MY COMPANY

1. PET GYM
Servicio nacional de aprendizaje
Centro de desarrollo agro empresarial
Sede chía
Carlos Andrés López
Jescica barrera
Yolanda ramirez
Diciembre 7 del 2015

2. PET GYM
(gym for cats)
PET GYM was born by the love of our feline companions
and the need to find a space where really they are
comfortable. Our philosophy focuses on the welfare of
your pet, likewise, our gyms for cats are designed not
only to human interest, but also thinking exclusively in
the space that our cats customers they deserve and need.
Our project is focused on making a gym for cats. We must
bear in mind that by nature, cats are animals that spend
almost all their lives sleeping, but that at times of the day
are dedicated to play, by this is that we think in a space
where you can easily sleep and relax and stimulate the
different games.

3. Mission
We are a company where we
manufacture gyms for cats, so pass your
longer entreteniendose ali through the
use of this product's quality, optimal
infrastructure and personal
altamentecalificado that offers a
personalized, ensuring as outcomes,
providing total reliability; contributing
to maintain good health, and an
optimal physical and emotional aspect
of mascot, allowing coexistence happy
with their environment comoday

4. Vision:
Achieve greater
participation in pet
market, offering a
wide family
companionsrange of
specialized products to
improve the quality of
life of the best .

5. General objective:
to identify the different characteristics
and behavior of cats to make a suitable
habitat for them and their needs, in
order to improve the lifestyle of these
pets, adjusting a comfortable space for
your entertainment and relaxation.

6. Objective specific:
1. present a novel proposal of
multifunctional habitat for cats and
interstate
2. Know what benefits have an animal
living in a proper environment and
that meets all their necessitates
3. Identify the behavior and
psychology of cats for the
elaboration of a suitable space for
entertainment for the feline
4. Teach step by step the process of
construction of the project.

7. justification
than this animated mascot is a
synonym for health .the animals can
also suffer from depression and stress,
so that is very important to encourage
them so that they feel at ease and
happy.

8. Most important figures around the care of a mascot
its record is too low compared to other countries
like the United States where 76 percent of pet
owners are willing to spend much money in the care
of their animals. This is the panorama of the mascots
of the country delivering Angélica Garcia, Manager
of pet insurance from Falabella Pro, based on
information from the Secretariat of health of Bogota,
the Colombian Journal of livestock Sciences and data
from the international insurers. Today there are
around 551 thousand canines and approximately
144.928 cats in Bogotá, which corresponds to a dog
there for every 10 inhabitants of the capital of the
country and for every 50 inhabitants there is a cat;
i.e. one in three households has a pet.
http://www.portafolio.co/archivo/documento/CMS-7426367

9. To play: Scrapers, or mazes will always
be the best gift for a cat these games
are 100% organic with a unique design
that combines perfectly with the decor
of your home, avoid cats tearing
furniture or curtains while activity is
carried out a natural for them as it is to
hone your nails

11. was conducted a survey
to know the statistics and
how many people have a
cat as a pet

12. results of surveys

13. In Colombia we can say that aftermarket for
animals or pets is a new trend and has been
dealt with prevalence knowing that the man-
animal relationship and has come to create an
economic sector (food, accessories, hygiene and
health), because people see their pets as an
excellent company and as one member of the
family.

14. What is your market share?
Participation describes the situation
where the company, with an existing
product, like the gym want gain share in
a market also. This option involves
selling more products to existing
customers or try to take them to the
competition... The tools to achieve this
include, among others, discounts by
volume, an increase in advertising
investment, cards of fidelity and greater
penetration in the distribution
channel."

15. TECHNICAL SHEET

16. PET GYM initially will be made Chia
Cundinamarca, there are distributors,
since the market which is aimed the
product is not of mass consumption;
Thus it will distribute directly to the
retailer, making placement of products
in the veterinary and pet shop, taking
into account that they are
establishments where the final
consumer is most products for your pet.

17. FREQUENT QUESTIONS
How often maintenance is done to the gym ?
The gym is warranted and time?
The gym is suitable for all ages of cats ?
The gym comes in various sizes or sold only one size ?
Ship to national or just locally?
Provide additional services to selling GYM ?
Everywhere I turn , paragraph Order or Generate warranty?
I count on technical service in my home?