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Importance of Perception
in Communication:
What you perceive may be different
from others.
What is Perception?
• Perception
Psychology: a single unified awareness derived
from sensory processes while a stimulus is
present.
-http://dictionary.reference.com/browse/perception
a : awareness of the elements of environment
through physical sensation <color perception>
b : physical sensation interpreted in the light
of experience
-http://www.merriam-webster.com/dictionary/perception
• Perceive
1. to become aware of, know, or identify by
means of the senses: I perceived an
object looming through the mist.
2. to recognize, discern, envision, or
understand: I perceive a note of sarcasm in
your voice. This is a nice idea but I perceive
difficulties in putting it into practice.
-http://dictionary.reference.com/browse/perceive
1.
a : to attain awareness or understanding of
b : to regard as being such <perceived threats>
<was perceived as a loser>
2.
to become aware of through the senses;
especially
-http://www.merriam-webster.com/dictionary/perceive
So, What is Perception?
Perception is a process of receiving and
processing information that is effected by the
individual’s senses and experiences.
Physical Factors in Perception
• Five Senses
-Touch
-Taste
-Sight
-Sound
-Smell
Psychological Factors in Perception
• Life Experiences
Such as:
-Social Interaction
-Events
-Media/Art
Lead to the shaping of:
Attitude/Personality, Biases,
Expectations, Self-image…
Why Perception is Important in
Communication
Understanding each other

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Ic week 5 presentation-tabitha pipkin

  • 1. Importance of Perception in Communication: What you perceive may be different from others.
  • 2. What is Perception? • Perception Psychology: a single unified awareness derived from sensory processes while a stimulus is present. -http://dictionary.reference.com/browse/perception a : awareness of the elements of environment through physical sensation <color perception> b : physical sensation interpreted in the light of experience -http://www.merriam-webster.com/dictionary/perception • Perceive 1. to become aware of, know, or identify by means of the senses: I perceived an object looming through the mist. 2. to recognize, discern, envision, or understand: I perceive a note of sarcasm in your voice. This is a nice idea but I perceive difficulties in putting it into practice. -http://dictionary.reference.com/browse/perceive 1. a : to attain awareness or understanding of b : to regard as being such <perceived threats> <was perceived as a loser> 2. to become aware of through the senses; especially -http://www.merriam-webster.com/dictionary/perceive
  • 3. So, What is Perception? Perception is a process of receiving and processing information that is effected by the individual’s senses and experiences.
  • 4. Physical Factors in Perception • Five Senses -Touch -Taste -Sight -Sound -Smell
  • 5. Psychological Factors in Perception • Life Experiences Such as: -Social Interaction -Events -Media/Art Lead to the shaping of: Attitude/Personality, Biases, Expectations, Self-image…
  • 6. Why Perception is Important in Communication Understanding each other