1. Iasonas Antonopoulos
Product Development Director
Mobile or human trends?
What to look for

2. Bulk Messaging
Mobile Services
Mobile Apps
Iasonas Antonopoulos, Product Development Director, M-STAT

3. Iasonas Antonopoulos, Product Development Director, M-STAT
Product development & management
Product BusinessMarket
Research
Idea
Develop
Manage
Test Plan

4. Mobile services are hot
Iasonas Antonopoulos, Product Development Director, M-STAT

5. Internet
of
things
Mobile trends
Wearables
Connected
screens
Proximity
beacon
Iasonas Antonopoulos, Product Development Director, M-STAT

6. Human needs are hotter!
Iasonas Antonopoulos, Product Development Director, M-STAT

7. Problem | Need
Solution
Technology
Iasonas Antonopoulos, Product Development Director, M-STAT
Top down approach

8. KEEP CALM
AND
THINK OF
NEEDS
Iasonas Antonopoulos, Product Development Director, M-STAT

9. Find a new need or satisfy
an existing one?
Iasonas Antonopoulos, Product Development Director, M-STAT

10. Need for communication
1995 1997 1998 1999 2003
2005 2008 2009 2010 20132012
Iasonas Antonopoulos, Product Development Director, M-STAT

11. Change the way a need is
satisfied.
Iasonas Antonopoulos, Product Development Director, M-STAT

12. Need for companionship
The best thing to happen to TV since TV.
Iasonas Antonopoulos, Product Development Director, M-STAT

13. “Imagination is more important
than knowledge.”
Iasonas Antonopoulos, Product Development Director, M-STAT
Albert Einstein

14. Iasonas Antonopoulos, Product Development Director, M-STAT
email: i.antonopoulos@m-stat.gr
www.linkedin.com/in/iasonasantonopoulos
Thank you!
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