Andreas UthmannStuttgart, Oktober 2012Nimble Social CRM und SocialSalesMapPraktische Beispiele für den B2B Verkaufserfolg ...
2    The «Social Sales» Opportunity. 74%                                           «Of companies seeing measurable busines...
The «Information Challenge»Win. Grow. SocialSalesMap.®         Copyright 2012 by Blueconomics Business Solutions GmbH
4i2S Studie 2012: CRM Herausforderungen             Copyright 2012 by Blueconomics Business Solutions GmbH
Combining the Power of 2 Worlds.             Win. Grow.             SocialSalesMap®                                       ...
6What REALLY is a Social Network?                                                                                People ...
7The «Social Sales» CycleWho?                                                  2                       What?             ...
Case1. Unify Your Contacts & InboxMore Customers. Less Work.™              Copyright 2012 by Blueconomics Business Solutio...
9Case2. Identify Social ContactsWin. Grow. SocialSalesMap.®               Copyright 2012 by Blueconomics Business Solution...
10Case3. Merge Social IdentitiesMore Customers. Less Work.™              Copyright 2012 by Blueconomics Business Solutions...
11Case4. Identify ContactsMore Customers. Less Work.™               Copyright 2012 by Blueconomics Business Solutions GmbH
12Case5. Identify joint ConnectionsWin. Grow. SocialSalesMap.®              Copyright 2012 by Blueconomics Business Soluti...
13Case6. Unify NewsstreamsMore Customers. Less Work.™             Copyright 2012 by Blueconomics Business Solutions GmbH
14Case7. Visualize Company NetworksWin. Grow. SocialSalesMap.®             Copyright 2012 by Blueconomics Business Solutio...
15Case8. Search Social KeywordsMore Customers. Less Work.™             Copyright 2012 by Blueconomics Business Solutions G...
Case9. Analyze Sales NetworksWin. Grow. SocialSalesMap.®                Copyright 2012 by Blueconomics Business Solutions ...
Case10: Manage «Social Sales» ActivitiesMore Customers. Less Work.™              Copyright 2012 by Blueconomics Business S...
18The «Social Sales» Cycle                                                    2        1                                  ...
19Why Social CRM?       Business                      Lifecycle                                  Cross- &        Growth   ...
BeflügelnSie IhrenVerkauf.
Thank you for your support and recognition.Win. Grow. SocialSalesMap.®                Copyright 2012 by Blueconomics Busin...
Register Now.www.Blueconomics.com
More Customers. Less Work.™ Blueconomics Business Solutions GmbH            www.Blueconomics.com
24Copyright 2012 by Blueconomics Business Solutions GmbH
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Social crm forum 2012 09 - andreas uthmann - blueconomics - nimble social crm und social salesmap

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Ein Vortrag vom Social CRM Forum 2012, gehalten auf der Messe IT & Business und DMS EXPO am 25. Oktober 2012 in Stuttgart.

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  • Win.Grow.SocialSalesMap. 11/02/12
  • Social crm forum 2012 09 - andreas uthmann - blueconomics - nimble social crm und social salesmap

    1. 1. Andreas UthmannStuttgart, Oktober 2012Nimble Social CRM und SocialSalesMapPraktische Beispiele für den B2B Verkaufserfolg Copyright 2012 by Blueconomics Business Solutions GmbH
    2. 2. 2 The «Social Sales» Opportunity. 74% «Of companies seeing measurable business benefits by using Web 2.0 technologies.» Source: McKinsey & Company,»How social technologies are extending the organization”, November 2011. 57% «Of US business executives anticipate increased revenue or sales as a result of implementing a Social Business strategy.»Source: Penn Schoen Berland, «The Jive Social Business Index Survey.», July 2011. 80% «Of companies plan to increase the use of Social Media, Customer Analytics as well as CRM in the coming years.»Source: IBM Institute for Business Value, «Frem Stretched to Strengthened. Insights from the Global CMO Study.», October 2011. Copyright 2012 by Blueconomics Business Solutions GmbH
    3. 3. The «Information Challenge»Win. Grow. SocialSalesMap.® Copyright 2012 by Blueconomics Business Solutions GmbH
    4. 4. 4i2S Studie 2012: CRM Herausforderungen Copyright 2012 by Blueconomics Business Solutions GmbH
    5. 5. Combining the Power of 2 Worlds. Win. Grow. SocialSalesMap® Customer Social Relationship More Customers. Management Networks Less Work. (CRM) Copyright 2012 by Blueconomics Business Solutions GmbH
    6. 6. 6What REALLY is a Social Network?  People Relationships ContentContacts/Pic Connections Status UpdatesJob/Title/CV Friends Posts/TweetsInterests Follower Pics/Vids/Docs Profile Social Graph Newsfeed Copyright 2012 by Blueconomics Business Solutions GmbH
    7. 7. 7The «Social Sales» CycleWho? 2 What?  1 How? 3 Copyright 2012 by Blueconomics Business Solutions GmbH
    8. 8. Case1. Unify Your Contacts & InboxMore Customers. Less Work.™ Copyright 2012 by Blueconomics Business Solutions GmbH
    9. 9. 9Case2. Identify Social ContactsWin. Grow. SocialSalesMap.® Copyright 2012 by Blueconomics Business Solutions GmbH
    10. 10. 10Case3. Merge Social IdentitiesMore Customers. Less Work.™ Copyright 2012 by Blueconomics Business Solutions GmbH
    11. 11. 11Case4. Identify ContactsMore Customers. Less Work.™ Copyright 2012 by Blueconomics Business Solutions GmbH
    12. 12. 12Case5. Identify joint ConnectionsWin. Grow. SocialSalesMap.® Copyright 2012 by Blueconomics Business Solutions GmbH
    13. 13. 13Case6. Unify NewsstreamsMore Customers. Less Work.™ Copyright 2012 by Blueconomics Business Solutions GmbH
    14. 14. 14Case7. Visualize Company NetworksWin. Grow. SocialSalesMap.® Copyright 2012 by Blueconomics Business Solutions GmbH
    15. 15. 15Case8. Search Social KeywordsMore Customers. Less Work.™ Copyright 2012 by Blueconomics Business Solutions GmbH
    16. 16. Case9. Analyze Sales NetworksWin. Grow. SocialSalesMap.® Copyright 2012 by Blueconomics Business Solutions GmbH
    17. 17. Case10: Manage «Social Sales» ActivitiesMore Customers. Less Work.™ Copyright 2012 by Blueconomics Business Solutions GmbH
    18. 18. 18The «Social Sales» Cycle 2 1 3 Copyright 2012 by Blueconomics Business Solutions GmbH
    19. 19. 19Why Social CRM? Business Lifecycle Cross- & Growth Revenue Upselling Increase Optimize Collaborate Win Rate Touchpoints Effectively Drive Your Sales, Marketing and Service Effectiveness by leveraging the power of collaboration, social networks and CRM. Pro-Active Enhance Mitigation Efficiency Risks Costs Copyright 2012 by Blueconomics Business Solutions GmbH
    20. 20. BeflügelnSie IhrenVerkauf.
    21. 21. Thank you for your support and recognition.Win. Grow. SocialSalesMap.® Copyright 2012 by Blueconomics Business Solutions GmbH
    22. 22. Register Now.www.Blueconomics.com
    23. 23. More Customers. Less Work.™ Blueconomics Business Solutions GmbH www.Blueconomics.com
    24. 24. 24Copyright 2012 by Blueconomics Business Solutions GmbH

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