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Fb ads local stores social strategi

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Social Strategi
Social Strategi

Fb ads local stores social strategi

Social Media
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3 About Me: Shilpi Agarwal Copyright 2018 © Social Strategi LLC. All Rights Reserved. I’m a Social Intelligence Business Leader with over 15+ years of Marketing experience. I lead Social Strategi LLC. and teach Social Media Marketing at Stanford Continuing Studies, UC Berkeley and UC Santa Cruz.
4 Social Strategi LLC. Our Mission: Help Businesses Grow through Service, Training and Mentoring. Copyright 2018 © Social Strategi LLC. All Rights Reserved.
5 Introductions Copyright 2018 © Social Strategi LLC. All Rights Reserved.
6 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
7 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
8 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
9 Creating a new Facebook Ad Campaign Objective: Store Visits Copyright 2018 © Social Strategi LLC. All Rights Reserved.
10 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
11 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
12 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
13 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Business Locations
14 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Business Locations
15 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Ad Campaign: Store Visits Objective
16 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Ad Campaign: Store Visits Objective
17 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Business Location Targeting
18 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
19 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
20 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
Offer Ads • Offers are discounts you share with your customers on Facebook to encourage people to shop on your website, or physical store or both. • When people see your offer in their News Feed on Facebook, they can save it, like it or comment on it. • When someone saves your offer, they can see it in their Bookmarks for later. • A person who saves your offer will be reminded by Facebook up to 3 times to use it, depending upon their personal notification preferences. 21
Offer Ads • Online Offer Ads: People who save your offer will get Facebook notifications reminding them to use it when they switch devices (from mobile to computer) and again before the offer expires. • In Store Offer Ads: People can bring the offer on a phone to your physical store and will be reminded on Facebook about your offer before it expires. They’ll also get an email with the offer details if they’d like to print it out. If their phone has location sharing turned on, they’ll get a reminder to use your offer when they’re nearby. 22
23 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: An Offer
24 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Store Visits Objective: Ad Format
25 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Store Visits Objective: Call To Action
26 Questions? Copyright 2018 © Social Strategi LLC. All Rights Reserved.
27 Support Copyright 2018 © Social Strategi LLC. All Rights Reserved.
28 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
29 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
30 Coupon Code: CPBFB1 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
31 @socialdatgirl shilpi@socialstrategi.com www.SocialStrategi.com Thank You

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  • 3. 3 About Me: Shilpi Agarwal Copyright 2018 © Social Strategi LLC. All Rights Reserved. I’m a Social Intelligence Business Leader with over 15+ years of Marketing experience. I lead Social Strategi LLC. and teach Social Media Marketing at Stanford Continuing Studies, UC Berkeley and UC Santa Cruz.
  • 4. 4 Social Strategi LLC. Our Mission: Help Businesses Grow through Service, Training and Mentoring. Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 5. 5 Introductions Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 6. 6 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 7. 7 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 8. 8 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 9. 9 Creating a new Facebook Ad Campaign Objective: Store Visits Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 10. 10 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 11. 11 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 12. 12 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 13. 13 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Business Locations
  • 14. 14 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Business Locations
  • 15. 15 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Ad Campaign: Store Visits Objective
  • 16. 16 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Ad Campaign: Store Visits Objective
  • 17. 17 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Business Location Targeting
  • 18. 18 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 19. 19 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 20. 20 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 21. Offer Ads • Offers are discounts you share with your customers on Facebook to encourage people to shop on your website, or physical store or both. • When people see your offer in their News Feed on Facebook, they can save it, like it or comment on it. • When someone saves your offer, they can see it in their Bookmarks for later. • A person who saves your offer will be reminded by Facebook up to 3 times to use it, depending upon their personal notification preferences. 21
  • 22. Offer Ads • Online Offer Ads: People who save your offer will get Facebook notifications reminding them to use it when they switch devices (from mobile to computer) and again before the offer expires. • In Store Offer Ads: People can bring the offer on a phone to your physical store and will be reminded on Facebook about your offer before it expires. They’ll also get an email with the offer details if they’d like to print it out. If their phone has location sharing turned on, they’ll get a reminder to use your offer when they’re nearby. 22
  • 23. 23 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: An Offer
  • 24. 24 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Store Visits Objective: Ad Format
  • 25. 25 Copyright 2018 © Social Strategi LLC. All Rights Reserved. Setting up: Store Visits Objective: Call To Action
  • 26. 26 Questions? Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 27. 27 Support Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 28. 28 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 29. 29 Copyright 2018 © Social Strategi LLC. All Rights Reserved.
  • 30. 30 Coupon Code: CPBFB1 Copyright 2018 © Social Strategi LLC. All Rights Reserved.