Creating a Roadmap: Web 2.0Creating a Roadmap: Web 2.0
and Local Public Health Practiceand Local Public Health Practice
Gi...
The BackgroundThe Background
• Blogs
• Wikis
• Podcasting
• RSS
• Social bookmarking
“Best class of the
entire conference”
The ProjectThe Project
Community partners: One large urban health
department and one small rural health department.
Goal: ...
The ProjectThe Project
The IdeasThe Ideas
Director’s
blog Internal
Policy Wiki
Google Docs for
work with
partners
MySpace page for
Healthy Sexual...
The SurveyThe Survey
Have you ever …
Blogs
• 39.9% read blogs at least
once a month
• 50% read blogs for
professional purposes
• 5.2% comment on blogs
monthly ...
“Not sure what purpose it would
serve.”
“Like to think I am not that
egotistical”
“I consider anonymous opinions an
unreli...
“My kids haven't had time to teach me.”
“Have better ways to spend my time”
“I do not believe the County wants us to use
t...
Media Sharing
• 47.6% use a media sharing
site at least monthly
• 63.7% use one only for
personal purposes
• 59.3% create ...
Podcasting
• 1 person created a
podcast
• 75.5% listen less than
once per month
• 77.5% listen for
professional purposes
Collaborative Writing
• 22% find information on a
wiki daily or weekly
• 20.7% find information for
personal purposes only...
“I know using it would become a habit and
that I'd waste far too much time on the
thing.”
“Do people just not want to spea...
I do not think this technology would be
useful to me
The Lessons LearnedThe Lessons Learned
• Focus groups are problematic
• Survey anonymity vs accountability
• Policy challe...
Thank you.Thank you.
Gillian Mayman
gmayman@umich.edu
Health Sciences Libraries
http://www.lib.umich.edu/hsl/
Local Public...
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
Creating a Roadmap: Local Public Health 2.0
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Creating a Roadmap: Local Public Health 2.0

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Creating a Roadmap: Local Public Health 2.0

  1. 1. Creating a Roadmap: Web 2.0Creating a Roadmap: Web 2.0 and Local Public Health Practiceand Local Public Health Practice Gillian Mayman, Nancy Allee, Whitney Townsend, Anne Perorazio, Hung Truong, and Jane Blumenthal Health Sciences Libraries, University of Michigan Alison Grodzinski, Prevention Research Center of Michigan
  2. 2. The BackgroundThe Background • Blogs • Wikis • Podcasting • RSS • Social bookmarking “Best class of the entire conference”
  3. 3. The ProjectThe Project Community partners: One large urban health department and one small rural health department. Goal: To integrate Web 2.0 technologies into the work of local departments of public health. Library staff: Public health librarians and library technology staff. University partners: Prevention Research Center of Michigan.
  4. 4. The ProjectThe Project
  5. 5. The IdeasThe Ideas Director’s blog Internal Policy Wiki Google Docs for work with partners MySpace page for Healthy Sexuality program Doodle for meeting scheduling Social Networking with community partnersAsk a Nurse blog Second Life house showing asthma triggers Staff suggestions blog MySpace page for Tobacco Reduction program Sewage plans in Second Life Conference presentations in SlideShare
  6. 6. The SurveyThe Survey
  7. 7. Have you ever …
  8. 8. Blogs • 39.9% read blogs at least once a month • 50% read blogs for professional purposes • 5.2% comment on blogs monthly or weekly
  9. 9. “Not sure what purpose it would serve.” “Like to think I am not that egotistical” “I consider anonymous opinions an unreliable source of information.”
  10. 10. “My kids haven't had time to teach me.” “Have better ways to spend my time” “I do not believe the County wants us to use this web site” “I think it is somewhat for young people, with nothing better to do” “Not good example for my children”
  11. 11. Media Sharing • 47.6% use a media sharing site at least monthly • 63.7% use one only for personal purposes • 59.3% create and upload resources • 12.8% create resources for professional purposes
  12. 12. Podcasting • 1 person created a podcast • 75.5% listen less than once per month • 77.5% listen for professional purposes
  13. 13. Collaborative Writing • 22% find information on a wiki daily or weekly • 20.7% find information for personal purposes only • 4 respondents have edited a wiki • 78% never use a collaborative writing web site to work with others
  14. 14. “I know using it would become a habit and that I'd waste far too much time on the thing.” “Do people just not want to speak face to face anymore?” “Colossal waste of time!” “I don't play video games” “Sounds boring”
  15. 15. I do not think this technology would be useful to me
  16. 16. The Lessons LearnedThe Lessons Learned • Focus groups are problematic • Survey anonymity vs accountability • Policy challenges • Even when overworked, underpaid, and understaffed, public health workers are extremely enthusiastic about applying new technologies to their work.
  17. 17. Thank you.Thank you. Gillian Mayman gmayman@umich.edu Health Sciences Libraries http://www.lib.umich.edu/hsl/ Local Public Health 2.0 Wiki http://www.lib.umich.edu/hsl/projects/publichealth20/ This project is supported under a subcontract, NO1-LM-6-3503, CFDA 93.879, between the Board of Trustees of the University of Illinois and the University of Michigan.

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