1. UDAY MADHUKAR PURANIK
Tel: 020 – 24358261 ~ Mobile: 9822068350 ~ Email: uday.puranik@actipl.com
Job Objective
Seeking Senior Level Managerial assignments in Business Development / Industrial
Technical Sales & Marketing / Key Account Management/Project management with a
growth oriented organization
Professional Synopsis
 A dynamic professional with 23 years of rich experience in Strategic Planning, Business
Development, Industrial Sales & Marketing, Key Account Management, Project management
and Man Management
 Presently working as a Technical Consultant in the Automation & Control Systems field in
various types of Industry verticals.(2010-2014)
 Earlier with Analogic Automation as a Partner (1995-2010)
 Career started with Theta Controls as an Automation Enginee(1991-1995)
 A keen planner, strategist & implementer with demonstrated abilities in devising industrial
sales & marketing activities and accelerating the business growth
 Expertise in managing business operations with key focus on top line profitability by ensuring
optimal utilization of resources
 Demonstrated abilities in cementing healthy relationship with the clients for generating
business and leading workforce towards accomplishing business and corporate goals
 Excellent communication & interpersonal skills with strong analytical, team building, problem
solving and organizational abilities
Education
o B.E. (Electronics & Telecommunication) from Government College of Aurangabad in
1991.
Organizational Experience
Advance Control Technology, a Pune-based company, has entered the country’s industrial
automation sector as a process automation system house.
ACT provides customers with innovative, versatile, integrated industrial automation and control
systems solutions, together with core competence in instrumentation, project management and
information based solutions as well as consultancy services.
Presently, ACT caters to industry segments such as:
 Food and Beverages
 Chemicals
 Pharmaceuticals
 Automobile
 HVAC
 UTILITIES(compressor,water treatment,generator,BMS)
 Material Handling
Working in Analogic Automation as a Partner
(Analogic Automation is a technology solutions and services provider, authorized system integrator
for Rockewell Automation products, support and engineering services.)
Driving business across India for focus vertical like Food & Life Science

2. Driving the growth in focus OEM mentioned below & development of new OEM
Total Automation solutions in Life Science & Food, HVAC & other verticals for End User
Projects/Clients:
As a CEO, handled several big accounts such as:
 Cummins
 Alfa Laval
 Apollo Tyres
 ITC
 Praj Industries
 Tetra Pak
 Avery Denison
 ADM
 Many Breweries, Distilleries, Utilities, to mention a few
Achievements:
 At Analogic, excelled at overall business management including project execution
management, commissioning, supervision of installations and all aspects of technical related
work, giving technical and engineering solutions to the country's big process industries
 Handled several big accounts, sales, services, services and customer relations
 Worked in all verticals
 Excelled at office management, engineering projects and good practices as well as maintaining
good relations with customers, with process verticals and end users
 Was responsible for setting up Kenya Project, company’s first direct project in a foreign
country
 Achieved everlasting relations with customers with transparency and commitment
As PROPRITER/PARTNER
Key Result Areas:
 Strategic Planning
o Establishing a short / long term budgets & corporate strategies for achieving topline &
bottom-line targets
o Business planning and analysis for assessing revenue potential in business opportunities
o Analyzing & reviewing the market response/ requirements and communicating the same to
the sales teams for accomplishment of the business goals
 Business Development, Industrial Sales & Marketing
o Overseeing industrial sales & marketing operations, achieving increased sales growth
o Utilizing client feedback & personal network to develop marketing intelligence for
generating leads
o Conducting competitor analysis by keeping abreast of market trends & achieving market
share metrics
 Key Account Management
o Developing relationships with key decision-makers in target organizations for business
development
o Interfacing with institutional & corporate clients for suggesting the most viable product
range and cultivating relations with them for securing repeat business
o Managing activities pertaining to negotiations and finalization of deals (techno commercial)
for smooth execution of sales & order processing
 Man Management
o Leading, mentoring & monitoring the performance of team members to ensure efficiency in
process operations and meeting of individual & group targets
o Creating and sustaining a dynamic environment that fosters development opportunities
and motivates high performance amongst team members

3. Previous Assignments
 Electronics Engineer, Theta Controls, Pune, producing proprietary PLCs, power regulators,
DC Drivers, temperature controllers etc.
Training Programs Attended (arranged by Rockwell Automation)
o Customer Centric Selling
o Role Effectiveness
o Personal Leadership Effectiveness
o Leadership Training
o RS-Teched
o Automation University
Personal Details
Contact Address : A1-704, SHASHITARA VIHAR, NEAR ANAND MARUTI,
Anand Nagar, Sinhagad Road, Pune -411 051
Date of Birth : 20TH
JULY 1969
PASSPORT NO : F 1561936