Sustainable business development, GIS, and the web
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This document outlines a plan to use GIS data and tools to promote sustainable business development in southeastern Wisconsin and northern Illinois. A $500,000 grant was received to build applications to support this. The goal is to encourage "green", community-focused and low-carbon businesses. Existing land information like parcels, infrastructure and environmental data will be made openly accessible online for use by organizations and the public. Examples of potential maps and applications are given, as well as opportunities to collaborate with economic and planning groups. Concerns about data sharing, costs and unintended outcomes are discussed. The group session will involve identifying additional data sources, institutional partnerships and applications to advance this initiative.
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Sustainable business development, GIS, and the web
- 1. SUSTAINABLE BUSINESS DEVELOPMENT, GIS, AND THE WEB Dr. Eric Compas Director, GIS CenterUW-Whitewater GIS Center UW-Whitewater
- 2. 10 minutes – My thoughts 10 minutes – Discussion in groups 10 minutes – Sharing ideas Plan for session
- 3. $500,000 grant from Economic Development Administration to build tools and services to support business development in southeastern Wisconsin and northern Illinois New GIS Center
- 4. Current economicclimate Promote growth at any cost? What’s the long view? What type of development do we want in our communities? Can land information help?
- 5. Promote business development within Wisconsin that’s sustainable “green” businesses community-building businesses low carbon businesses and so on… Goal
- 6. Parcels Infrastructure Roads Trails Sewer, fire Planning Zoning Environmental priorities Imagery Repurpose our data?
- 7. Open access to information Increase opportunity for data use by NGOs and community groups Mash-ups, simple overlays Promote and encourage broad use, provide guidance Access
- 8. Farm fresh atlas Green maps Community-building maps
- 9. Nanaimo, Canada Fredericton, Canada Google’s “Cities in 3D”program http://sketchup.google.com/3dwh/citiesin3d benefits: increased interest in planning, economic development, reputation as cutting edge Virtual towns& communities
- 10. Site analysis that considersmore than just economic factors such as transportation costs, potential client base Availability of ecosystem services Carbon implications Natural Capital’s InVest model Crowd sourcing hubs for region? Mobile application opportunities? Other
- 11. Land information organizations and… …economic development corporations? …business incubators? …Wisconsin Economic Development Association? …Wisconsin Manufacturers & Commerce? Institutional connections
- 12. Data sharing policies, cost recovery efforts Misuse of data, unintended consequences promote wrong type of development Decrease in appeal of region Funding Justify as marketing region, revenue through increased taxes Potential issues
- 13. Questions/issues Potential mashups with other public data? Institutional or legal hurdles? Missing data? Discuss at table for 10 minutes Brief presentation of each group Discussion
- 14. Feel free to continue the discussion Dr. Eric Compas, compase@uww.edu Thanks!
Editor's Notes
- Part of a larger $6 million grant to the university for this purchaseObviously, given the task ahead of us, I’m interested in what we come up with today
- Caveat: We’re new to the scene and there may be efforts already underway that we’re not aware of. Please relieve of my ignorance after the session – we’re trying to build our networks and play a role this promotion.Be Bold Wisconsin report, commissioned by WEDA
- Lots of useful data that was largely developed for planning, parcel records, and tax purposes. What else is it useful for? …we’ve certainly know that it had broader utility, but may not have invested much effort into exploring and supporting these other uses.Be Bold Wisconsin study, commissioned by WEDA, and published in 2010, explicitly called for greater use of web-based GIS tools in the state, particular a parcel and building database. Recent efforts P. 35 “Provide statewide leadership in developing tools and technology related to economic development. These would include:– A website with information on statewide contacts, incentive programs, and links to regional and local partners.– A sites and buildings database.– Customer relationship management (CRM) technology to support retention efforts.– Online geographic information systems (GIS) capabilities.”
- TheoryUse land information to promote regions‘ resourcesnatural resources and recreational opportunitiesenvironmentally-friendly businessesPromote businesses looking fornatural amenities to attract good employeesareas with demonstrated value for green-oriented businesses
- Theory: Promote high-tech development Be viewed as progressive, cutting-edge Allow businesses to integrate into their marketing
- http://invest.ecoinformatics.org/
- Pretty good communication between local government entities and with universities and extension…don’t know how much occurring with economic support groups and institutions through the state.Are these groups using GIS? Could they benefit from our data? In what ways may that improve their decision making and advocacy?Anyone attending the Business Day in Madison on February 23rd?