-Commerce Market 2017
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July 2017
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