2. This Presentation explains the different keys to use
to position of our website on Google. You know what
search engine and where we all meet for a prayer on the
first page. Well in this article you will see that certain
actions facilitate the realization of this wish.
Passionate about SEO in recent years, today I wish
to share with you my knowledge in the field of SEO. I’ll
answer in a simple way, the question posed by one of my
clients: How to position them on Google?
Through a list of key points in my eyes, I’ll give you
the main key factors to work for a good ranking on
GOOGLE!
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3. We do will repeat this enough for a site to be
interesting both for users and for search engines; it must
have some interesting information, captivating, original
and above all UNIQUE.
Do not copy content from others! This will hurt your
e-reputation, your reputation and you’re SEO! Google is
more strict compared to duplicate content, especially
since the introduction of the new algorithm PANDA.
The content means, it is well visible text on the
pages of your website but also the content in the page
code (in meta tags: title, description, body tag, ALT tag of
images etc…).
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4. Another key factor in SEO is the amount of quality links.
Included in this link building strategy all the links: links in and
around the site. We can categorize these links into three categories:
Internal links – the easiest to obtain as it is to create deep links to your
site
External links – links on your site pointing to other websites
Inbound links – facts from other websites to your website. Inbound links
are more difficult to obtain because it requires that others will want to
promote your content
Know a good mix between these three types of mixing dofollow
links and nofollow, will be a good strategy net linking.
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5. The third key factor for me is the popularity of a
website. No need to remember a site that is known and
recognized in their field of activity will be hearing more
and dating.
More popular the site is, the more it will increase
its traffic and reputation of the company.
How to become popular? There are many ways!
For my part, I spend a lot of time on social networks!
Today, it is very important to be where your customers
are present, notably networks on Facebook , Twitter
among others can explain the benefits of integrating
these social networks.
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6. What is certain is that the “tweets”, the “Google+”, Facebook
“Like” contribute to your popularity and your SEO. In addition it
will help to “Minty Fresh Indexing” indexing almost instantaneous
information present on the Web as a concrete example below.
In addition, your accounts on social networks are taken into
account by Google. Here’s an example:
I type “Opti Matrix Solution images” web agency for which I
am in charge of SEO.
In the natural results, the official Twitter account of
Associated Images released in second position, followed in third
place by Facebook. Well yes, social networks like Google,
combines and integrates social networks in the natural results.
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7. To get a good ranking, many techniques
exist. Please be aware that even if you work
content, links and popularity of your website
on the web you have made a big step
towards success.
Remember sites with the most relevant
content, updated regularly, and having a lot of
links are better referenced. SEO is a history
of good sense and balance.
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