2. We are a Pandora for date ideas, revolutionizing
the way couples and singles plan their leisure time
3. BOOK
NOW!
Close
By
Combin
e
Things
Open
activities
Nearby
reservable
that are open
Customers spend $50 - $150 per date
on activities they find boring
$50 - $150
Problem
Planning a Date is a Hassle
4. Jane & Michael!
“We want to try fun
new things together.”
Established Couples
Customer
5. Dave, 32!
“I need last minute date idea or
a backup plan.”
Singles
Customer
6. Product
What Can I Do Nearby Right Now?
Datezr suggests the best
activities nearby based on
context and interests
7. How Should I Plan Out My Date?
Product
Datezr combines
complementary activities to
create a full date experience
8. Market
Dates & Leisure Spending
Local Ad Spending
$3.7B
Mobile
$26B
Online
$133B
Total
$120B
Total Spend
(Entertainment and
Dining Out) in Target
Geographies
$2.1B
LA Launch Market
Total Spent on
Dates
Sources: BIA Kelsey, “Local Ad Dollars 2013”, 6/19/13; US Bureau of Labor Statistics, “Consumer Expenditures 2011”, April 2013; 2012 US Census Data
per person
per year
dates a year
per person
per date
singles & young
couples in LA
~0.5M
with income
$75K+
$4.6K
130
$36
~3.6M
9. Business Model
Impressions (user views activity provider)
Value: $1.91 CPM
View Activity Details
Value: $0.50-$2.00 CPC
Add Activity To Planned Date
Value: $1.00-$3.00 CPC
Foot Traffic – Customer Visit
Value: $5.00-$10.00 / visit
Avg. Ticket Price
$20
Non-Discounted Tickets
Sold Week Of Event
8.5%
net revenue share
18%
net revenue share
Discounted Tickets Sold
Day Of Event
Advertisement Revenue
Booking Revenue
10. Modeled After:
Modeled After:
Modeled After:
Competitive Landscape
Subscription Deals
and Events
Nightlife Listings
Tailored Date Idea
Discovery
Subscription & Booking
Sponsored Event Deals
Advanced Reservations
Advertisement
Food & Bar
Static Lists
Advertisement & Booking
Unique Date Activities
Spontaneous & Contextual
11. Team
14+ years of tech experience. !
!
Developed system software at HP and
mathematical algorithms for a hedge
fund subsidiary of Itochu (an $18B
Japanese trading firm). !
!
Experience investing in tech startups
and advising tech companies on M&A
and capital raising. B.S., Computer
Science, Cornell University; MBA,
Wharton (top 5% of class)!
Strategic Account Director working with
clients in Retail Tech and Mobile
Payments (Mobi Squad, ISIS, Venmo,
CSR, Qualcomm).!
!
Led digital strategy at MSG, advised at
Equinox, Zog Sports, Learn360, Rodale.!
!
Launched Muve Music app for Cricket
Wireless (over 5.3M subscribers by 2nd
year, scaled to Brazil gaining 400,000
subscribers in first year).!
Has been building out Datezr while
finishing up her Political Science degree
at UCLA. !
!
Joined Datezr full time since June
focusing on growing user base and
content.!
!
Business consulting at Environmental
Charter School, educational startup in
Los Angeles. !
!
Client relations and B2B sales with
Intratam.!
CEO!
Tatiana Hughes
CTO, CFO!
Robert Maskaron
VP, Marketing!
Brenda Guardado
