More Related Content
Similar to CPG Factbook Infographic (20)
CPG Factbook Infographic
- 1. CPG magazine ads see
$3.94 return on ad spend.
Source: Nielsen Catalina Solutions.
Beacons will influence $8B
in CPG spending this year.
Source: Business Insider.
75% of connected consumers
agree that mobile is becoming
the most important shopping tool.
Source: GfK MRI.
Programmatic accounts
for 75%of CPG
digital strategy.
Source: eMarketer.
68% of CPG ad dollars
will be spent on digital
display media this year.
Source: eMarketer.
6 CPG
MEDIA
Insights
for 2017
MNI’s category experts serve up the curated content you need to know.
CPG digital advertising
will grow 18% YOY,
reaching $5.97B in 2016.
Source: eMarketer.
© 2016 MNI Targeted Media Inc. | A Time Inc. Company | 225 High Ridge Road, Stamford, CT 06905 | 800.225.3457 | mni.com
Get the Inside Scoop
on the Consumer Packaged
Goods Industry
1
2
3
5
4
6
DIGITAL
ADVERTISING
SOARS
Dollars
on Display
Shopping
Goes Mobile
POWERED BY
PROGRAMMATIC
Magazine
Ads Deliver
BEACONS
ARE BOOMING