Get out of the Silo: Using Open Source Software to Share Content Using Open Source Software to Share Content Boris Mann VP of Product Development Raincity Studios http://www.raincitystudios.com
Interactive (This IS theoretically the “relationships” day, isn’t it?)
Lessig / Hardt Style (which means I’ll do a lot of talking and clicking and there will be a LOT of slides)
About Silo Sharing Open Source and maybe Open Data, Data Portability, the Linked Data / Linking Open Data Semantic Web? See Dr. Djun Kim in the other room
Interactive (were you hoping I was going to forget?)
Who are you?
Who am I? Bias alert! Blogger (which is kind of like a writer?) Open Source Evangelist Fan of Drupal Technologist, Entreprenuer Vancouver as high tech hub Addicted to UNconferences (maybe that means Conference 2.0)
Silo One piece of content, one site “Closed” data Proprietary formats? Maybe everyone uses XML and we can just do transforms Business models that don’t rely on or  encourage  network effects
What happens to silos? I No external access Restricted access Monopoly? Standards (or at least, schemas) RSS, APIs Network effects! Closed Data Open Data
What happens to silos? II Closed Data Open Data Loss of incentive! Why use the closed data when open is easier, more accessible, more usable? End of monopoly (end of business?) Some percentage of critical mass RSS, APIs, Aggregation aka Sharing Network effects! No turning back, it’s all open
Language Silos What happens when you search the web in English? …you only see the English content Growth of other languages Reaching more users (or even reaching in the first place) This is maybe the most challenging, but also most interesting silo
Vancouver
Other Silos? For you intranet folks, how about organization / institutional buy in!
Share Repurpose your content mobile, PDF, etc. – digital workflows, XML, etc. Re-use your content set it free with RSS feeds, widgets, and social tools (and appropriate licensing) Remix your content Mashups and more – or even let your users play
Wait, what are we sharing? Text well, except for that whole multilingual thing Audio? Video? Functionality?!? Application Programming Interfaces, or APIs
Places to share Social bookmarking Social networking Photo sharing Video sites Widgets, blogs, embeddable content, oh my! (Email!??!)
But WHY share? Destroy the closed silo (network effects!) Share knowledge Become experts, THE reference source …traffic others? usability? user generated? for the LOLs?
Invisible Cheeseburger
One more on why Semi-permeable membranes of content Re-use it on Intranet Extranet Internet
Facebook Post to Facebook Import any RSS feeds as Facebook notes For your business/brand page or personal page Pictures, Links, Videos Mobile? SMS and facebook... Wait, wait...Facebook is for colleges, isn’t it?
Microblogging Mobile friendly Twitter Track anything with Twemes.com -- see  http://twemes.com/cci2008 Jaiku Fire and forget: add a ton of RSS feeds and they will post automatically to Jaiku Pownce, etc.
Open APIs Application Programming Interfaces aka talk to your developer Flickr is a great example blog this many people use as main image storage also: hackers make cool tools and mashups
More Sharing? Shock us with tales of  content re-use and re-purposing!
Open Source What is it? Free and Open Source Software (FOSS) Source code available – and changeable and customizable Licensing Gnu Public License (GPL) Todd O’Neill talked about “free” tools…not free as in beer, but rather free as in freedom
Why Open Source? Open Source != Free it can actually be quite expensive… So why??! Some JL Schmidt quotes on Alfresco: “Help drive the software to a fit with your culture” “If it sucks, you fix it” Community Return on Investment (ROI)
Engage Open Source is actually all about sharing Hmm...or maybe not, but “scratching my own itch”, it looks like other people have the same pains does rebuilding the same stuff for every new tool ever sound like fun? Look for ways to coordinate ahead of time share features, upgrades, maintenance
I’m totally a vendor Except, I win if you pick my platform No single sourcing Can even choose to take it in house and do whatever you want with it depending on the license, you might need to share…with others, you could even turn it into a commercial product and NEVER share I’m a fan of sharing
Evangelism Explore open source Both the licenses and the tools Think about your needs, and your need to be evolved in product evolution, and in control of your own destiny Might need consulting to navigate… …there are commercial vendors in many areas, or at least support contracts
Drupal is Social Publishing Drupal is Social Publishing or maybe a Content Management System or maybe a Web Application Framework or maybe the next big,  commodity Semantic Web platform It’s a community
P.S. We love other open source tools, too WordPress Alfresco Joomla Firefox? …the list goes on…
Open Data? What’s the license on your data?
The End

Getting out of Silo, Using Open Source Software to Share your Data

  • 1.
    Get out ofthe Silo: Using Open Source Software to Share Content Using Open Source Software to Share Content Boris Mann VP of Product Development Raincity Studios http://www.raincitystudios.com
  • 2.
    Interactive (This IStheoretically the “relationships” day, isn’t it?)
  • 3.
    Lessig / HardtStyle (which means I’ll do a lot of talking and clicking and there will be a LOT of slides)
  • 4.
    About Silo SharingOpen Source and maybe Open Data, Data Portability, the Linked Data / Linking Open Data Semantic Web? See Dr. Djun Kim in the other room
  • 5.
    Interactive (were youhoping I was going to forget?)
  • 6.
  • 7.
    Who am I?Bias alert! Blogger (which is kind of like a writer?) Open Source Evangelist Fan of Drupal Technologist, Entreprenuer Vancouver as high tech hub Addicted to UNconferences (maybe that means Conference 2.0)
  • 8.
    Silo One pieceof content, one site “Closed” data Proprietary formats? Maybe everyone uses XML and we can just do transforms Business models that don’t rely on or encourage network effects
  • 9.
    What happens tosilos? I No external access Restricted access Monopoly? Standards (or at least, schemas) RSS, APIs Network effects! Closed Data Open Data
  • 10.
    What happens tosilos? II Closed Data Open Data Loss of incentive! Why use the closed data when open is easier, more accessible, more usable? End of monopoly (end of business?) Some percentage of critical mass RSS, APIs, Aggregation aka Sharing Network effects! No turning back, it’s all open
  • 11.
    Language Silos Whathappens when you search the web in English? …you only see the English content Growth of other languages Reaching more users (or even reaching in the first place) This is maybe the most challenging, but also most interesting silo
  • 12.
  • 13.
    Other Silos? Foryou intranet folks, how about organization / institutional buy in!
  • 14.
    Share Repurpose yourcontent mobile, PDF, etc. – digital workflows, XML, etc. Re-use your content set it free with RSS feeds, widgets, and social tools (and appropriate licensing) Remix your content Mashups and more – or even let your users play
  • 15.
    Wait, what arewe sharing? Text well, except for that whole multilingual thing Audio? Video? Functionality?!? Application Programming Interfaces, or APIs
  • 16.
    Places to shareSocial bookmarking Social networking Photo sharing Video sites Widgets, blogs, embeddable content, oh my! (Email!??!)
  • 17.
    But WHY share?Destroy the closed silo (network effects!) Share knowledge Become experts, THE reference source …traffic others? usability? user generated? for the LOLs?
  • 18.
  • 19.
    One more onwhy Semi-permeable membranes of content Re-use it on Intranet Extranet Internet
  • 20.
    Facebook Post toFacebook Import any RSS feeds as Facebook notes For your business/brand page or personal page Pictures, Links, Videos Mobile? SMS and facebook... Wait, wait...Facebook is for colleges, isn’t it?
  • 21.
    Microblogging Mobile friendlyTwitter Track anything with Twemes.com -- see http://twemes.com/cci2008 Jaiku Fire and forget: add a ton of RSS feeds and they will post automatically to Jaiku Pownce, etc.
  • 22.
    Open APIs ApplicationProgramming Interfaces aka talk to your developer Flickr is a great example blog this many people use as main image storage also: hackers make cool tools and mashups
  • 23.
    More Sharing? Shockus with tales of content re-use and re-purposing!
  • 24.
    Open Source Whatis it? Free and Open Source Software (FOSS) Source code available – and changeable and customizable Licensing Gnu Public License (GPL) Todd O’Neill talked about “free” tools…not free as in beer, but rather free as in freedom
  • 25.
    Why Open Source?Open Source != Free it can actually be quite expensive… So why??! Some JL Schmidt quotes on Alfresco: “Help drive the software to a fit with your culture” “If it sucks, you fix it” Community Return on Investment (ROI)
  • 26.
    Engage Open Sourceis actually all about sharing Hmm...or maybe not, but “scratching my own itch”, it looks like other people have the same pains does rebuilding the same stuff for every new tool ever sound like fun? Look for ways to coordinate ahead of time share features, upgrades, maintenance
  • 27.
    I’m totally avendor Except, I win if you pick my platform No single sourcing Can even choose to take it in house and do whatever you want with it depending on the license, you might need to share…with others, you could even turn it into a commercial product and NEVER share I’m a fan of sharing
  • 28.
    Evangelism Explore opensource Both the licenses and the tools Think about your needs, and your need to be evolved in product evolution, and in control of your own destiny Might need consulting to navigate… …there are commercial vendors in many areas, or at least support contracts
  • 29.
    Drupal is SocialPublishing Drupal is Social Publishing or maybe a Content Management System or maybe a Web Application Framework or maybe the next big, commodity Semantic Web platform It’s a community
  • 30.
    P.S. We loveother open source tools, too WordPress Alfresco Joomla Firefox? …the list goes on…
  • 31.
    Open Data? What’sthe license on your data?
  • 32.

Editor's Notes

  • #2 Organizations constantly face conundrums about which strategy to pursue for most effectively publishing content to customers, constituents and enthusiasts. With this in mind, Boris will make a case for using community-supported, open source software tools to publish, archive and feed your information in an efficient and scalable manner. He'll also explore new web tools and explain how social networks like Facebook and LinkedIn, microblogging platforms like Twitter/Jaiku, and other applications with open APIs play into any organizations' communication strategy. Finally, Boris will explain the return on investment reaped from contributing client work back into to the open source software core and the organic growth of open source development communities.