2. In the following slides I will
be analysing this music
video paying close attention
to cinematography, editing,
sound and mis-en-scene.
3. The opening of the video
Colours: simple colour Sets the colour Also clearly
scheme of blue, yellow and scheme for the introduces the
white video music artist
and song
Primary colours; easy on the eye, simplicity keeps
in theme of the piano-folk music
4. The following part of the
video introduces the people
who are starring in the video,
or rather the ‘submarine
crew’.
Each character is introduced
by headshots, which gives
them a uniform-like feel.
The colour scheme remains
with primary colours,
keeping with the simplistic
effect of the video.
5. The next part of the video introduces the two
main characters; a man and a woman who seem
to like each other but are too shy to admit it.
Jose’s wink foreshadows what may happen later
on between them. The colour scheme remains
with primary colours, keeping with the
simplistic feel. The last shot indicates the
setting for the following part of the video.
6. The following sections
of the video keep in
with the nautical
theme.
This is achieved by
ensuring there is a
continuance in each
shot; the colour
scheme remains the
same, the use of props
and costume, as well as
the captions used
throughout the entire
video.
7. This part of the
video shows off
the playful and
quirky side of
Jose’s piano-folk
music. The
exchange of colour
of t-shirts in each
shot almost
portrays a sort of
‘lucky dip’, almost
choosing which
crew member will
go be going down
into the depths of
the ocean.
8. The following section of the video develops the narrative as well as the
interaction between the main male and female characters.
9. The final section of
the video uses
simple lighting
effectively to show
the ‘giant octopus’
causing a shadow on
the crew members.
Although extremely
simple, this gives a
professional and
‘cliffhanger’ effect
as to what may
happen next.
10. Goodwin’s theory of music videos
This theory is broken down into 6 main points.
They are as follows:
1. Music videos demonstrate genre characteristics
2. There is a relationship between lyrics and visuals
3. There is a relationship between music and visuals
4. The record label will have demands to include close-ups
of the artist, meaning the artist may develop motifs
across their work
5. There is frequently reference to the notion of looking
and particularly voyeuristic treatment of the female body
6. There is often intertextual reference
11. Music videos demonstrate genre
characteristics
It’s clear in this
video that the use
of simple
illustrations and
props mirrors
Jose’s style of
simple piano-
based folk music.
12. Relationship between lyrics and visuals
The lyrics in this
song reflect what is
unfolding onscreen.
For example the
lyrics, ‘I can’t hold
my breath for very
long’ and ‘I wish I
was a diver’ both
suggest an
underwater
theme, which is
clearly shown in the
13. Relationship between music and visuals
The beat of the
music is quite
upbeat and quirky,
with a piano
backing. This is
mirrored in the
visuals in the
opening shots of the
video, as the shots
change in time with
the piano.
14. Close ups of the artists,
development of motifs
Throughout the
video there are
many examples of
close-ups of the
artist. There
begins a motif of
Jose’s facial
expressions
emulating her
feelings.
15. The notion of
looking/voyeurism
This aspect of Goodwin’s
theory is clear throughout
the video. The two main
characters often look at
each other in a voyeuristic
manner, without the other
being aware.
16. Intertextual reference
Yves le Prieur (1885-1963), a
French navy officer and inventor, is
featured in the newspaper article to
the left, from the French weekly
publication, L’Illustration.
Prieur aided the development of the
scuba invention, which is a
prominent theme in the music
video.
The article also mentions Mother
Theresa, a 1937 submarine, around
the time that Prieur was actively
working.