A practical guide to a user-focused digital library

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Co-presentation with Qin Zhu (HP Labs) at the 2008 Internet Librarian Conference

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A practical guide to a user-focused digital library

  1. 1. A PRACTICAL GUIDE TO A USER-FOCUSED DIGITAL LIBRARY QIN ZHU – HP LABS SOPHIA GUEVARA – W.K. KELLOGG FOUNDATION Important tools, tips, and practices
  2. 2. Agenda Users Digital Library • Understand your library environment, settings and users • Understand your digital library content • Work with your digital library content • Promote your digital library content • Get insights of digital library content usage • Make adjustments for your collection • Q &A A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 2
  3. 3. What is a digital library? “ Digital libraries are a set of electronic resources and associated technical capabilities for creating, searching and using information.” “ Digital libraries are constructed, collected and organized, by (and for) a community of users, and their functional capabilities support the information needs and Digital uses of that community. ” Library Borgman, Christine L. What are digital libraries? Competing visions, Information Processing and Management 35 (1999) 227±243 A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 3
  4. 4. A building blocks approach: -- users and digital library Digital Users Library A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 4
  5. 5. Do you know your users? information information preferences needs information consumption information seeking Users capabilities behavior A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 5
  6. 6. User - Understand your library environment and settings Users • Who is the user? • What are the goals or your organization/users? What are their preferences and capabilities? • How can you align your services with these goals in mind? A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 6
  7. 7. Do you know your digital content? Digital collection Digital access Digital Digital content Library A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 7
  8. 8. Library Environment – Digital library approach Digital Library • Library physical and space constraints • User information needs, more digital resources • User information seeking behavior, getting information online A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 8
  9. 9. Library Environment – Digital content Digital Library • What kind of digital content is available?  E-Journals  E-Books  E-Reference  Image collection  Digital audios  Digital videos  Electronic databases A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 9
  10. 10. Digital Content Life Cycle Users Digital Library 1. Discovery 2. Trial 3. Selection 4. Acquisition 5. Access 6. Renew or cancel? Tamar Sadeh, Mark Ellingsen. 2005. Electronic resource management systems: the need and the realization. New Library World 106, no. 5/6 (May 1): 208-218. http://www.proquest.com/ (accessed April 23, 2008). A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 10
  11. 11. Discovery Digital Library • Aware of a new e-resource and begins to collect information that will help him or her decide if the resource should warrant further interest. – bibliographic details, – packages in which this content may be included – terms of access (worldwide, site-based, seat-based). • Questions to consider A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 11
  12. 12. Trial Users Digital Library • Try out the e-resource • Gathers the valuable feedback and other information needed to ensure that this product is of interest to their users, serves a worthwhile need and performs as expected. • Questions to consider A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 12
  13. 13. Content Analysis - Content Digital Library • Content level • Content coverage • Content subject focus • Content overlap A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 13
  14. 14. Content Analysis - Tools Digital Library • Content provider site • ERM system – Electronic Resource Management system • ILS system - Integrated Library System • Comparison tools – CUFTS, databases, Excel, write your own program A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 14
  15. 15. Content Analysis - Tools Digital Library http://lib-cufts.lib.sfu.ca/CUFTS/compare.cgi A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 15
  16. 16. Content Analysis - Content Digital Library • You know your collection, you know what you are looking for • Easy to talk to content provider Content level - check Content coverage - check Content subject focus - check Content overlap – check A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 16
  17. 17. Selection Digital Library • The decision – Acquire the resource? – If so, what kind of financial commitment are you making? • Remember that when users get used to a resource, it can be difficult to explain that you are declining access to their favorite product due to a limited budget A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 17
  18. 18. Acquisition Digital Library • Positive client feedback and the identification of a vendor that provides an efficient option for filling an information need brings us to the acquisitions process. • Questions to consider A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 18
  19. 19. Licensing 101 Digital Library • Contract template – A standard license agreement is available at Yale University's LibLicense site: http://www.library.yale.edu/~llicense/modlic.shtml • Connect with your procurement and legal departments. Understand what you will and won’t accept • Understand your options in access and pricing • Be flexible A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 19
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  21. 21. Digital Content Licensing Resources Digital Library • Yale University Library – Council on Library & Information Resources. LIBLICENSE: http://www.library.yale.edu/~llicense/ • Contract management systems • Licensing Digital Content: A Practical Guide for Librarians by Lesley Ellen Harris A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 21
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  23. 23. Access Digital Library • With the paperwork out of the way and access to the content ensured, you now have to decide how you will provide your users with easy access to the product. You also need to be prepared to complete routine maintenance as necessary. Encourage your users to provide feedback. • Access stage questions A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 23
  24. 24. Digital Content Deployment Digital Library • User access and authentication layer  Different content authentication methods from content providers  IP authentication  URL referral  Username and password  How the different methods integrate with your existing access and authentication system  Institution single sign on method  Athens  Proxy server A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 24
  25. 25. Digital Content Deployment Digital Library • Providing information access points  Depending the content level, different information access points can be provided  List resource to your library resource A to Z list  List resource to your library research guide, path finder  List resource to your library subject guide  List e-journals to your library journal/e-journal list  Integrate the content at the publication level to your library catalog  Implement OpenURL reference linking  Provide federated search to access content from different sources  Provide Alert service  Provide RSS feeds A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 25
  26. 26. Digital Content Deployment Digital Library • Providing searching points for digital content • Is the content at top level searchable • Is the content at publication level findable • Is the content at fulltext level searchable A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 26
  27. 27. Digital Content Deployment Digital Library • Content integration  Integrate and aggregate content from different providers  Journal A to Z list  Library Catalog  Federated Search  Federated Alerts  Integrate content to designated site via RSS feed  Creating content resource referencing via OpenURL A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 27
  28. 28. Promoting Digital Content Digital Library • Why should you promote? • Increase the value of your library in users’ eyes • What should you promote – users • Ease of use and accessibility • 24 hour availability of content • What should you promote – key decision makers • Improved efficiency and efficacy A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 28
  29. 29. Promoting Digital Content Users Digital Library • Using various technologies Web 1.0 Web 2.0 Web 3.0 … A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 29
  30. 30. Promoting Digital Content Users Digital Library • Make the content part of user information searching and using flow • Let the content work for you, not you work on the content • Follow your users trends • Go where your users go A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 30
  31. 31. Reviewing usage Digital Library • Why is this important? • The collection of usage statistics – Systems: ERM’s – SUSHI • Various methods of statistic collection – Site visits, page visits, time spent on site, downloads, etc. – COUNTER A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 31
  32. 32. Reviewing usage Users Digital Library • Study your log files • Understand your user behavior • Understand how your users access the content A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 32
  33. 33. Renew or cancel Users Digital Library • With your subscription coming to an end, it is up to you to determine if the resource will remain in your electronic collection. • Questions to consider A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 33
  34. 34. Enhance the flow Digital Users Library A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 34
  35. 35. Thank You! Questions & Answers Qin Zhu – HP Labs, qin.zhu@hp.com Sophia Guevara – W.K. Kellogg Foundation A Practical Guide to a User-Focused Digital Library Internet Librarian 2008 35

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