2. Swot Analysis Of Hong Kong
Environment And Your Business
Strengths
Opportunities
Weaknesses
Threats
3. Strengths
• -3DPrint is more three-dimensional .
• -Reducing labor on making the model
• -new technology to copy things
• -look more real than other print things
• -increase in visual design and print speed
• -save time
• -look more accurate
4. Opportunities
• -since many copyright of 3D-printing
technology is overdue,we can be the firat one
to have the soup.
• -take the large market share
• -chang the producting industry
• -the 3D-printer belongs to Cultural and
Creative Industry and Innovation and
Technology ,we can get the government
support,eg.Innovation and Technology Fund
5. Weaknesses
• -The cost is high ( materials for 3D printing,
rent, advertisement fee, etc ) .
• -The safty of the product make by 3d-printer is
unsure.
• -According to the different material that 3d-
printer use,it take different production times.
It maybe need a long time.
• -3D-printer is danger because of the criminals
can use it to product weapons.
6. Threats
• -3D printing is becoming more and more
popular because of the copyright is overdue,
there will be great improvements on 3D
printing, we need to have new technology to
face this fast changing world, the cost will be
more and more expensive
• -there are no law restrict about the 3D-
printing,if the government set the limit on 3D-
printing,our production cost may increase
8. • Our main targets are the interior designers
and the property companies. They may
produce models of their design by using our
3D printing. And we also welcome other
customers’ orders for 3D printing.
9. • 1.consumer orders thought
online,telephone,enail etc
• 2.we use software and base consumer's require
to draft
• 3.we send the first vision of design to consumer
• 4.base the consumers' comment,adjust the
design
• 5.the consumer agree our design,then we start
printing
10. • We will set up the price according to the cost
of the material that used for printing. As 3D-
printing is a new technology so that the price
will set up at a high price .
12. public relation
• to make a good image for the society and
consumers ,our team will provide after-sales
service , such as exchanges the printed goods
or reprint if they are dissatisfied . Although
the services are not free but we hope that we
can guarantee buyers' rights and interests.
14. direct marketing
• We will have a shop to produce 3D Print . In the shop ,
we have :
• 1.Face to face selling
• We will follow idea given by buyers and print
immediately what they want .
• 2.Online advertisement
• We will make advertisement in the internet and get
the order form .
• 3. telemarketing
• We will have a hotline and buyers can call us for
inquiring.
15. Electronic
• We will set up a website and a facebook page
that includes the basic information of our
company, with some pictures of our products
to introduce our company. We will also have
advertisements on some website such as
Yahoo, Google, etc.
16. sales promotion
• -We will set a workshop for the student.
Student can use 60% of price to prduct a good.
• -We will give a discount to buyers if they want
a large numbers of goods.
