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Postmodernism In Music Videos 
Lady Gaga – Telephone
Homage 
• There is much homage throughout the music video. For example, the words that 
come up on the screen such as “SMACK” and “WROOM” could be considered to be 
an homage to different super hero movies and TV shows such as Batman, as it uses 
the same type of writing and style they would use during fight scenes. Also there is 
a part in which Lady Gaga is shown from the music video Paparazzi, making an 
homage to her own music video. The ending of the music video is an homage to 
the film “Thelma and Louise” in which they hold hands much like the two girls in 
the movie do.
Narcissism 
• In this scene, Lady Gaga is being 
portrayed as admirable and 
desirable with people around 
her kissing her, and feeling her. 
She is confident and narcissistic 
as she shows this, and her 
character agrees to being this 
way. 
• In this scene she is wearing 
almost no clothes, and dancing 
lustfully and sexually with other 
women, showing her to be 
proud and confident of her 
image and even narcissistic with 
how she presents it, having no 
clothes on at one point. 
• In this scene, the music video 
again shows narcissism as Lady 
Gaga is shown taking pictures of 
Beyonce, showing narcissism 
and vanity between the two of 
them. 
• There is much narcissism included within the music video. Lady Gaga portrays 
herself as a lustful, sexy woman, mainly in scenes where she isn’t wearing much 
clothing and is using different body language to show herself in a lustful way. She is 
confident in doing this as for example in the scene in which she is in prison, she is 
wearing barely any clothing and no clothing at one point. She is also shown kissing 
some other people and allowing people to touch her, again showing narcissism.
Is the music video a postmodern text? 
• This music video is an example of a 
postmodern text as it includes things that 
define something as a postmodern text, such 
as the over emphasis on style rather than 
content, and what is real and what is fiction. 
Lady Gaga does this a lot in the music video. 
For example with the outfits that she wears in 
the music video and the narrative of the music 
video, these are conventions of a postmodern 
text.

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Theories for production

  • 1. Postmodernism In Music Videos Lady Gaga – Telephone
  • 2. Homage • There is much homage throughout the music video. For example, the words that come up on the screen such as “SMACK” and “WROOM” could be considered to be an homage to different super hero movies and TV shows such as Batman, as it uses the same type of writing and style they would use during fight scenes. Also there is a part in which Lady Gaga is shown from the music video Paparazzi, making an homage to her own music video. The ending of the music video is an homage to the film “Thelma and Louise” in which they hold hands much like the two girls in the movie do.
  • 3. Narcissism • In this scene, Lady Gaga is being portrayed as admirable and desirable with people around her kissing her, and feeling her. She is confident and narcissistic as she shows this, and her character agrees to being this way. • In this scene she is wearing almost no clothes, and dancing lustfully and sexually with other women, showing her to be proud and confident of her image and even narcissistic with how she presents it, having no clothes on at one point. • In this scene, the music video again shows narcissism as Lady Gaga is shown taking pictures of Beyonce, showing narcissism and vanity between the two of them. • There is much narcissism included within the music video. Lady Gaga portrays herself as a lustful, sexy woman, mainly in scenes where she isn’t wearing much clothing and is using different body language to show herself in a lustful way. She is confident in doing this as for example in the scene in which she is in prison, she is wearing barely any clothing and no clothing at one point. She is also shown kissing some other people and allowing people to touch her, again showing narcissism.
  • 4. Is the music video a postmodern text? • This music video is an example of a postmodern text as it includes things that define something as a postmodern text, such as the over emphasis on style rather than content, and what is real and what is fiction. Lady Gaga does this a lot in the music video. For example with the outfits that she wears in the music video and the narrative of the music video, these are conventions of a postmodern text.