5. Curated Canadian Geolocal Data
Straight from the source TELCOS
1,200 sales people gathering data
700 internal content curators
Rich Content : Hours of Operations, Payment Pictures
& Videos
Geocoded listings
1400 categories
7. What is YELLOWAPI?
a WHAT in a WHERE
Anything goes, Man! 2 types of searches
Geo Search
Specific coordinates (Lat/Long)
BUSINESS CATEGORIES Ranking is based on proximity
GREAT FOR LBS
BUSINESS NAMES
Regional Search
CUISINE TYPES Province, City, Postal Code, etc.
Ranking is based on relevancy
within the specified region
ETC. USER INPUT
8. THE BASICS the HOW-TO
Protocol: REST over HTTP
HTTP method: GET
Mandatory fields:
✦ API key
✦ UID THE CALLS
Response formats: XML or JSON FindBusiness – main entry point
GetBusinessDetails – to get all our
Rates:
content
✦ Sandbox - 300 calls/day @ 1 call/sec
✦ What/Where - 5K calls/day @ 2 calls/sec FindDealer – to find individual dealers
(children) of a business
Constraints:
✦ No caching GetTypeAhead – Experimental Suggestion
✦ No ordering changes Engine
9. introducing I/O DOCS
Exploring, learning and testing
YellowAPI has never been that
easy!
Choose your API key, fill in the
parameter fields and witness the
magic.
12. POYNT
Business, People and
Restaurant searches are
powered by
YellowPages.ca.
13. YAHOO! MOBILE
Yahoo! Mobile integrates That’s
1,000,000+
YPG’s local business
data through YellowAPI.
searches/month
14. DATESHAKE
DateShake is a sexy app
that allows someone to
randomly grab a Twitter
friend and find a
restaurant based on their
location.
Just shake it!
15. LOCALWHIZ
LocalWhiz helps you find
local businesses using a
simple, kick-ass UI.
Drag the slider and
search for cafes, pubs
and more!
16. PUBCRAWL.ME
An online pub crawling
tool framed in a slick-
looking interface.
Pick your pubs, set your
itinerary, share it on
Facebook and party!
17. PRIZE FOR BEST APP
USING YELLOWAPI Prizes
Apple Gift Certificate
API Fanboy/Fangirl T-Shirts
Answers
Follow Us!
@yellowapi
ASK FOR SUPPORT THROUGHOUT THE DAY VIA TWITTER