5 P's Approach to Copywriting for Conversion with Brian Clark
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There's an old-school copywriting formula based on 4 'P's - promise, picture, proof, and push. Great.. but there's something missing, and it's the most important element of all when it comes to high-performing landing page copy. Join guest Brian Clark, Founder & CEO of Copyblogger, and host Ryan Engley, Dir. of Customer Success at Unbounce for a presentation that will walk you through all 5 'P's and explain why each is critical to crushing your conversion rates. You'll learn: - What the critical 5th 'P' is and why it makes the difference between "okay" copy and blow-out brilliant copy. - The most important thing your copy must do to be successful. - A proven process for taking you from headline to call to action without pulling your hair out.
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5 P's Approach to Copywriting for Conversion with Brian Clark
- 1. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion
- 2. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion Brian Clark Founder & CEO Copyblogger Thank you for joining us! We’ll be starting in just a few minutes #unwebinar @unbounce @brianclark!! Ryan Engley Unbounce Director of Customer Success 5 P’s of Copywriting for Conversion
- 3. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion Recording and slides will be emailed by the end of the week
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- 8. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion #unwebinar @unbounce @brianclark JOIN OUR CHAT! ON TWITTER Brian Clark Founder & CEO Copyblogger ! @brianclark
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- 10. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion Start with the prospect
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- 12. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion The Original 4 Ps Promise, Picture, Proof, Push #unwebinar @unbounce @brianclark
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- 27. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion Why use Unbounce to build your landing pages?
- 28. #unwebinar @unbounce @brianclark 5 P's of Copywriting for Conversion Increase your conversion rates with targeted pages & A/B testing You’ll get better results from your campaigns
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