4. BIO
Her bio is just “xo”
She put her location as “she/her” which are her pronouns
Theres a link to her makeup line
5. PROFILE PICTURE
A medium close up of Halsey looking
slightly over her shoulder
Direct gaze
Plain but bright background
Complimentary colours of blue and yellow
Interesting/fun makeup possibly pushing
her line
6. BANNER
The banner links very well with
the profile picture
The same colourway
In action moving bodies
Contrasts
Bright, vibrant, youthful
8. POSTS
Halsey posts promotions but she is also
quite informal on Twitter
She has audience engagement with her
fans
She has a pinned post promoting her new
makeup line.
It doesn’t contain any capital letters and
has an emoji for her youth audience.
11. RETWEETS
Halsey doesn’t retweet that much
She retweeted her makeup line’s tweet
about a giveaway, to give it more attention
She also retweeted a fan’s pictures of her
from on tour