SwitchVideo is an animation studio that has created over 378 videos for clients in 15 countries and 10 languages. They use a 5-phase process of discovery, script, storyboard, animation, and delivery. Their tools include Basecamp, Google Drive, and ProofHQ for organization and collaboration. Case studies show videos by SwitchVideo had up to 78% higher play rates and 34% higher completion rates than average. Clients praise SwitchVideo for their efficiency, attention to detail, and unmatched customer service.

1. www.switchvideo.com
888-501-3105
W hois
SwitchVideo
Process,ToolsandTestimonials

2. 378 15videos
over clients from videos in
countries
10languages
Our Story

3. Our Styles
Motion Graphics Switch Animated SwitchBoard

4. Our Clients

5. 1. DISCOVERY 2. SCRIPT 3. STORYBOARD
+ VOICEOVER
4. ANIMATION 5. DELIVERY
The ProcessThe Switch Process is tried,tested,and true. Many tears
have been shed during its creation,however,the
adventurous struggle has led us to a place of true bliss.

6. 1Phase One
DISCOVERY

7. 2Phase Two
SCRIPT

8. 3
Phase Three
STORYBOARD
+ VOICEOVER

9. 4Phase Four
ANIMATION

10. 5Phase Five
DELIVERY

11. Basecamp Google Drive ProofHQ Vidyard
Organization Collaborative
Writing
Getting
Feedback
Getting
Views
OUR T OLS
We use a number of web based tools to support our
collaborative process and meet our deadlines.

12. Rypple/Work.com case study
Video Play Rate (%)
+78%35%
30%
25%
20%
15%
10%
5%5%
0%
Rypple
video
Average two
minute video

13. Playthrough Rates (%)
Rypple/Work.com case study
+34%
+25%
80%
70%
60%
50%
40%
30%
20%20%
10%
0%
Watched Half Watched All

14. Our sales person contacted the prospect cold,
sent the video link and before we could follow
up the client reached out for a meeting. We
had the meeting and got a signed contract for
an $800K/year account.
-­ Justin Baillie, JellyFish
$800KDeal in 7 Days
A Switch Video Success Story

15. The Brain Science
of Video

16. Stimulate the Senses
Auditory Sense:
Hearing or reading a word stimulates
the same sense
Visual Sense:
Images or scenes,not a talking head

17. 58%
People retain
more information when both visual
and auditory senses are stimulated
(Allan Paivio)

18. Respect the Memory
Our working memory has limited capacity

19. Relate to the Past
Use metaphors and draw on the
viewers’ previous experience
=

20. Two paths to follow
Two types of information
Billy is climbing a tree.

21. We continue to be so thankful for your willingness
to have taken on this urgent project – and the
flexibility and availability that you’ve shown along
the way. Thank you so much.
-­ Ray McGehee, Senior Account Supervisor, Edelman

22. Switch is very efficient and responsive.
Their attention to detail was impressive and the
storyboard review process was great.
-­ Mike Caplanis, Creative Director, LM&O Advertising

23. I think that your patience and customer service is
unparalleled with any company I have ever dealt
with (both in business and as a consumer).
-­ Mike Winans, Strategic Marketing, eDoc Communications

24. The creative team did a great job capturing our
message with visuals that are universally accessible.
-­ James Arsenault, Strategy Consulting Manager, Ceridian-­Dayforce

25. How to tell your company’s story and
the brain science to make it stick
60 Secondsby Andrew Angus

26. www.switchvideo.com
888-501-3105
GetaFreeQuote