HOW TO BEATAMAZON INE-COMMERCE
1   Sell stuff they don’t2   Have a better Products discovery & Browsing3   Go Mobile4   Make shopping social5   Make it F...
1Sell stuff they don’t
“If it has a UPC code, Amazon will beat you”                 INTERNET QUOTES
Lower price is just one search away.Your choice is selling your handmade/ crafts or your                    old/ used stuf...
2Have a better ProductsDiscovery & Browsing
Amazon is a catalog. You know what  you want when you come to it.
So…
Make your site a discovery engine…
A place where customer discover things they          don’t know they need
3Go Mobile
Plan accordingly!
4Make shopping social
People don’t shopping alone, anymore
They shop with family, friends,colleagues, and strangers too.
5Make it Fun. Coforful.     Emotional
Online shopping,  From this ...
To this.
WTF?!
WTF?!Where’s The Fun?!
Make it fun, really FUN.
6Make Markets
Market
Thai Market
Super Market
Floating Market
Flea Market
There’re so many markets. Make your own market.
7Build a branded    platform
Like this Coca Cola - Happiness Factory
Brand                       All in one PlatformLike this Coca Cola - Happiness Factory                Emotional experiences
BONUSE-commerce Startups to Watch!
Wanelo, a blend of the words “want, need,love,” is a combination of product-inspirationand social shopping sites such as P...
Etsy - A place to buy and sell all thingshandmade, vintage, and supplies.
Lyst is a social shopping and productbookmarking site specifically targeted to fashion
Svpply – allows site members to keep track of the things they want to buy, and tobrowse a personal feed of products from a...
Nuji - A hybrid of Lyst and Svpply, allows users to save items they like from any onlinestore using the platforms web book...
Flit – wherer great shopping begins
Buyosphere is the Quora for fashion,interiors and retail.
Slides inspired by     Jason GoldbergFounder – CEO of Fab.com
DIY!Do it your way!
Credit In this deck, I have used some pictures that I, myself, couldn’t                     identify the right owners.   I...
Photos credit (known sources)http://www.flickr.com/photos/56044438@N00/5064649496/ http://www.flickr.com/photos/82733598@N...
Tri Vo is a communication designer who hates Death byPowerPoint, loves beautiful things, and creates Slides forFOOD. Start...
How to beat Amazon in e-commerce
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How to beat Amazon in e-commerce

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My take on "How to beat Amazon in E-commerce". Inspired by Jason Goldberg, CEO of Fab.com

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How to beat Amazon in e-commerce

  1. 1. HOW TO BEATAMAZON INE-COMMERCE
  2. 2. 1 Sell stuff they don’t2 Have a better Products discovery & Browsing3 Go Mobile4 Make shopping social5 Make it Fun. Coforful. Emotional6 Make Markets7 Build a branded platform
  3. 3. 1Sell stuff they don’t
  4. 4. “If it has a UPC code, Amazon will beat you” INTERNET QUOTES
  5. 5. Lower price is just one search away.Your choice is selling your handmade/ crafts or your old/ used stuffs.
  6. 6. 2Have a better ProductsDiscovery & Browsing
  7. 7. Amazon is a catalog. You know what you want when you come to it.
  8. 8. So…
  9. 9. Make your site a discovery engine…
  10. 10. A place where customer discover things they don’t know they need
  11. 11. 3Go Mobile
  12. 12. Plan accordingly!
  13. 13. 4Make shopping social
  14. 14. People don’t shopping alone, anymore
  15. 15. They shop with family, friends,colleagues, and strangers too.
  16. 16. 5Make it Fun. Coforful. Emotional
  17. 17. Online shopping, From this ...
  18. 18. To this.
  19. 19. WTF?!
  20. 20. WTF?!Where’s The Fun?!
  21. 21. Make it fun, really FUN.
  22. 22. 6Make Markets
  23. 23. Market
  24. 24. Thai Market
  25. 25. Super Market
  26. 26. Floating Market
  27. 27. Flea Market
  28. 28. There’re so many markets. Make your own market.
  29. 29. 7Build a branded platform
  30. 30. Like this Coca Cola - Happiness Factory
  31. 31. Brand All in one PlatformLike this Coca Cola - Happiness Factory Emotional experiences
  32. 32. BONUSE-commerce Startups to Watch!
  33. 33. Wanelo, a blend of the words “want, need,love,” is a combination of product-inspirationand social shopping sites such as Pinterest.
  34. 34. Etsy - A place to buy and sell all thingshandmade, vintage, and supplies.
  35. 35. Lyst is a social shopping and productbookmarking site specifically targeted to fashion
  36. 36. Svpply – allows site members to keep track of the things they want to buy, and tobrowse a personal feed of products from across the web, curated and filtered by thepeople and stores they find interesting.
  37. 37. Nuji - A hybrid of Lyst and Svpply, allows users to save items they like from any onlinestore using the platforms web bookmarklet tool. Users can clip apparel from retailwebsites they like and purchase the items later. Plus, they can follow interesting users andearn rewards and discounts from retailers by tagging their favorite items.
  38. 38. Flit – wherer great shopping begins
  39. 39. Buyosphere is the Quora for fashion,interiors and retail.
  40. 40. Slides inspired by Jason GoldbergFounder – CEO of Fab.com
  41. 41. DIY!Do it your way!
  42. 42. Credit In this deck, I have used some pictures that I, myself, couldn’t identify the right owners. I respect these awesome works and their original owners.By using these photos, I might break some copyright laws that I didn’t really aware. Please let me know if this act makes you uncomfortable. RESPECT. No Bears were harmed in the making of this slide.
  43. 43. Photos credit (known sources)http://www.flickr.com/photos/56044438@N00/5064649496/ http://www.flickr.com/photos/82733598@N00/5759281777/  htt://www.flickr.com/photos/44681455@N00/54487746/ p http://www.flickr.com/photos/95572727@N00/412877337/http://www.flickr.com/photos/54602205@N00/4822544006/ http://www.flickr.com/photos/thomashawk/21151707/ http://www.flickr.com/photos/53016579@N00/7664617826
  44. 44. Tri Vo is a communication designer who hates Death byPowerPoint, loves beautiful things, and creates Slides forFOOD. Started SliDesigner to help people create slides inTiếng Việt and English. Work in HCM City - Vietnam.http://slidesigner.net

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