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Southbeach Modeller 3.0
              10 Minute Overview




               Copyright (C) 2005-2013, Southbeach Solutions Ltd
   Visual modelling software
   For creativity, design, analysis
   Unique “situational improvement” approach
   Communication, facilitation, understanding
   Problem solving, root cause analysis, wicked
    problems
   Resolve human or engineering design
    contradictions
   Generate directions, align stakeholders
   Improvement, innovation, course correction
   First tool to implement Southbeach Notation
   User extensible, programmable rules engine



What is Southbeach Modeller?
                                       Copyright (C) 2005-2013, Southbeach Solutions Ltd
Multiple
                                        models in a
                                       single file via
                                            tabs




  Drill down to
   individual
elements of any        Mouse over
 model, with no      visual previews
need to open file     of all models


 Reuse models or
 elements in any
file – simply drag
     to canvas




Screenshot
                                         Copyright (C) 2005-2013, Southbeach Solutions Ltd
Personalities               Sample customers

   Creative people        Management Consultant
   Problem solvers        ICT Professional
   Critical thinkers      Enterprise Architect
   Designers              Requirements Analyst
   Change agents          Product Designer
   Strategists            Consulting Engineer
   Futurists              TRIZ Expert
   Academics              Data Scientist
   Students               Innovation Manager
                           Business Process specialist
                           Organizational Change leader
                           Risk / Incident Analyst


Who uses Southbeach?
                                       Copyright (C) 2005-2013, Southbeach Solutions Ltd
Analyze the model
        using views and
       sorts – navigate to
        model elements




Views and Sorts
                             Copyright (C) 2005-2013, Southbeach Solutions Ltd
Keep notes
  Select concept                 „This‟ notes
                    with each
   or effect to                   with each
                   model and
    edit notes                  model element
                   sub-model




Note taking
                                                Copyright (C) 2005-2013, Southbeach Solutions Ltd
   Free form diagrams are       Communicate across
    open to interpretation        disciplines
   Mind Maps are organized       ◦ Business, engineering,
    in a hierarchy                  sales, marketing, C-Suite
   Concept Maps mean             ◦ Better understand
                                    customer requirements –
    anything at all
                                    internal / external
   UML is for systems
                                 Drive change in, e.g.
    implementation
                                  ◦   Products / Services
   BPMN is for processes
                                  ◦   Systems Design
   Southbeach describes          ◦   Business Process
    innovation in any of          ◦   Enterprise Architecture
    these, and more               ◦   Organizational Design
                                  ◦   Strategy and Planning


Why a new approach to modelling?

                                          Copyright (C) 2005-2013, Southbeach Solutions Ltd
Drag tags to
  canvas or
    model
  elements




           Edit and
        extend the tab
          library as
           required




 Extensive tag
    library
  supporting
     many
 methodologies




Tags and tag library
                         Copyright (C) 2005-2013, Southbeach Solutions Ltd
Generates new
    views and
       sorts
                             Quick grids
                             provided, or
                             specify your
                            own axes and
                                labels                                     New attributes
                                                                           can be used in
                                                                           creativity rules
                                                                             and report
                                                                             generation




                                              Elements
                   Grids, pools                 inherit
                  and swim lane             attributes off
                     models                    the grid




SWOT, 9 boxes and more
                                                    Copyright (C) 2005-2013, Southbeach Solutions Ltd
Projects large or small           Industry solutions
 Personal thinking
 Face to face consulting
                                     Modelling, design,
   ◦ Stakeholder interview            innovation,
   ◦ Expert knowledge capture         improvement
 Workshop facilitation                ◦ Business
   ◦ Group contributions               ◦ Engineering
   ◦ Argument making
                                       ◦ ICT
   ◦ Planning
   ◦ Design review                     ◦ Public sector
   ◦ Course correction                 ◦ Global issues
 Driving through change               ◦ Education
   ◦ Project Execution                 ◦ Science
   ◦ Virtual team collaboration
   ◦ Sharing of best practices


Contexts for using Southbeach
                                       Copyright (C) 2005-2013, Southbeach Solutions Ltd
Show/hide         Workshop
                                                           Pan, Zoom and
         Cycle canvas,         model      tools – Wands,
                                                              Fisheye
         style, colors,    elements to      Highlighter,
                                                             navigation
          annotations        illustrate     Pen, Laser
                                                                tools
                          relationships       Pointers




 Build sequence
 into the model
     for later
  presentation
      mode




Workshop aides
                                                             Copyright (C) 2005-2013, Southbeach Solutions Ltd
Alternate list view
                               Preferred
  of model with
                             search engine
 navigation and
                               per model
     element
   modification




                          Select
                       elements or
                      effects – Web
                         research




Web research
                                             Copyright (C) 2005-2013, Southbeach Solutions Ltd
   5x5Whys                     Enterprise                       Root Cause
   7Questions                   Architecture                      Analysis
   9Boxes                      Failure Analysis                 SCAMPER
   Affinity Analysis           Force-field Analysis             Scenario Planning
   Argument Modelling          Futures Studies                  Sign Diagrams
   Before & After              Goal Planning                    Six Thinking Hats
   Business Motivation         Ideality, Trimming               Stakeholder
   Cause-Effect                Improvement                       Alignment
   Causal Loop                 Influence Analysis               Star Bursting
   Change Management           Lean Six Sigma                   Strategic Planning
   Choices and Issues          Marketing 4Ps                    Structured
   Concept Mapping             Polarity Charts                   Interviews
   Contradiction Analysis      Process                          SWOT
   Competitive Analysis         Improvement                      Theory of
   Course Correction           Pros and Cons                     Constraints
   Design for Six Sigma        Reality Charting                 TRIZ
   Dialog Mapping              Requirements                     Value Analysis
                                 analysis                         What If?



Things you might do with Southbeach

                                                        Copyright (C) 2005-2013, Southbeach Solutions Ltd
Assist Tools for
                     many common
                     activities, e.g.
                      cause-effect
                     modelling, pros
                      and cons ...




    Tools are
intelligent – only
   add what is                          Inserted elements
     missing                             automatically are
                                        given a meaningful
                                            default text




Assist tools
                                                             Copyright (C) 2005-2013, Southbeach Solutions Ltd
Pinning &
           Auto layout &                                            clamping
            continuous
            auto layout
                                                           Spread and
                                                          compact tool




  Control of
                                                             Many styles of
graph layouts
                                                             tree supported
                      Clamping by
                       attributes




Auto layout
                                    Copyright (C) 2005-2013, Southbeach Solutions Ltd
   Just as a spreadsheet lets you play 'what if?'
    with numbers, Southbeach lets you play with
    ideas
    ◦ Instead of rows and columns of numbers, you use useful
      and harmful factors, increasing and counteracting
      influences, goals, risks, contradictions, issues, choices
      and actions
    ◦ Instead of entering formulae to perform calculations, you
      enter creativity rules in order to generate ideas
    ◦ Diagrams come to life, suggesting their own
      improvements
   Generate reports, single click to keep them
    aligned to the model



Creativity engine
                                           Copyright (C) 2005-2013, Southbeach Solutions Ltd
   Simple enough to be drawn by    Shared visual language –
    hand – table top models          cross functional
   Rich thinking palette           Resolve human or design
   Communicate complex ideas        contradictions
   Understood by non-experts
                                    Agreement and disagreement
   Balance of structure and
                                     – additive modelling
    flexibility




Southbeach Notation

                                            Copyright (C) 2005-2013, Southbeach Solutions Ltd
   Useful, harmful, neutral agents
   Actions, choices, issues, events,
    knowledge
   Goals and risks
   Sufficient, insufficient, potential,
    excessive, surplus, dysfunctional
   Historical
   Increases and decreases effects,
    plus negation
   Necessary, inevitable, delayed,
    accelerated and questionable
    effects
   Eighteen effect types, plus user
    defined
   Separation by space, time,
    parts, perspective, role,
    conditions, aspect, probability



Southbeach notation
                                           Copyright (C) 2005-2013, Southbeach Solutions Ltd
Embed as many                  Embed rules in
         rule sets in a                  models to
       model as you need               bring them to
         creative tools                     life




                                                                                   Set a scope for
                                                                                   rule matching



                               Click on a
    Build up your
                             model element
   creativity rules
                              to generate
       library
                                  ideas


   Emulate 100s
    of creativity
        tools




Creativity
                           Comprehensive manual provided to obtain full benefit of rules engine


                                                      Copyright (C) 2005-2013, Southbeach Solutions Ltd
Embed as many
                                                                               reports in the
                                                                            model as you need
                                                                              for client work




                                                                            Report is a mixture
            Rules embedded in
                                                                                of text and
           reports enjoy the full
                                                                              creativity rules
               power of the
           embedded creativity
                  engine




           Report output is a
          mixture of template
                text and
                                                                               Embed report
            ideas/sentences
                                                                            templates in model
           derived from the
                                                                              –update with a
          model, in response to
                                                                                single click
          embedded creativity
                  rules




Reports
                                    Manual is provided describing the creativity rules language


                                                     Copyright (C) 2005-2013, Southbeach Solutions Ltd
   "I really like your software. It is an easy to use      "Southbeach is a superb notation for
    tool for visualizing and applying all kinds of           organizing your thoughts. There is nothing
    thinking methods. It has the potential to                else like it. An hour's Southbeach problem
    become my standard modelling software." --               analysis reduces time to task completion
    Founder, Creativity Consultancy                          by days." Strategy Dynamics Lead
   "Southbeach has an important plus - the                 "The creativity manual is well written. The
    models are readily understood by non-                    rules language is wonderfully simple yet
    technical personnel" -- Business Change                  powerful. It will be interesting to see what
    Consultant                                               people do with this." -- Lead IT Strategy &
   "A practical tool that guides where effort               Transformation
    should be focussed as problem-solving                   "Remarkable. I learnt more from my
    proceeds." – Mind Mapping Expert                         models in ten minutes than weeks of
   "A very neat tool for almost anything! I keep            previous looking." Innovation Consultant
    it open in the background all the time" --              "I am very enamoured with Southbeach. I
    Business Improvement Manager                             use it in group situations. A telling
                                                             indication (for me) is that most if not all of
   "I use it every day." -- Managing Consultant,            my "project" folders now contain a
    ICT                                                      Southbeach sub-folder!" -- Business
                                                             Analyst, ITIL and Six Sigma Black Belt
Testimonials
                                                                        Copyright (C) 2005-2013, Southbeach Solutions Ltd
   General purpose
   High quality,
    professional software
   Easy to use, intuitive
   Unique – creativity
    and reporting engine
   User extensible
   Fast, flexible,
    productive
   Low cost „prosumer„
   Team licensing


Selling points
                             Copyright (C) 2005-2013, Southbeach Solutions Ltd
feedback@southbeachinc.com
                                     Thank you




                Copyright (C) 2005-2013, Southbeach Solutions Ltd

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Southbeach overview

  • 1. Southbeach Modeller 3.0 10 Minute Overview Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 2. Visual modelling software  For creativity, design, analysis  Unique “situational improvement” approach  Communication, facilitation, understanding  Problem solving, root cause analysis, wicked problems  Resolve human or engineering design contradictions  Generate directions, align stakeholders  Improvement, innovation, course correction  First tool to implement Southbeach Notation  User extensible, programmable rules engine What is Southbeach Modeller? Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 3. Multiple models in a single file via tabs Drill down to individual elements of any Mouse over model, with no visual previews need to open file of all models Reuse models or elements in any file – simply drag to canvas Screenshot Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 4. Personalities Sample customers  Creative people  Management Consultant  Problem solvers  ICT Professional  Critical thinkers  Enterprise Architect  Designers  Requirements Analyst  Change agents  Product Designer  Strategists  Consulting Engineer  Futurists  TRIZ Expert  Academics  Data Scientist  Students  Innovation Manager  Business Process specialist  Organizational Change leader  Risk / Incident Analyst Who uses Southbeach? Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 5. Analyze the model using views and sorts – navigate to model elements Views and Sorts Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 6. Keep notes Select concept „This‟ notes with each or effect to with each model and edit notes model element sub-model Note taking Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 7. Free form diagrams are  Communicate across open to interpretation disciplines  Mind Maps are organized ◦ Business, engineering, in a hierarchy sales, marketing, C-Suite  Concept Maps mean ◦ Better understand customer requirements – anything at all internal / external  UML is for systems  Drive change in, e.g. implementation ◦ Products / Services  BPMN is for processes ◦ Systems Design  Southbeach describes ◦ Business Process innovation in any of ◦ Enterprise Architecture these, and more ◦ Organizational Design ◦ Strategy and Planning Why a new approach to modelling? Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 8. Drag tags to canvas or model elements Edit and extend the tab library as required Extensive tag library supporting many methodologies Tags and tag library Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 9. Generates new views and sorts Quick grids provided, or specify your own axes and labels New attributes can be used in creativity rules and report generation Elements Grids, pools inherit and swim lane attributes off models the grid SWOT, 9 boxes and more Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 10. Projects large or small Industry solutions  Personal thinking  Face to face consulting  Modelling, design, ◦ Stakeholder interview innovation, ◦ Expert knowledge capture improvement  Workshop facilitation ◦ Business ◦ Group contributions ◦ Engineering ◦ Argument making ◦ ICT ◦ Planning ◦ Design review ◦ Public sector ◦ Course correction ◦ Global issues  Driving through change ◦ Education ◦ Project Execution ◦ Science ◦ Virtual team collaboration ◦ Sharing of best practices Contexts for using Southbeach Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 11. Show/hide Workshop Pan, Zoom and Cycle canvas, model tools – Wands, Fisheye style, colors, elements to Highlighter, navigation annotations illustrate Pen, Laser tools relationships Pointers Build sequence into the model for later presentation mode Workshop aides Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 12. Alternate list view Preferred of model with search engine navigation and per model element modification Select elements or effects – Web research Web research Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 13. 5x5Whys  Enterprise  Root Cause  7Questions Architecture Analysis  9Boxes  Failure Analysis  SCAMPER  Affinity Analysis  Force-field Analysis  Scenario Planning  Argument Modelling  Futures Studies  Sign Diagrams  Before & After  Goal Planning  Six Thinking Hats  Business Motivation  Ideality, Trimming  Stakeholder  Cause-Effect  Improvement Alignment  Causal Loop  Influence Analysis  Star Bursting  Change Management  Lean Six Sigma  Strategic Planning  Choices and Issues  Marketing 4Ps  Structured  Concept Mapping  Polarity Charts Interviews  Contradiction Analysis  Process  SWOT  Competitive Analysis Improvement  Theory of  Course Correction  Pros and Cons Constraints  Design for Six Sigma  Reality Charting  TRIZ  Dialog Mapping  Requirements  Value Analysis analysis  What If? Things you might do with Southbeach Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 14. Assist Tools for many common activities, e.g. cause-effect modelling, pros and cons ... Tools are intelligent – only add what is Inserted elements missing automatically are given a meaningful default text Assist tools Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 15. Pinning & Auto layout & clamping continuous auto layout Spread and compact tool Control of Many styles of graph layouts tree supported Clamping by attributes Auto layout Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 16. Just as a spreadsheet lets you play 'what if?' with numbers, Southbeach lets you play with ideas ◦ Instead of rows and columns of numbers, you use useful and harmful factors, increasing and counteracting influences, goals, risks, contradictions, issues, choices and actions ◦ Instead of entering formulae to perform calculations, you enter creativity rules in order to generate ideas ◦ Diagrams come to life, suggesting their own improvements  Generate reports, single click to keep them aligned to the model Creativity engine Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 17. Simple enough to be drawn by  Shared visual language – hand – table top models cross functional  Rich thinking palette  Resolve human or design  Communicate complex ideas contradictions  Understood by non-experts  Agreement and disagreement  Balance of structure and – additive modelling flexibility Southbeach Notation Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 18. Useful, harmful, neutral agents  Actions, choices, issues, events, knowledge  Goals and risks  Sufficient, insufficient, potential, excessive, surplus, dysfunctional  Historical  Increases and decreases effects, plus negation  Necessary, inevitable, delayed, accelerated and questionable effects  Eighteen effect types, plus user defined  Separation by space, time, parts, perspective, role, conditions, aspect, probability Southbeach notation Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 19. Embed as many Embed rules in rule sets in a models to model as you need bring them to creative tools life Set a scope for rule matching Click on a Build up your model element creativity rules to generate library ideas Emulate 100s of creativity tools Creativity Comprehensive manual provided to obtain full benefit of rules engine Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 20. Embed as many reports in the model as you need for client work Report is a mixture Rules embedded in of text and reports enjoy the full creativity rules power of the embedded creativity engine Report output is a mixture of template text and Embed report ideas/sentences templates in model derived from the –update with a model, in response to single click embedded creativity rules Reports Manual is provided describing the creativity rules language Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 21. "I really like your software. It is an easy to use  "Southbeach is a superb notation for tool for visualizing and applying all kinds of organizing your thoughts. There is nothing thinking methods. It has the potential to else like it. An hour's Southbeach problem become my standard modelling software." -- analysis reduces time to task completion Founder, Creativity Consultancy by days." Strategy Dynamics Lead  "Southbeach has an important plus - the  "The creativity manual is well written. The models are readily understood by non- rules language is wonderfully simple yet technical personnel" -- Business Change powerful. It will be interesting to see what Consultant people do with this." -- Lead IT Strategy &  "A practical tool that guides where effort Transformation should be focussed as problem-solving  "Remarkable. I learnt more from my proceeds." – Mind Mapping Expert models in ten minutes than weeks of  "A very neat tool for almost anything! I keep previous looking." Innovation Consultant it open in the background all the time" --  "I am very enamoured with Southbeach. I Business Improvement Manager use it in group situations. A telling indication (for me) is that most if not all of  "I use it every day." -- Managing Consultant, my "project" folders now contain a ICT Southbeach sub-folder!" -- Business Analyst, ITIL and Six Sigma Black Belt Testimonials Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 22. General purpose  High quality, professional software  Easy to use, intuitive  Unique – creativity and reporting engine  User extensible  Fast, flexible, productive  Low cost „prosumer„  Team licensing Selling points Copyright (C) 2005-2013, Southbeach Solutions Ltd
  • 23. feedback@southbeachinc.com Thank you Copyright (C) 2005-2013, Southbeach Solutions Ltd