XISTER IS A DIGITAL CREATIVE AGENCY.
ESTABLISHED IN 2002 IN THE HEART OF ROME, ITALY.
OUR PROCESS GOES FROM STRATEGY TO IMPLEMENTATION.
WE DELIVER NOT ONLY GREAT CREATIVITY,
BUT ALSO FINELY CRAFTED FINISHED PRODUCTS.
WE ARE DRIVEN BY OUR ATTENTION TO DETAIL,
OUR PASSION FOR BEAUTY AND OUR NATURAL ITALIAN STYLE.
The State of the Art of the DLSU Filipiniana CollectionFe Angela Verzosa
presented at a seminar on the State-of-the-Art of Filipiniana Collections in the Philippines, held at the Lopez Memorial Center, Antipolo City, Philippines on Nov. 28, 2000
The Integrated Campaign Approach: Tools to Increase the Effectiveness of your...Jann Schultz
Integrated Campaign Approach-presented at the Institute of Fundraising National Convention, London, July 2012. Subject Matter Experts Jann Schultz and Lois Ephraim look specifically at how Operation Smile has integrated direct mail with communication strategies like outbound telemarketing calls, email, voice broadcasts, donor tele-conferences and other touches to improve performance of the DM program.
Credit Matters is a professional licensed moneylender company based in Singapore. The goal of the company is to provide customers’ with the money when they need it.
Presentación del tema "Kirmen Uribe y la identidad plural" del módulo "Disfrutar las Artes - Literatura" del Instituto de Estudios de Ocio (Universidad de Deusto)
ISO 9001:2015: Praktische Inputs zur Integration in Office 365IOZ AG
Seit September 2015 ist die neu ISO-Norm (ISO 9001:2015) in Kraft. P. Renggli und T. Widmer (beide IOZ) zeigten in ihrem Webinar am 21.4.2016 auf, wie mit Office 365 und SharePoint Plattformen für das Qualitätsmanagement aufgebaut werden können und wie sich darin die neuen Anforderungen aus ISO 9001:2015 konkret umsetzen lassen.
Follow our mantra of sending the right message, to the right person, at the right time, with the right frequency as a framework for your email marketing strategy.
A presentation on creating agnostic content and story worlds for maximum impact and experience. Looking at how things have changed and understanding the importance of new technologies and distribution platforms from concept to delivery.This is part of a series of various international presentations on Creating Content for a quick changing content landscape, combined into a detailed look at multi-screen content development. The audiences that I have spoke to include major international content providers, broadcast networks, electronic manufacturers, producers, writers, directors and ad agencies.
The State of the Art of the DLSU Filipiniana CollectionFe Angela Verzosa
presented at a seminar on the State-of-the-Art of Filipiniana Collections in the Philippines, held at the Lopez Memorial Center, Antipolo City, Philippines on Nov. 28, 2000
The Integrated Campaign Approach: Tools to Increase the Effectiveness of your...Jann Schultz
Integrated Campaign Approach-presented at the Institute of Fundraising National Convention, London, July 2012. Subject Matter Experts Jann Schultz and Lois Ephraim look specifically at how Operation Smile has integrated direct mail with communication strategies like outbound telemarketing calls, email, voice broadcasts, donor tele-conferences and other touches to improve performance of the DM program.
Credit Matters is a professional licensed moneylender company based in Singapore. The goal of the company is to provide customers’ with the money when they need it.
Presentación del tema "Kirmen Uribe y la identidad plural" del módulo "Disfrutar las Artes - Literatura" del Instituto de Estudios de Ocio (Universidad de Deusto)
ISO 9001:2015: Praktische Inputs zur Integration in Office 365IOZ AG
Seit September 2015 ist die neu ISO-Norm (ISO 9001:2015) in Kraft. P. Renggli und T. Widmer (beide IOZ) zeigten in ihrem Webinar am 21.4.2016 auf, wie mit Office 365 und SharePoint Plattformen für das Qualitätsmanagement aufgebaut werden können und wie sich darin die neuen Anforderungen aus ISO 9001:2015 konkret umsetzen lassen.
Follow our mantra of sending the right message, to the right person, at the right time, with the right frequency as a framework for your email marketing strategy.
A presentation on creating agnostic content and story worlds for maximum impact and experience. Looking at how things have changed and understanding the importance of new technologies and distribution platforms from concept to delivery.This is part of a series of various international presentations on Creating Content for a quick changing content landscape, combined into a detailed look at multi-screen content development. The audiences that I have spoke to include major international content providers, broadcast networks, electronic manufacturers, producers, writers, directors and ad agencies.
Out Think NOT Overthink.
An independent design studio – nimble, curious and cross-functional – we collaborate with brands,
their internal teams and lead agencies, to create beautifully crafted, digital brand narratives.
Closing the gap between strategy and delivery.
With added love…
------------
we've spent the past 10 years creating beautifully crafted, digital brand narratives for the likes of Sony, Yamaha, Endemol-Shine, Benson's the Juicers, Kingfisher Beer, DFDS, Turner, MTV, Emirates and L’Oréal.
Working on their core platforms, from DotCom to Campaigns, Apps to eComm - both mobile and desktop. We close the gap between strategy and delivery by always ensuring:
• The hard won insights from your planning don’t fall between the cracks of
process and pressure.
• Your communications are brand first and behaviour driven, connecting
directly with your target audiences.
• The route taken is as practical and human as possible.
We are digital thinkers, doers and everything in between...
------------
Specialties
Creative Concepting, Design + Build, Digital Frameworks, eComm, App Design + Build, Strategic Thinkers, Campaigns, Digital Marketing, Social Content, Design Management, and Likeable, if not lovable ;)
Trendbüro's choice of topics that will influence consumer behavior in 2016.
Once again, Trendbüro chose the from-to perspective. Not a hot-or-not list, each pairing is a trend and its counter-trend, the evolution of hyper-relevant phenomena.
As such it reflects Trendbüro's belief that consumer trends are an evolving system of those mindsets that drive expectations and choices, and should play a key role in creating brand experiences.
Springer Plug & Play, Irish Times Fusion and Ideas Lab, RBS, Alma Media Diverso, Schibsted Polska, Stimuleringsfonds voor de Pers, Nextmedia.... De plus en plus d'entreprises media recréent un écosystème industriel créatif ou les donneurs d'ordre renouvelle peu à peu leur parc de partenaires ré inventent avec des start-ups les liens qu'elle entretenaient historiquement avec leurs grands partenaires industriels. Présentation Assemblée Générale Medias Suisses, Lausanne, le 9 mai 2014
Through our network and panel of Trend Hunters we’ve identified three consumer trends that are gaining momentum in 2011: planned spontaneity, making the mundane fun & the new community.
Our slide presentation outlines these trends, showing how brands are already responding and providing tips on how to get involved in order to build a stronger relationship with your target audience.
Dyno London is a digital production company converting creative insights and messages into designs, emails, websites, rich media as well as social and mobile applications. Our team of one hundred developers and fifty UX, UI and design creatives has extensive experience in building digital marketing products. We have executed vision for brands such as CocaCola, MTV or Volvo in partnership with world class creative agencies such as McCann or Havas.
iSPARX
Immersive Space Programme
Augmented Reality Experiences
immersive media template platform
iSPARX - The Immersive Space Programme is changing the way we interact with the world. Turn everyday objects, images, and places into new opportunities for engagement through striking augmented reality experiences.
The Immersive Space Programme's platform iSPARX - includes a powerful drag-and-drop web studio that enables anyone to easily create, manage, and track augmented reality experiences.
Similar to xister ideas and inventions made in italy - 180215 (20)
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
4. xister is a digital creative agency.
established in 2002 in the heart of rome, italy.
we invent and deliver digital products with style,
passion and technological acumen.
we’re the new wave of Italian artisanal
intelligence.
In Essencegency
the
5. creatives, strategists and DATA science
MANAGERS meet CONTEMPORARY
thought leaders and makers
Million
euros in turnover7
80People
More than
Accounts
50
MarketS
40served in 2014
handled in 2014
gency
the
In Numbers
9. gency
the
By Content
LONG-LASTING
CONTENT
EDITORIAL
CONTENT
ENHANCED
CONTENT
ADVERTISED
CONTENT
SOCIAL
Adaptive sites
Gamification platforms
Apps development
Sales conversion pages
Marketing automation platforms
Trade marketing systems
Brand publishing platforms
Community spaces
Digital Shops
…
Infographic design
Blogs-tailored content
Events Video-photo recap
Photo Galleries collections
Photocall
Real-time social coverage
EPK design
Product visual storytelling
Branded Frame
…
Facebook
Twitter
Youtube
Instagram
Tumblr
Pinterest
G+
LinkedIn
Vine
What’s up
Snapchat
Shazam
Medium
Learnist
Pheed
Steller
….
Native
Display
Social
Domination
Mobile
Proximity
Free wi-fi
Keyword
Ambient
Paper
Radio
Tv
Newsletter
…
AR/VR apps
Headset 3D experience
UI/UX design
Arduino interactive projects
ibeacon applications
Retail digital experience
Wearable tech apps
Sound design and branding
…
10. gency
the
ENTERTainment AutomotiveFood&beverage FashionHealth&care
Original Soundbites for PR
Original Clip
featurette
Talents&Influencers interviews
Bloggers engagement
Movie contest
Film Digital Activation
Live coverage from movie’s events
Social contents (memes, video posts)
Digital Coupons for theatre&festivals
Gambling Activations
Gambling platforms UI/UX
Shoowroom&Fabric virtual tour
VR and headset test drive
Car Configurators design
Financial configurator design
Car video mapping
Landing pages
CRM program management
After Sales tools
Events&faires live coverages
Product and brand Gamification
Customer Journey design
Dealer relationship tools
Ambassador recruitment tool
Loyalty program
After sales tools
Experts video tutorials
Editorial Tips
Vertical Blog design&maintenance
Products Samples Campaign
Publishing Platforms
Freebies mechanics
Cheatsheets
Licensed contents
Sunglasses try-on app
Virtual Fitting apps
Fashion gamifications
Virtual catwalk
Rewarding platform
Designers engagement
Bloggers engagement
Ltd edition items contest
Video Recipes production
Products photo shooting
Show cooking production
Audio Recipes app
Retail&farmers virtual tour
Vending machine
‘Plan your shopping’ apps
Ambassadors recruitment
Chef&influencer campaigns
Consumer Engagement platform
Digital Couponing
Digital Shops
Bloggers Activations
Products Storytelling
AR tasting experience
Original content libraries
By Format
22. works are classified in 3 levels:
where we’ve implemented a 360° project,
starting from scratch
A project where we’ve managed design,
creativity and development
where we’VE just adapted localized or
optimized content.
orks
Gold
Silver
Bronze
24. orks
“Discover how much fun it is being a farmer."
There are two ways to live this experience: a more “advanced” one, using
your own smartphone by pairing technology, and a “classic” one,
using a larger device.
Users can have fun playing a game but can also access all the information about
the T6 and request to be contacted.
29. orks
“what’s inside your mind ?”
A “magic” digital experience that captures the secrets in your mind,
based on the thriller ‘Now You See Me’.
A Facebook App in which the main character of “The Mentalist” invites users to
mentally choose one of their Facebook friends.
The Mentalist will be able to “read" the users mind and guess who the friends is
by asking a few questions.
33. orks
“Big Wednesday… as Chillers”
The contest where you don’t have to do anything…just relax.
In line with the Chill Lemon brand positioning, xister created a digital universe
where people can demonstrate how good they are at chilling out on the beach
with a cold Chill Lemon bottle during the hot summer.
38. orks
“7 days of fun with Lottomatica!”
Lottomatica celebrates the launch of its new website with a special promotion for
all users featuring bonuses and fun with new games on promotion every day:
Bingo, Skill Games, Poker and more.
A week of fun dedicated to users conveyed with special 3D cards
on Lottomatica’s web properties.
45. orks
“take your passions seriously.”
Play anytime and anywhere with Cuore Peroni.
The reward platform Cuore Peroni installs on the users smartphones via an App
that allows them to take part in challenges in an easier way, directly from their
mobile devices.
GooglePlay:https://play.google.com/store/apps/details?id=it.peroni.cuoreperoni
AppStore: https://itunes.apple.com/it/app/cuore-peroni/id878614014?mt=8
50. orks
“How many miles are you ready to travel
to be a real style icon?”
If you are a lifestyle guru, a real fashionista or a travel lover,
you will enjoy Style Miles, the new loyalty program from Vogue Eyewear.
The more miles you earn, the more opportunities you have to become
a style icon.
xister refreshes the Style Miles Platform that strengthens the bond between the
brand and the consumers.
55. orks
“True crimes. True people. True stories.”
The daily posting plan on Facebook, Twitter and Instagram aims to generate
awareness around CI topics, create engagement and bring
traffic to the website.
Using the triple soul of the channel - made of ‘crimes’, ‘stories’ and ‘people’ - we
created specific columns linked both to new formats and the topics
of the criminal world (killer profiles, forensic quizzes)
with eye-catching sharable graphics.
59. orks
“Stories in History, History in Stories.”
Our aim was to create awareness about programming, create engagement and
push traffic to the History Channel’s website.
Every day, we created specific columns linked to new formats of the channel, ad
hoc memes to support special activations (such as contests or digital platforms),
quotes by historical personalities and historical anniversaries.
Every day, we make (hi)story on our page.
63. orks
“Food for dudes.
Discover the recipes of Chef Rubio”
Hey dude, what would you like to eat today?
A branded series of 11 video recipes for Peroni presented by Chef Rubio, former
rugby player now turned chef with a great following on TV (DMAX)
and SOCIAL MEDIA. His style is very direct and unconventional.
Peroni covers the territory of tough foods and in fact the dishes are tipical Italian
tasteful dishes appreciated mainly by men such
as Hamburger, Pork Ribs and Braised Meat.
69. orks
“The new way to make good (Italian) pleasure”
The Italian pleasure of good cooking comes to life
on the new Lagostina brand site.
We created the main hub for all products of Lagostina World.
Product features and technical details are shown with videos and photo details
and the visual prominence is underline throughout the site.
the section HINTS is area that aims to present the advantages
the Lagostina range can offer through engaging info-graphics.
74. orks
“dress in Dolce&Gabbana while
singing with Kylie Minogue”
Unlockthelook is a fashion&film related digital project to boost Magnum’s
glamour positioning.
xister conceives a digital activation to invite users to send in their most glamorous
and stylish selfie and participate in a competition as well as voting for others on
Magnum’s digital channels.
The 8 lucky winners fly to Cannes for the awesome
Magnum 25th Anniversary Party during the French film festival.
Smartly dressed by Dolce&gabbana and singing along with brand ambassador
Kylie Minogue, the eight winners predictably go crazy with excitement.
77. orks
Watch, Cook and Taste. Turn your cooking
into something “Unforketable”
Unforketable is the first video cookery encyclopedia that aims to promote and
spread Michelin 3-starred Italian traditional cuisine in a completely innovative
way since it does not need re-inventing, rather brushing up, updating and
accurate interpretation. And then you need a touch of the magic fork: surprise.
Unforketable has put tradition on the table and updated it to teach everyone the
best Italian cuisine in the easiest way following basic rules: value the ingredients
by making them the lead players and bring out the flavor to pinpoint the taste.
Keep fat levels down and balance seasoning to achieve tasty and yet remarkably
light dishes.
84. orks
“Eataly now has a real Social Soul”
Eataly is in need of a solid social identity on Facebook, Twitter, Google+ and
YouTube.
For Eataly xister identifies, plans and executes specific social media lead
generation goals, underlining 6 core pillars in the content strategy analysis:
Compelling messages, Eye catching visuals, Mass audience appeal and
Shareability, Clear CTA and Italian Personality.
89. orks
“Pasta Garofalo loves Cinema, a lot.”
social engagement plan
Pasta Garofalo invests in cinema.
Initially through product placement then through the production of short films,
like “The Wholly Family” directed by Terry Gilliam and the recent “Caserta
Palace Dream”, the brand always strikes
the perfect balance between taste and imagery.
xister turns Pasta Garofalo’s passion for cinema into a “cultural” strategy.
10 collections of creative “pasta-made” movie posters
printed in ltd edition and published all over the web
to create a massive “love-to-share” campaign.
96. orks
“WONDER WHAT INSTAGRAM IS LIKE AT 0 GRAVITY ?”
Users are invited to upload photos or videos representing the concept of
‘zero gravity’ on Instagram, using the hashtags #ZEROGRAVITY and
#GRAVITYFILM
xister develops a bottom-up scrolling hub where
contents float across the screen
just like the actors in Alfonso Cuarón’s masterpiece.
100. orks
“6 seconds are more than enough.”
You have 6 seconds to show your talent. If you are talented,
6 seconds are more than enough.
xister designs the official application of the Universal Pictures movie ‘Voices'
focused on the mobile App Vine and is based on this easy concept.
Users have to make a 6 second video, singing their favorite song,
to prove their talent.
103. orks
"After rowing across the Pacific and Atlantic Oceans, I have now
connected them on foot"
Alex Bellini says this after succeeding in overcoming the almost impossible
challenge of running across America for 70 days straight and averaging 46 miles a
day.
Jeep, the legendary American brand that stands for freedom, adventure,
authenticity joins by the Italian sportsman to revive the myth of the first footrace
ever organized across the U.S.,
the Trans-American Footrace of 1928.
After designing the project, xister’s team follows Alex mile by mile, day after
day to tell the world his story.
All possible media are involved and jeep-people.com serves
as the 'meeting place' where brand enthusiasts
share their stories of talent and commitment.
104. orks
"After rowing across the Pacific Ocean and Atlantic Ocean, I have
now connected them by foot"
LA-NY FOOTRACE
Alex Bellini said that after succeding at the insurmountable challenge of running
across America for 70 days straight and averaging 46 miles a day.
The legendary American brand that stands for freedom, adventure, authenticity
along with the italian sportsman to revive the myth of the first footrace ever
organized across the U.S., the Trans-American Footrace of 1928.
After designing the project, xister’s team followed Alex mile by mile, day after day
to tell the world his story.
all the possible channels were involved and jeep-people.com served
as the 'meeting place' where brand enthusiasts shared stories of talent and
commitment.
LA-NY footrace for the 70th Jeep anniversary
105. orks
"After rowing across the Pacific Ocean and Atlantic Ocean, I have
now connected them by foot"
LA-NY FOOTRACE
Alex Bellini said that after succeding at the insurmountable challenge of running
across America for 70 days straight and averaging 46 miles a day.
The legendary American brand that stands for freedom, adventure, authenticity
along with the italian sportsman to revive the myth of the first footrace ever
organized across the U.S., the Trans-American Footrace of 1928.
After designing the project, xister’s team followed Alex mile by mile, day after day
to tell the world his story.
all the possible channels were involved and jeep-people.com served
as the 'meeting place' where brand enthusiasts shared stories of talent and
commitment.
LA-NY footrace for the 70th Jeep anniversary
106. orks
"After rowing across the Pacific Ocean and Atlantic Ocean, I have
now connected them by foot"
LA-NY FOOTRACE
Alex Bellini said that after succeding at the insurmountable challenge of running
across America for 70 days straight and averaging 46 miles a day.
The legendary American brand that stands for freedom, adventure, authenticity
along with the italian sportsman to revive the myth of the first footrace ever
organized across the U.S., the Trans-American Footrace of 1928.
After designing the project, xister’s team followed Alex mile by mile, day after day
to tell the world his story.
all the possible channels were involved and jeep-people.com served
as the 'meeting place' where brand enthusiasts shared stories of talent and
commitment.
LA-NY footrace for the 70th Jeep anniversary
107. orks
"After rowing across the Pacific Ocean and Atlantic Ocean, I have
now connected them by foot"
LA-NY FOOTRACE
Alex Bellini said that after succeding at the insurmountable challenge of running
across America for 70 days straight and averaging 46 miles a day.
The legendary American brand that stands for freedom, adventure, authenticity
along with the italian sportsman to revive the myth of the first footrace ever
organized across the U.S., the Trans-American Footrace of 1928.
After designing the project, xister’s team followed Alex mile by mile, day after day
to tell the world his story.
all the possible channels were involved and jeep-people.com served
as the 'meeting place' where brand enthusiasts shared stories of talent and
commitment.
LA-NY footrace for the 70th Jeep anniversary
109. orks
“MOLESKINE products become musical INSTRUMENTS”
xister engages the visionary British artist Felix Thorn to
build music-making sculptures combining Moleskine
products with musical instrument parts.
After months of hard work ‘the Moleskine Orchestra’ comes to life.
The theremin-conducted orchestra gives people the privilege to play music
with paper, wood, notebooks and pencils like in a futuristic fairytale.
This very special edition of Felix’s Machines performs at various European
Design Weeks and gets showcased at several of the brand’s premium retail
spots as an eye-catching outdoor installation.
116. orks
“get a look in on the inside: a virtual tour
of the Abarth brand tuning workshop”
For the first time ever a European car manufacturer opens the doors of its factory
using Google Street View technology.
The result is the "Officine Abarth Virtual Tour", a unique and immersive
experience, conceived by xister, that gives users the chance to discover the
Abarth headquarters in Turin and explore the Abarth model range in an
innovative and appealing way by “browsing” amongst the cars with a 360° view.
The "Officine Abarth Virtual Tour" project was presented at the Paris Motor Show
in 2014 using Oculus Rift.