On Demand Education Ltd – Blog - Putting Social into Siebel...                       http://ondemand-education.com/blog/?p...
On Demand Education Ltd – Blog - Putting Social into Siebel...                  http://ondemand-education.com/blog/?p=614&...
On Demand Education Ltd – Blog - Putting Social into Siebel...               http://ondemand-education.com/blog/?p=614&utm...
On Demand Education Ltd – Blog - Putting Social into Siebel...   http://ondemand-education.com/blog/?p=614&utm_source=twit...
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On demand education ltd – blog putting social into siebel crm - on demand education ltd - blog

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Review of Buzzient Social Media integration with Oracle Siebel CRM

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On demand education ltd – blog putting social into siebel crm - on demand education ltd - blog

  1. 1. On Demand Education Ltd – Blog - Putting Social into Siebel... http://ondemand-education.com/blog/?p=614&utm_source=twit... About Search Home Buzzient Putting Social into Siebel CRM 1 Comment Follow Us Putting Social into Siebel CRM Published on March 9, 2012 by CCHENG in Buzzient, CRM Apps, E2.0, Siebel CRM, Social CRM, Social Media Followers (22) As many of you will know we follow closely the fusion of the Social CRM and Social Media with traditional CRM. The different solutions that are beginning to take shape allow us all to see a more mature vision of just what this will mean to the customer, the end user and ultimately what it will entail for the businesses that move confidently into this area. Some of you may remember we ran a short series about what Social CRM means to small business Follow this blog (http://ondemand-education.com/blog/?p=72) and how CRM On Demand or Siebel Enterprise could be leveraged to deliver some advantage. Archive of Posts We were especially excited therefore when the good people at Buzzient (http://www.buzzient.com) let On Demand Education Ltd March 2012 loose on one of their Siebel CRM 8.1 demonstration environments. We February 2012 were able to really work through common, high-impact processes and January 2012 end user activities that really bring home the need for a business- December 2011 based, rooted in reality approach to Social CRM and Social Media. November 2011 Our demonstration environment was prebuilt with a Hotel Brand that October 2011 was about to have to manage some bad customer feedback, out there September 2011 in the Social Media. And this meant using the integration between Buzzient and Oracle Siebel CRM. Cleverly, they provide integrations August 2011 for Oracle CRM On Demand, Siebel Enterprise CRM and other CRM July 2011 systems – making it a good choice wherever you are in your CRM June 2011 lifecycle, and however big or small your operation might be. May 2011 The process of monitoring Social Channels such as Twitter is easy April 2011 from within the Siebel CRM User Interface, through a new Screen Tab March 2011 and the accompanying Dashboard. Sign up for Newsletter Email Address* First Name Dashboard Example for Siebel / Buzzient Integration Last Name What makes it easy is the quick link to create a Service Request, as well as the very cool Sentiment Analysis color-coding so we can * = required field immediately pick up on issues visually. A nice feature is the ability to Subscribe1 of 4 3/9/12 4:12 PM
  2. 2. On Demand Education Ltd – Blog - Putting Social into Siebel... http://ondemand-education.com/blog/?p=614&utm_source=twit... create filters by brand, so where you have several keywords or products that need to be monitored. powered by MailChimp! The process of managing the interactions with the Customer, including customer creation, Service Request creation as well as automatic Activity creation back in Siebel CRM is pretty seamless. Service Request from Buzzient Operators in the Call Center can respond to the Twitter conversation directly from within the Buzzient Siebel Integration, making it easier to engage without having to switch to another window, and of course making it easier to control the account under which the response is sent (you can configure one or more Twitter accounts). The installation of the integration is pretty straightforward and commonplace to most Siebel CRM folk, comprising some SIF files to import and compile and a Symbolic URL to set up. Reply on Twitter in Siebel via Buzzient Of course the entire history of the different tweets and responses are collected and listed under the ever-useful and ever-present Activities tab of the Service Request. Activity History of Buzzient in Siebel In a few days we will come and tell you about the Facebook integration as well. But for now, this is Casey Cheng signing off. If you want to learn more about the Buzzient Integration with Siebel CRM and CRM On Demand, go to Buzzient.com today. Tags: buzzient, siebel, social crm2 of 4 3/9/12 4:12 PM
  3. 3. On Demand Education Ltd – Blog - Putting Social into Siebel... http://ondemand-education.com/blog/?p=614&utm_source=twit... « Policy Automation – more... One Response Has anyone used Buzzient? Any thoughts? - Quora March 9, 2012 at 7:19 pm [...] Education blog published an article today about Buzzient called: Putting Social into Siebel CRM http://ondemand-education.com/bl…This answer .Please specify the necessary improvements. Edit Link Text Show answer summary [...] Reply Leave a Reply Your email address will not be published. Required fields are marked * Name * Email * Website Comment You may use these HTML (HyperText Markup Language) tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong> Post Comment More... Archives Facebook Page March 2012 LinkedIn Page February 20123 of 4 3/9/12 4:12 PM
  4. 4. On Demand Education Ltd – Blog - Putting Social into Siebel... http://ondemand-education.com/blog/?p=614&utm_source=twit... Main Site January 2012 Screencast Library December 2011 Scribd Page November 2011 Slideshare Page October 2011 Tumblr Page September 2011 Youtube Channel August 2011 July 2011 June 2011 May 2011 April 2011 March 2011 About © On Demand Education Ltd - Blog4 of 4 3/9/12 4:12 PM

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