for M.A. Mass Communication students

1. Prof. Umesh Arya, Faculty of Media Studies, GJUST
Hisar-125001-Haryana-India

2. Definition
Nonverbal Communication has
been defined as communication without words.
It includes apparent behaviors such as facial expressions,
eyes, touching, and tone of voice, as well as less obvious
messages such as dress, posture and spatial distance
between two or more people.

3. Classification of NVC
 Personal Appearance
 Objects.
 and Artefacts (rings).
These three things are types of nonverbal
communication we use on our bodies and
surroundings communicate meaning to others.

4. Why Non Verbal Communication
Professor Mehrabian combined the statistical results of
the two studies and came up with the now famous—and
famously misused—rule that
communication is only 7 percent verbal and 93
percent non-verbal.
The non-verbal component was made up of body
language (55 percent) and tone of voice (38 percent).

5. Types of Non Verbal
Communication
 Types of Nonverbal Communication
 Eye contact.
 Facial expressions.
 Gestures.
 Posture and body orientation.
 Body Language.
 Space and Distance.
 Proximity.
 Para-linguistic.
 Humor.
 Touch.
 Silence.
 Personal Appearance.
 Symbol.
 Visual Communication.

6. Benefits of Non Verbal
Communication
 Non-verbal communication increases
understanding of messages.
 When verbal and nonverbal communication are
similar, it establishes better perspective on the
message being sent.
 The sender of message as well as receiver gets what is
the intended meaning of the message and can act
accordingly.

7. Functions of nonverbal
communication?
A primary function of nonverbal communication is
to convey meaning by reinforcing, substituting for, or
contradicting verbal communication.
Nonverbal communication is also used to influence
others and regulate conversational flow.

8. Lets identify our Weak Aspect
 Maintain Eye Contact. Establish eye contact when
speaking to others. ...
 Use Your Facial Expressions. Your facial expressions
convey your emotions. ...
 Be Considerate of Personal Space. ...
 Mind Your Posture. ...
 Be Aware of Tones and Sounds.
 Align your mind
 Give full attention to that person.

9. Advantages of non-verbal
communication
 Complementary: Non-verbal cues complement a verbal
message by adding to its meaning.
 Easy presentation: Information can be easily presented in
non-verbal communication through using visual, audio-
visual and silent means of non-verbal communication.
 Substituting: Non-verbal message may substitute for the
verbal message especially if it is blocked by noise,
interruption, long distance etc.
 Accenting: Often used to accent a verbal message. Verbal
tone indicates the actual meaning of the specific words.
 Repeat: Used to repeat the verbal message

10. Disadvantages of Non Verbal
Communication
 ➨ Emotions are visible and hence leads to trouble in
certain cases.
 ➨It has no legal validity and hence will lead to problems in
certain situations.
 ➨It does not provide permanent record unless it is
recorded with modern means of storage.
 ➨It has issues when communicating with distant people.
 ➨It is difficult for certain people to understand speech due
to various speech tones used in verbal communication.
 ➨This form of communication is not suitable for lengthy
message.

11. Negative body language examples
 Avoidance of eye contact.
 Staring.
 Crossed arms.
 Overuse of hands.
 Looking at watch.
 Poor posture.
 Frowning.
 Sweating.

12. References
 Types of Non Verbal Communication - https://www.iedunote.com/nonverbal-communication
 Why Non Verbal Communication is important -
https://www.businesstopia.net/communication/why-non-verbal-communication-important
 Techniques improving non verbal communication –
 https://smallbusiness.chron.com/techniques-improving-nonverbal-communication-skills-
workplace-21411.html
 Classification of non verbal communication -
https://courses.lumenlearning.com/introductiontocommunication/chapter/types-of-nonverbal-
communication/
 Functions of non verbal communication -
 https://open.lib.umn.edu/communication/chapter/4-1-principles-and-functions-of-nonverbal-
communication/
 what is non verbal communication
https://creducation.net/resources/nonverbal_communication/what_is_nonverbal_communication.h
tml
 Advantages and disadvantages of verbal and non verbal communication
 https://brainly.in/question/6152027
 Negative body language examples –
 https://study.com/academy/lesson/negative-body-language-examples-signs.html