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SB BSU
CSR Analysis
Anton Filonov – 2019
Instead of analyzing foreign places which
I don’t really know, it's better to analyze
university in which I’m already are.
CSR is an
investment
…and should be measured like
other investments. Since I don’t
have public data on the
performance of our university so I
can only analyze the presence of
initiatives that are visible from
outside.
Our university
doesn’t have much
information on the
topic of CSR
The only things which I could find
are some kind of grant for the best
MBA student (possessing a
Belarusian company) and
discounts on education for
performance in social activities.
🤔
C
SR?
We could conclude that we speak
more about CSR than we do to
implement it
Yes, there are some student-funded activities, but
university participation and promoting them needs
serious improvement.
People in our
countries have
never heard of the
CSR
It would be strange just to expect that
average student would know lots of
things about it, let alone creating some
useful activities. In that case indicative
should include management decision
to invest time and some resources into
proper ideology distribution.
One course isn’t enough
You should communicate at least basic principles of CSR
throat the whole experience of studying in university, make it
part of the university brand. It is a good idea to start from
adding a CSR section on the visible spot of the university
website.
System of benefits for CSR projects, should be
standardized and approved on the high-level. We
need to use practical motivations: great discounts
or standardized bonuses for attendance (a good
example is P.E. lessons which could be
substituted by visiting a certain sports event)
Here the things we could do:
Health care program
Blood donation: Arrange blood
donations regularly and give great
benefits for that. This creates
awareness to the mass that
regularly donation of blood makes
a person healthy and also help
others who require blood. From
the blood donation activity,
people can easily know their
blood group and also free
checking of blood diseases.
Environment
• Tree plantation: As a part of
this society leading university
also think it has some
responsibilities toward society.
To minimize pollution LUSSC
also goes for tree plantation.
• Creation of separated trash
bins everywhere. Also, include
batteries recycling.
General initiative program
It would be great to offer some
lucrative alternative for people that
study business. For example: create
CSR project which make impact
measure and document it in some
basic but convincing form get a bonus
like automatic exam pass (not only
CSR teacher, enforce this principle)
lots of additional P.E lessons or just
significant discounts on the tuition fee
(requirements should not require lot’s
of other irrelevant activities)
Proper brand creation
Turn benefits that we already have
into marketing strengths for
university. For example, explain
that we don't require paper
books, and mainly are using
modern electronic screen and
book

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CSR – University analysis – Filonov

  • 1. SB BSU CSR Analysis Anton Filonov – 2019
  • 2. Instead of analyzing foreign places which I don’t really know, it's better to analyze university in which I’m already are.
  • 3. CSR is an investment …and should be measured like other investments. Since I don’t have public data on the performance of our university so I can only analyze the presence of initiatives that are visible from outside.
  • 4. Our university doesn’t have much information on the topic of CSR The only things which I could find are some kind of grant for the best MBA student (possessing a Belarusian company) and discounts on education for performance in social activities. 🤔 C SR?
  • 5. We could conclude that we speak more about CSR than we do to implement it Yes, there are some student-funded activities, but university participation and promoting them needs serious improvement.
  • 6. People in our countries have never heard of the CSR It would be strange just to expect that average student would know lots of things about it, let alone creating some useful activities. In that case indicative should include management decision to invest time and some resources into proper ideology distribution.
  • 7. One course isn’t enough You should communicate at least basic principles of CSR throat the whole experience of studying in university, make it part of the university brand. It is a good idea to start from adding a CSR section on the visible spot of the university website.
  • 8. System of benefits for CSR projects, should be standardized and approved on the high-level. We need to use practical motivations: great discounts or standardized bonuses for attendance (a good example is P.E. lessons which could be substituted by visiting a certain sports event)
  • 9. Here the things we could do:
  • 10. Health care program Blood donation: Arrange blood donations regularly and give great benefits for that. This creates awareness to the mass that regularly donation of blood makes a person healthy and also help others who require blood. From the blood donation activity, people can easily know their blood group and also free checking of blood diseases.
  • 11. Environment • Tree plantation: As a part of this society leading university also think it has some responsibilities toward society. To minimize pollution LUSSC also goes for tree plantation. • Creation of separated trash bins everywhere. Also, include batteries recycling.
  • 12. General initiative program It would be great to offer some lucrative alternative for people that study business. For example: create CSR project which make impact measure and document it in some basic but convincing form get a bonus like automatic exam pass (not only CSR teacher, enforce this principle) lots of additional P.E lessons or just significant discounts on the tuition fee (requirements should not require lot’s of other irrelevant activities)
  • 13. Proper brand creation Turn benefits that we already have into marketing strengths for university. For example, explain that we don't require paper books, and mainly are using modern electronic screen and book