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SMU BBA SEM 3 SPRING 2015
BBA301 - Legal and Regulatory Framework
Q1. Explain the clause related to the acceptance of proposal and the mandatory conditions attached with
it.
Q2. What are the different ways in which an agency may be formed?
Q3. “A bill may be dishonoured by non-acceptance or by non-payment”. Explain
Q4. Decisions of the members at general meetings are expressed by way of resolutions. What do you
understand by the term resolution here? Explain it with its kinds.
Q5. FEMA clearly defines the acts that can be termed as offences under its purview. What are these
malpractices which are covered under FEMA act?
Q6. Write short notes on: a) Copyright b) Electronic Governance
BBA302- Human Resource Management
1. What do youmean by Jobdescription? Explain in detail.
2. Define ‘recruitment’. What are the factorsaffectingrecruitment?
3. Describe the steps involved in employee induction program.
4. What is the purpose of performance appraisal? Explain the process of performance appraisal.
5. What is meant by employee grievance? What are the causes of employee grievances? Explain the
need foremployee counselling.
6. Write short notes on the following:
a) Human Resource Planning (HRP)
b) JobAnalysis
BBA303 – Quality Management
Q1. Define the term Quality management. What are the dimensions of quality? Differentiate between
Quality Control and Quality Assurance.
Q.2 Differentiate between Mission and Vision Statements. Write a brief note on “quality objectives”
Q3. Explain the following: a) Kaizen b) Benchmarking and its importance
Q4. What is meant by Customer Focus? Describe in brief the concept of Customer satisfaction and
Customer delight.
Q5. Write Short notes on the following: a) Cost of Quality b) Productivity
Q6. Define Quality Management System. Explain Quality Management Principles.
BBA304 - Advertising and sales

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Q1. Discuss the advantages and disadvantages of television advertising. Also explain what do you
understand by Internet Advertising and Social Media Network advertising?
Q2. Explain the consumer buying decision process.
Q3. Observe any newspaper advertisement of any consumer durable company. What is the target
audience and what are benefits of choosing newspaper for advertisement.
Q4. 4 Explain the AIDAS model in detail.
Q5. What do you understand by Public relations? What is the difference between PR and advertising?
Q6. Write short notes on: a) Sales quota b) sales force