6. Aussie Pet Mobile® Inc.
Committed to Provide Quality Grooms
and Loving Attention to Cats and Dogs
08
28 40 22
Franchise
Ecosystem
Is franchise a
protable stroke
of business?
COVER STORY
CXO
ARTICLE
Talking Tech
Safety is the
Ultimate luxury
Leader's viewpoint
The changing dynamics
of insurance industry
7. Creative Colors International:
Restoring Originality of Your Precious
Belongings 16
18
Glory Days Grill:
Committed to the Love of Food, Sports,
Community and Its Franchise Owners
NEXTAFF:
Bringing the Right Talent to Your
Company 26
32
Payroll Vault:
Your Trusted Payroll Service Provider
PickUp USA Fitness:
Instilling Basketball and Fitness
Values in Members 36
MAY 2020
9. G l o b a l S u b s c r i p t i o n
$130.00
6 Months
(06 Issues)
3 Months
$70.00
(03 Issues)
1 Month
$25.00
(01 Issue)
$250.00
1 Year
(12 Issues)
C h o o s e
E x c e l l e n t ,
C h o o s e
I n s i g h t s
“
Stay in touch.
Subscribe to Insightssuccess
Get Insightssuccess Magazine in print, &
digital on www.insightssuccess.com
Aussie Pet
Mobile, Inc.
2020
Volume-05
Issue-03
www.insightssuccess.com
World’s
10 Best
to Open In
2020
FRANCHISES
10. AUSSIE PET
Committed to Provide Quality Grooms and
Loving Attention to Cats and Dogs
Grooming is
the secret of
real elegance
“
“
12. People adopting pets at home are
increasing and so is the space
for specialized services.
People’s attitude towards pets has
changed greatly. While being more
accepting to the pet animals, they are
also becoming sensitive to their needs.
As a pet parent, people today offer pets
a new and healthy lifestyle.
People no longer see pet as their pet.
They consider them as their children
and treat them with the same care.
From food to grooming, the pet lovers
want the best for their furry babies. So,
if you are one of these dog parents,
then you must already be familiar with
what is to be done to take utmost care
of the pets. Whether you are a new or
experienced dog parent, or debating if
you should get a pet or not, there are a
few things you should know.
Grooming, more than just making your
pets look cute, makes your pets feel
more comfortable. When their fur is
trimmed and their skin is cleaned, they
feel fresh. They no longer feel itchy
and one can see a positive change in
their demeanor.
Pets have a natural instinct of cleaning
themselves. Of course, the pets
definition of clean may differ from our
definition of clean. Sometimes our in-
house care towards pets can be a little
feisty which can make the bath time
for pets less than pleasant. A lot of
owners find it difficult to bathe and
groom their pets. Also, if one takes the
pet for an occasional trim with
clippers, things can get a little
dangerous for a non-cooperative
animal.
Grooming is really important to both
the pet and the owner. For instance,
some pets have high chances of
shedding a lot of hair, whereby owners
can get onto a risk of allergies. But, if
the pets are brushed or shaved, the
owner can contain the allergies, the
messy house, and the disorders related
to skin and hair as well. Thus to help
the owners take care of their pets in
best possible way, the professional
mobile pet groomer Aussie Pet Mobile
Inc. is the answer to all the worries.
Established in the year 1999, the Aliso
Viejo, CA headquartered company has
grown to become the number one
brand in mobile pet grooming
worldwide. Its commendable service
such as quality care, convenience, and
attention has enabled it to expand
rapidly across the United States. In the
US, it has over 300 units which serve
millions of dog and cat owners.
A Leader in Mobile Pet Grooming
Aussie Pet Mobile grooming salons
offer a state-of-art mobile grooming
services. The grooming vans run
entirely off of lithium battery systems
and without any use of fuel or fuel
driven power generator. This makes its
franchisees the greenest, and most
planet friendly mobile grooming
service.
Each mobile pet grooming unit is
custom designed with air conditioning,
heat, electricity, and water. The
spacious vans and their interior helps
pets maneuver easily and enhance the
groomer’s ability.
Aussie Pet Mobile considers pets as a
part of the family. This is the reason
why it never uses cages, kennel dryers
or harsh chemicals during the
grooming process. It makes use of the
products that are environment friendly
and brings a highly organized and
professional approach to animal
grooming.
The company maintains a limited but
effective management team. Its only
objective is to focus on the needs of the
franchisees. It’s certified and trained
groomers pamper the pets with
personal, 100% cage free, one-on-one
WORLD'S 10 BEST FRANCHISES TO OPEN IN 2020
Pets are not our
whole life, but
they make our
lives whole
13. “
AUSSIE PET
MOBILE IS A
QUALITY PET
GROOMING
SERVICE THAT
OFFERS AN
EXCEPTIONAL
FULL SERVICE
GROOMING
EXPERIENCE
“
14. attention in the comfort of their own
driveway.
Franchisee Strength
Aussie Pet Mobile Inc. franchisees are
provided with the most environment
friendly grooming platform so they can
provide amazing grooming services
right at the home of pet owners.
The franchisees have helped shape the
journey of Aussie Pet Mobile. Several
years ago, the company had
implemented a series of annual,
regional meetings where all franchisees
were invited to participate in open
discussions to empower the system.
The initiative has worked amazingly,
as new and veteran franchisees meet
face to face to discuss and implement
best practices. Everyone, including
participants and the management team
leaves each of the meetings with
actionable steps to implement that have
an instant and positive impact.
The Industry Scenario
According to the understanding of
Aussie Pet Mobile Inc., the pet
industry in the USA has shown strong
and steady growth every year and there
is no sign the progress might slow
down. It believes, pets are a key part of
most of the USA families and their
demand for quality and caring services
for those pets continues to rise.
Analyzing the ongoing and future
trends, Aussie Pet Mobile’s objective is
to provide its franchisees with tools
they need to surpass the rest of the
industry. It feels that the continued
growth by its existing franchisees is
crucial for its development in the
future. It envisions improving its
equipment and procedures so that the
franchisees can continue their
exceptional growth.
The Cornerstones
Advising the emerging entrepreneurs
the team says, “run your business lean,
monitor and control your expenses, set
The greatness
of a nation can be
judged by the way
its animals are
treated
and track your goals and if you are a
franchisor, like we are, put your
franchisees first”.
On the relationship-building journey,
which is lined with credibility and
expertise, testimonials from loyal
customers are a critical part of the
presence of any business. The
company is pleased to provide with
some insightful comments contained
herein. This shows its complimentary
assessment of its presence:
From Tony Carilo, Franchisee - In
today’s rapidly moving business
environment, it is a good feeling to
have Aussie’s people behind me to run
all types of scenarios with and get
great advice, help, encouragement and
support.
From Jeff Lichterman, Franchisee –
Very responsive, despite being on the
West Coast
Always addresses concerns, even if it’s
not the answer you want to hear
Fosters a great sense of community
among the franchisees
From Mark Shaffer, Franchisee
My decision to become a Franchise
Owner with Aussie Pet Mobile was
first and foremost contingent on how I
believed the Leadership of Company
would provide support when needed. I
have been very happy with how that
has played out in my first year.
Of course my business is my
responsibility. However, when there
have been questions, feedback, urgent
matters and even differences of
opinion, Aussie’s leadership always
listens and when they are needed, don’t
hesitate to help. It is very much a
‘partnership relationship’ and that
makes my first venture into
entrepreneurialism a lot more
reassuring.
From Ana Allison, Franchisee –
How APM Corp supports me as a
franchisee:
15. When I first started:
Provide all the tools I needed to get
started – manuals, in person training.
Answered my questions as I opened
my business, and provided examples to
help guide me. Allowed me to bring
ideas to them and really listened and
provided good feedback
As an established franchisee:
Establishes business relationships with
vendors that can help my business
grow or make things less expensive for
me. Open to ideas that could better the
franchise as a whole. It provides a
network of quality owners that can
share ideas, provide support, and help
resolve problems. Strives to maintain
the integrity of the brand always
Looks to the future to ensure that I can
continue to grow my business
From Alexis Heydt, Franchisee -
As an Aussie Franchise owner I always
know that help, if needed, is never
more than a phone call away. No
matter what the issue is they always
work with me until a solution is found.
From Darlene Jacobson, Franchisee
–
How does APM support us as
franchisees? Monthly webinar to keep
up to date on trends, CRM updates,
and marketing support.
Provide guidance and counsel on
running a business, recruiting and
retention of employees, pricing, and
growth, etc. Access to a library of
documents, process guidelines, best
practices, vendors, part and product
listings. Discounts on products and
services with approved vendors.
Detailed guidance on maintaining and
repairing the equipment used in the
business.
From Mary Brimhall, Franchisee -
Aussie Corp has always without
hesitation assisted me with any
obstacles that may arise being a first-
time franchisee owner. Especially my
first year in operation, they never
hesitated to assist me with any
challenge big or small. I respect and
appreciate their years of experience
and enormous knowledge.
From John Comerford, Franchisee –
Operational support within an hour or
less, often with the right solutions
immediately. Recently negotiated
Service support 24/7, for van topics,
repair advice and warranty/vendor
interface. Industry leading marketing
support and system support, both with
their quick response teams. Merging
common vendors into a macro
franchisor view, lowering impact fees.
Monthly franchisee meetings, along
with annual Regionals and an active
FB Page, invites sharing of challenges,
solutions and experiences.
WELCOME
TO DOG
GROOMING,
WHERE BREEDS
ARE MADE
UP AND
APPOINTMENT
TIME DOES
NOT MATTER
“
24. Technology, technique—name it,
the world has bestowed some
remarkably adaptive
implications and stimulated them into
becoming a global brand. Yet, many
organizations are striving to attain the
full benefits of being a globally
recognized brand. To stretch out
confinements, various organizations
often offer franchise licenses to
franchise owners in potentially
profitable regions for acquiring a better
customer approach. Instead of starting
from a scratch, an individual can
purchase a franchise and start with a
proven business model that has a more
probability of achieving success.
With adequate management and
guidance, one can easily flourish in the
business world. Franchise business
strikes down certain hardships and
struggles that might be faced in the
start-ups. Choosing franchise
www.insightssuccess.com
22 | MAY 2020
25. businesses over a start-up could prove
as a better idea, as it has more fruitful
benefits that of any initial-staged
businesses.
An Established Open System
Unlike any start-ups, a franchise
business allows an individual to carry
out the operation directly from the
established foundation. From brand
cultivation and marketing to future
plans and customer base, a new
franchise owner is blessed with almost
everything. An outlet of a franchise
ensures the idea of following the
similar business modules and
operational methods can be more
effective. And, implementing some
new tweaks in such absolute aspects
makes the task easier for a distributor.
In addition, it also allows professionals
to overview the business reports and
key performance indicators which aid
compassion over choosing a franchise
which is more suitable with a
purchaser’s business ethics. This
reduces the risk of being dominated by
franchisors and other investor entities
and helps in drafting own rules to
follow on.
Though a franchise comes with a well-
established platform, it does require
consistent efforts on bringing the
organization upwards. According to
various reports and facts, it has been
also stated that the success rate of
franchise business is quite higher than
an independent entrepreneurial
venture. As franchisees operate under a
systematic business model, they get an
indirect training in marketing as well
as staff handling. With a large-scale
marketing, the franchisees can
promptly attain more customer
attraction resulting into a higher
growth rate.
one to adapt and make appropriate
business decisions. Besides, a strong
support system is often a necessity
rather than a want. It supports an
individual in maintaining balance
between both independent ideologies
and the brand’s business modules. The
support mostly includes the vast
knowledge about the franchise and an
expertise outlook on products. With
such system, many new business
personalities can perpetually sustain in
the massive markets.
Less risk factor and Higher Success
Rate
One of the primary concern factor and
the misconception in franchise
business lies within the limitation of
autonomy. Unlike individual
enterprises, a franchise business might
be facing some problems regarding
receiving a full scale autonomy which
can be overruled thereafter. It requires
Franchise Ecosystem
www.insightssuccess.com 2020 MAY | 23
26. Instant Customer Access
Customer engagement is one of the
most crucial and difficult processes in a
business to bear. To gain more number
of customers, an organization has to
invest their time and efforts on
processing various marketing aspects.
In case of franchise business, the odds
are quite similar but with fewer efforts.
As most of franchise brands have a
national or a global recognition,
franchisees are required to contribute
into a “marketing budget” through
which the parent companies could
process out an extensive promotion
campaigns. Meanwhile, franchisee can
also start an independent campaign in
order to gain instant customer
engagement.
Below are some methods through
which franchisees can uplift the
business, independently.
Focusing on target audiences—instead
of exaggerating over customer
approaches, one can narrow down the
target audiences to highly qualified
prospects. It allows business owners to
concentrate and come up with best
prospects to deliver.
Return-policy—being the most
traditional and effective way to attract
customers, utilizing return-policies in
franchise business will aid the
franchisees to get better customer
approach. Providing something in
return and offering various schemes
helps in creating an adverse marketing
network.
How Franchise Business works?
Quite a few requirements are needed to
be fulfilled by a prospective franchisee
owner in order to get qualified for
licensing the brand’s name. The
qualification requirements significantly
vary from one franchisor to other. It
often includes maintaining a higher net
worth and a good credit score for a
larger initial investment. In addition, a
franchisee must be having another
source of income also an
industry/management experience for
guiding business effectively.
Subsequently considering all the
factors, the franchisor determines
whether the prospective owner is
worthy enough to be qualified for the
business or not.
A Franchise agreement includes certain
sets of terms which are required to be
followed by the franchisees. After
being qualified, an individual signs an
agreement where he/she has to pay a
franchise-fee in order to acquire the
license to use the brands name and its
business processes. Simultaneously,
the franchisor assists franchisees with
allocation, supplier connections, store-
management and staff training.
However, it also bestows various facets
like specific tested operating system,
with creative marketing strategies.
Initially, the opportunities of
implanting reinvention in franchise
business are narrowed down as the
focus of a franchiser is on delivering a
consistent experience across all the
locations. A multiple franchised
locations, a franchisee can easily attain
increased purchasing power. Also,
Franchise business allows business
persons to be flexible to try new
products or services in order to test in
the real-time market scenario. Thus by
considering above aspects, it can be
concluded that the franchise business is
most secure and best option to
invest in.
www.insightssuccess.com
24 | MAY 2020
34. For any business to thrive, keen attention must be
paid to every internal process, whether it be intricate
or simple. These processes are what strengthen a
business model and aid in its smooth functioning. For a
small business owner, at times, outsourcing one of the many
processes comes into the picture for various reasons. But
what drives the outsourcing of a process such as payroll and
accounting, is trust.
Customers of Payroll Vault have clearly exhibited this trust
and know that they’ve outsourced an essential part of their
operations to the right company. In the following interview
with Sean Manning, CPA, CFE, CEO and Founder of
Payroll Vault, we delve into the nuances of accounting and
payroll services franchising. Sean also provides his
opinions of the industry and brief insights into what makes
his company the most sought after.
Below are the highlights of the interview:
Can you give our readers a brief overview of your
company and its vision?
Payroll Vault’s vision is to be the most recognizable payroll
outsourcing company with the highest customer
satisfaction.
Payroll service ranks in the top 3 of the most outsourced
business services by business owners. Franchise owners can
tap into the growing industry and service the small business
market. Small businesses—typically companies with 100 or
less employees—account for over 90% of business world-
wide.
I saw the small business sector as a much-underserved
market for payroll services and that is why I decided to
move into full-service payroll and help support the small
business community.
Payroll Vault’s niche demographic is companies with 1-25
employees. Many of these small sized businesses are in a
‘do-it-yourself’ mode for their payroll which can leave the
business owner at risk for compliance issues and they can
struggle to keep up with the ever-changing legislation.
Moreover, industry data shows that DIY business owners
end up spending 18% more on their payroll than if they
were to outsource it, and then they can reduce their risk for
non-compliance dramatically.
What are the cutting-edge services offered by Payroll
Vault?
Payroll Vault partners with Thomson Reuters, a leading
provider of business payroll software systems, to provide
technologies required for complete start-to-finish payroll
processing. The engine around payroll service must be
strong, and I have had a very strategic partnership with
Thomson for several years. The alignment with Thomson
Reuters ensures that Payroll Vault has one of the best
software solutions available for our clients with secure and
world class data storage.
Other preferred vendor partners to Payroll Vault provide the
workforce management solutions to support the business
owner. Employer and employee portals help keep payroll
information at their fingertips. Our franchise offices use
client relationship management software to track client and
lead data, reporting, KPIs, support information and training
library, and the software has an intranet system so
franchisees can communicate and support each other.
What are the special franchisee strengths that make
your company unique from its competitors?
YOUR TRUSTED PAYROLL SERVICE PROVIDER
www.insightssuccess.com
32 | MAY 2020
35. Payroll Vault is highly visible within our
local communities while expanding a
strong national footprint and provides a
one-to-one client approach. When our
clients need assistance, we pick up the
phone and answer questions in real-time –
no call or overseas processing centers.
Everything is done at the local Payroll
Vault office making us the go-to experts
for business owners. We understand that
time is of the essence when operating and
managing a small business, and we pride
ourselves on being more of an advisor or
consultant for our clients. Our goal is for
each business owner to have the
opportunity to work ‘on’ their business
and not ‘in’ their business.
The ability of the Team, from the
Corporate to the community office level,
to proactively plan and react when global
circumstances occur, is being proven
during the ongoing COVID-19 pandemic.
Payroll Vault already had sound business
systems in place to sustain a mobile
approach to virtually any situation. Due to
the amount of shuffling the nation had to
do, as a system, we didn’t skip a beat and
maintained the integrity and promise of
personalized communication and access
with our clients.
At the franchise level, the Team has been
able to shift planned hosted conferences
and Discovery Days to virtual events
easily and effortlessly. The result has
continued to display and build trust and
integrity at all levels of the business. This
global event has allowed us to show our
clients and franchise prospects that this
business can truthfully be run from
anywhere, any time.
Describe the experiences, achievements
or lessons learned that has shaped the
journey of Payroll Vault.
A successful business journey creates
several experiences that have an impact
on the company and its future. What is
most perceptible is the cultural
development at Payroll Vault. When
people are allowed and encouraged to
help create and mold the culture and given
Sean Manning
CPA, CFE, CEO and Founder
www.insightssuccess.com 2020 MAY | 33
36. a safe environment to experiment and make mistakes that
are designed to advance the business, everyone’s passion in
their career path creates excitement and new opportunities.
The culture becomes one of bold ideas and confident risk.
Another area that allowed Payroll Vault to flourish
organizationally and be dynamic is our commitment to an
energetic vision that is supported by a thought-out process
described as our Success Framework.
Lessons – enjoy the process. Whether it is going back to the
drawing board, revisiting systems and processes that can be
more efficient with added technology, or checking in with
each team member to ensure they are on their preferred path
to success. It’s a piece of the journey that cannot be
overlooked or understated.
Where do you envision Payroll Vault to be in the long
run and what are your future goals?
Payroll Vault’s goal is to be the chief small business payroll
partner and trustworthy small business resource in local
small business and professional communities across the
nation. One of the highest values Payroll Vault holds is
integrity.
I see us continuing to expand – increasing our number of
franchise locations and supporting franchisee satisfaction is
at its pinnacle while preserving unrivaled and highly
personalized client relationships and service.
About Sean Manning
Sean has exceeded the conventional standards of the
accounting industry and inspired entrepreneurs nationwide.
As a second-generation CPA, for the past 30 years, Sean’s
mastery of superlative client relationship management and
strategic marketing has grown his companies remarkably.
With forward thinking, he continues to pioneer an
innovative approach to the accounting industry.
Technologically driven, he was amongst the first to
transition his accounting firm, Insperience Business
Services, to a paperless environment in 2005 and establish
client portals to increase access, efficiencies, and support.
Revered by his peers as a “thought-leader”, he is sought
after to speak and invigorate the industry with his out-of-
the-box ideas. Sean is a master of managing and leading
people. He doesn’t hire people for jobs in his companies, he
offers them careers, and has created an unparalleled culture
to inspire his team and the clients they work with – all
leading to growth and success for everyone on every level.
In 2008, Sean separately branded his payroll division to
Payroll Vault. Even in the height of the recession, Payroll
Vault grew at a rate of approximately 125% annually –
testimony that business owners like what Sean and his team
are doing to “Re-Define” the payroll industry.
In 2011, Sean was featured on the cover of CPA Practice
Advisor magazine for his success with Payroll Vault. His
phone started ringing from accountants across the nation
inquiring about his success with payroll, which then
launched the company into the franchise arena in Quarter 4
2012. Payroll Vault is recognized as a ‘disruptive brand’ as
the only payroll and workforce management services
franchise in the industry.
Why Payroll Vault? - know from the clients and
franchisees:
“There are many facets that come with owning a small
business and payroll isn’t always as easy as it seems. The
number of hours spent prepping and processing payroll was
time that I desperately needed back. The amount of time it
took to process payroll and keep up with monthly and
quarterly taxes, it didn’t take much to persuade that we
needed to outsource our payroll. It’s important to me that
not only do my employees get paid in a timely manner, but
also the details of taxes be taken care of as well. The time I
get back from doing payroll means more time with my
customers, employees, and even my family. I have full
confidence in Payroll Vault to meet all my payroll needs.
They know what it’s like to have a small business and the
importance payroll plays. Let’s be honest, they make me
look good and deliver on time every time.”
- Gretchen Butler (client)
Owner, Butler’s True Value Hardware
Madisonville, KY
“I am impressed with the community support given day-to-
day among not only the Payroll Vault home office but the
Franchisees as a whole. The mutual respect and availability
of support in the Payroll Vault community is outstanding.”
- Sean Pettit, Franchisee Owner
Payroll Vault
San Antonio, TX
“Payroll Vault continues to upgrade and innovate in the
development of the brand. Each year brings more quality
and innovation to the franchisees and markets we serve.”
- Debra Schill, Franchisee Owner
Payroll Vault
Columbus, IN
www.insightssuccess.com
34 | MAY 2020