Promotions and Deals in SAP Sales

2. Sales Promotions and Deals
 Introduction and Overview
 What SAP Contains
 Process Flow for Promotion Creation
 Business Advantages
 Step by Step Configuration
 Business Process procedure

3.  Promotions provide retailers as well as wholesalers with a key
opportunity to position their merchandise in a competitive,
aggressively-priced environment
 Objective:
 Focus on organizational Promotion activities
 Promote the products in different ways
 Offering Customer and /or Material specific discounts
Introduction

4. • A Promotion typically represents a high-level marketing plan for
particular products or product lines
• Promotion includes separate Sales deals for each product line. With in
a Sales deal for a product line, customer might be able to promote the
products using different types
• If the Sales deal is assigned to promotion, the condition record also
contains the number of promotion. It enables to list and analyze all the
condition records that refer to a specific promotion
 Business process triggers
 Seasonal sales
 Disposing off unsold stocks
 New Product launching
 Boost Revenue of the company
 Bringing Brand awareness
What’s SAP Offering

5. Process Flow for Promotion Creation

6. Business Advantages
• Coupons is an Article in IS-Retail
• Sales transaction in which special conditions are granted
when certain products are bought together.
• The conditions can be special prices, fixed discounts,
percentage discounts or free-goods discounts. Quantity-based
and value-based scales can be created for the conditions.
• A bonus buy can either be a multi-deal or a combination deal.
• Customer can chose a better deal when a two or more
promotions running on a single product
• Sale Price of the material revert back to normal at the end of
the promotion

7. Step by Step Configuration
• Define Promotions
• Set up Sales Deals
• Define Condition Type Groups
• Assign Condition Types to Condition Type Groups
• Assign condition Type Groups to Sales Deals

8. IMG Path to Sales Promotion & Sales Deal
• SPRO  Sales and Distribution  Pricing  Pricing
Agreements

9. Define Promotions

10. Setup Sales Deals

11. Define and Assign Condition Type Groups
Define and Assign Condition Type groups
Assign Condition Type groups to Sales Deals

12. Business Process Procedure
• Create Sales Promotion
• Create Sales Deal wrt Promotion
• Maintain a Sales Deal condition record
• Create Sales Order
• Create Outbound Delivery
• Create Billing Document

13. Create Sales Promotion
CC

14. Create Sales Deal

15. Create Sales Order
c

16. Create Outbound Delivery

17. Create Billing Document