Henk Terol is a Dutch marketing consultant with over 40 years of experience in marketing and development. He has traveled to China numerous times, including for a project introducing Greek gourmet products to the rapidly developing Chinese retail market. During his travels through China, he worked extensively with distributors, retailers, and other stakeholders. Today, Henk led a workshop in China for entrepreneurs with export plans to China, covering topics like the changing Chinese market, urbanization, consumers, retail, regulations, and preparations for entering the Chinese market.
This document provides information about China and Enterprise Ireland.
In 3 sentences: The document discusses that China has over 1.3 billion people and is the most populous country in the world, and details some of China's economic growth and infrastructure investment. It also summarizes Enterprise Ireland's mission to help Irish companies expand globally and provides an overview of their international offices and success stories of Irish companies in China.
The document discusses 8 key retail trends to watch for in China in the Year of the Horse. These trends include: 1) the continued rise of e-commerce, with China becoming the biggest e-commerce market; 2) convenience retailers putting pressure on traditional retailers; 3) the growth of digital and mobile banking increasing transactions; 4) local retailers becoming more sophisticated and outperforming international retailers; 5) pressure on manufacturers to increase retail execution to drive growth; 6) the emergence of homegrown luxury brands gaining traction; 7) gamification being used to elicit meaningful consumer data; 8) international brands benefitting from higher perceived food safety standards but facing challenges if issues emerge. The document also provides background on the Chinese New Year.
This report analyzes China's tourism industry and key market segments from 2005-2010. It finds that domestic tourism has grown significantly, becoming the largest segment, while outbound tourism spending has also increased rapidly. The report also profiles major tourism companies in China and provides an outlook for the industry until 2015, forecasting continued growth in tourism markets and revenue.
The document summarizes the status of China's retail industry from 2010-2011 based on an industry report. It analyzes key sectors like general merchandise, supermarkets, home appliances, gold/jewelry, clothing, and food. It finds that China's top 100 retailers saw rapid revenue growth of 21.2% in 2010. Foreign-funded supermarket and appliance chains also expanded significantly in China during this period.
Global Strategy Marketing: "Marc Jacobs China Expansion" (USC - MKT 440)Moe Rubel
While disseminating a plan for consumer and product marketing with a focus on global strategies, this presentation for "Marc Jacobs China Expansion" was delivered in front of a graduate-level Marshall School of Business class at the University of Southern California on April 9, 2014.
Retail in China is a tough business but their are opportunities and challenges. In our perspective their are challenges for city brand in food and drinks for young and curious new consumers with interest in functional nutrition and added values as loyalty programs.
Food industry event 2012 (china) euroforum may 2012Henk Terol
Henk Terol is a Dutch marketing consultant with over 40 years of experience in marketing and development. He has visited China numerous times for projects, including introducing Greek gourmet products to the rapidly developing Chinese retail market. While traveling through China working with distributors, retailers, and other stakeholders, he was asked to become the master of ceremonies for one of his business partners. In this role, he provides a workshop for entrepreneurs with export plans to China, covering topics such as the Chinese consumer, retail landscape, food and beverages industry, and doing business in China. He aims to give entrepreneurs the information and contacts needed to take their first steps towards the Chinese market.
This document provides information about China and Enterprise Ireland.
In 3 sentences: The document discusses that China has over 1.3 billion people and is the most populous country in the world, and details some of China's economic growth and infrastructure investment. It also summarizes Enterprise Ireland's mission to help Irish companies expand globally and provides an overview of their international offices and success stories of Irish companies in China.
The document discusses 8 key retail trends to watch for in China in the Year of the Horse. These trends include: 1) the continued rise of e-commerce, with China becoming the biggest e-commerce market; 2) convenience retailers putting pressure on traditional retailers; 3) the growth of digital and mobile banking increasing transactions; 4) local retailers becoming more sophisticated and outperforming international retailers; 5) pressure on manufacturers to increase retail execution to drive growth; 6) the emergence of homegrown luxury brands gaining traction; 7) gamification being used to elicit meaningful consumer data; 8) international brands benefitting from higher perceived food safety standards but facing challenges if issues emerge. The document also provides background on the Chinese New Year.
This report analyzes China's tourism industry and key market segments from 2005-2010. It finds that domestic tourism has grown significantly, becoming the largest segment, while outbound tourism spending has also increased rapidly. The report also profiles major tourism companies in China and provides an outlook for the industry until 2015, forecasting continued growth in tourism markets and revenue.
The document summarizes the status of China's retail industry from 2010-2011 based on an industry report. It analyzes key sectors like general merchandise, supermarkets, home appliances, gold/jewelry, clothing, and food. It finds that China's top 100 retailers saw rapid revenue growth of 21.2% in 2010. Foreign-funded supermarket and appliance chains also expanded significantly in China during this period.
Global Strategy Marketing: "Marc Jacobs China Expansion" (USC - MKT 440)Moe Rubel
While disseminating a plan for consumer and product marketing with a focus on global strategies, this presentation for "Marc Jacobs China Expansion" was delivered in front of a graduate-level Marshall School of Business class at the University of Southern California on April 9, 2014.
Retail in China is a tough business but their are opportunities and challenges. In our perspective their are challenges for city brand in food and drinks for young and curious new consumers with interest in functional nutrition and added values as loyalty programs.
Food industry event 2012 (china) euroforum may 2012Henk Terol
Henk Terol is a Dutch marketing consultant with over 40 years of experience in marketing and development. He has visited China numerous times for projects, including introducing Greek gourmet products to the rapidly developing Chinese retail market. While traveling through China working with distributors, retailers, and other stakeholders, he was asked to become the master of ceremonies for one of his business partners. In this role, he provides a workshop for entrepreneurs with export plans to China, covering topics such as the Chinese consumer, retail landscape, food and beverages industry, and doing business in China. He aims to give entrepreneurs the information and contacts needed to take their first steps towards the Chinese market.
Presentation at exhibitor show 2013 with kappes comments ddChristopher Kappes
1. The document discusses trade shows and exhibitions in China. It provides an overview of the growing Chinese market and industry and highlights several major trade shows in China.
2. Details are given about key trade show cities and venues in China, including Beijing, Shanghai, Guangzhou, and others. Statistics on attendance and space for various shows are also presented.
3. Challenges and opportunities of marketing and exhibiting at trade shows in China are examined. Government support of the industry and differences from other markets are noted.
1. China hosts over 50 major tradeshows each year, focused in key economic regions like the Yangtze River Delta and Pearl River Delta.
2. Major cities that host tradeshows include Beijing, Shanghai, Guangzhou, which attract thousands of exhibitors annually and millions of visitors.
3. The two largest annual tradeshows are the China Import and Export Fair in Guangzhou (Canton Fair) and China International Import Expo in Shanghai.
4. Successful marketing at Chinese tradeshows requires understanding Chinese culture and business practices, as well as partnering with local representatives. Both opportunities and challenges exist for foreign companies entering the
Over the past 20 years, China has undergone tremendous economic growth and transformation to become the world's largest economy. The document discusses China's shift from an export-driven economy to one focused on domestic consumption. It also notes increasing Chinese investment, exports, and student presence in Europe as China's influence grows globally. The outlook is that China will overtake the rest of the world economically in the coming decades.
This document provides an overview of opportunities in the Hong Kong and China markets. It discusses Hong Kong's position as a strategic gateway to China and outlines key economic indicators and trends in Hong Kong such as its large retail sector and influx of mainland Chinese tourists. The document then analyzes opportunities in China, including the growing middle class, key consumer trends, and focus on tier 2 and 3 cities. Top sectors of opportunity like construction, transportation, and energy are also identified. The summary concludes by advising companies to focus on Chinese city clusters in tier 2 and 3 areas to leverage scale opportunities.
Dublin City Council - City and Competitiveness Research OverviewJamie Cudden
This document discusses Jamie Cudden's work with Dublin City Council on branding and promoting Dublin globally and locally. It provides an overview of recent publications and research projects focused on Dublin's role in the national and global economy. It also discusses Dublin's participation in benchmarking and indicator reports to measure the city's performance compared to other international cities. The document highlights how Dublin must compete with other cities globally for investment, talent, and tourism in the current economic environment.
The China Analyst is a knowledge tool for executives with a China agenda.
The May edition looks at China from the perspective of technology. We consider the current global standing of China and its leading companies in terms of innovation and technology. We then investigate in more detail the prowess and expanding global reach of China’s engineering firms, followed by an examination of the development of China’s mining and mineral processing technology.
China has experienced rapid economic growth and urbanization over recent decades, transitioning from a largely rural, manufacturing-based economy to a more consumer-driven urban society. This has created a massive new consumer class that is projected to increase domestic consumption substantially. The government is investing heavily in infrastructure like high-speed rail and new cities to facilitate economic development and further stimulate domestic consumption. Younger generations in particular are driving new patterns of spending, especially through growing e-commerce sales, and represent both opportunities and challenges for companies seeking to engage Chinese consumers.
Dr. Kai-Fu Lee's Talk on Innovation with Chinese characteristics. Videos
(Part 1) https://freeflowapp.com/v/et97qv (Part 2) https://freeflowapp.com/v/5uyqyg
US venture arm, www.ideabulb.vc
China venture arm, www.chuangxin.com
More on Kai-Fu Lee,
http://en.wikipedia.org/wiki/Kai-Fu_Lee
Digital transformation in China - Take aways from Alibaba Global Dreamer ProgramJiaqi Chen (Maggie)
The document summarizes digital transformation in China, focusing on the growth of China's digital economy, the major players (BAT), and how digital technologies are transforming various aspects of life in China such as communication, e-commerce, payments, transportation, environmental protection, and more. It also briefly discusses new areas like the Internet of Things and their applications.
HOK is an architecture firm founded in 1955 that has expanded globally with 24 offices across 3 continents and over 1,600 employees. In China, HOK has been operating since 1984 through offices in Hong Kong, Shanghai, and Beijing. Some of HOK's notable projects in China include the Hua Mao International Center and Xiamen Cross Strait Financial Center. The document discusses HOK's focus areas in China such as healthcare, smart buildings, and green workplaces. It also profiles other major architecture firms operating in China such as KPF and OMA, and analyzes media outlets for reaching architecture, design, and business professionals in China.
Why cities the emerging role of urban areasTim Jones
Talk on why cities are seen as pivotal for the future for many organisations given at Colgate Palmolive 2011 Trends Day in New York. Draws on elements of Future Agenda insights to present case for increased focus on global urban strategies for major product companies
The document discusses the growth of China's economy and middle class over the next 20-30 years. It states that China will become the biggest empire ever by 2040 and dominate global industries. Currently there are over 80 million people in China's middle class, defined as having annual incomes between $7,792-$65,790, and this number is still rising rapidly. The emerging middle class in China represents a huge opportunity for foreign companies.
China will soon have the fourth largest population of wealthy households globally. Companies hoping to reach these wealthy Chinese consumers must understand how they differ from wealthy consumers elsewhere, other Chinese consumers, and each other. A needs-based analysis identified seven distinct segments of wealthy Chinese, including the "Luxuriant" segment who are passionate about luxury brands and have sophisticated, understated styles, and the "Demanding" segment who have high incomes but are hardest working and less willing to pay premium prices. Understanding the differences between these segments is key for companies to effectively target wealthy Chinese consumers.
China is playing a crucial role in Africa's new construction boom by providing infrastructure in exchange for natural resources. Bilateral trade between China and Africa has increased dramatically from $10 billion in 2000 to over $125 billion in 2010, surpassing Africa's trade with other partners. This trade largely consists of Chinese manufactured goods being exchanged for African raw materials. Chinese companies are actively involved in building infrastructure across Africa such as roads, railways, ports and power plants, which is reshaping the business landscape on the continent and contributing to economic growth.
China is playing a crucial role in Africa's new construction boom by providing infrastructure in exchange for natural resources. This relationship is reshaping Africa's business landscape. China is now comprehensively engaged with African countries through trade, investment, aid and infrastructure projects. While trade between China and Africa has increased tremendously in the past decade due to China's demand for resources, infrastructure development is transforming Africa's economy by increasing access to basic services and reducing transportation costs within the continent.
The China Analyst is a quarterly knowledge tool by The Beijing Axis. This March 2011 edition peers into the future that likely lies ahead for China and the changing opportunity landscape for foreign firms. For more on The Beijing Axis, and to see more publications by The Beijing Axis, please go to www.thebeijingaxis.com
This document is the September 2011 issue of The China Analyst, a publication by The Beijing Axis that provides analysis on China's business and economic engagement with other countries and regions. The issue focuses on China's growing role in the developing world.
The first article examines China's role in infrastructure development projects across Africa in exchange for natural resources. The second article discusses how China-Latin America trade is shifting toward higher value added sectors. The third article profiles China's top construction machinery manufacturers that are expanding globally. The fourth article analyzes China and other BRICS nations' increasing investments and projects across Africa.
This document is the September 2011 issue of The China Analyst, a publication by The Beijing Axis that provides analysis on China's business and economic engagement with other countries and regions. The issue focuses on China's growing role in the developing world.
The first article examines China's role in infrastructure development projects across Africa in exchange for natural resources. The second article discusses how China-Latin America trade is shifting toward higher value added sectors. The third article profiles China's emerging construction machinery manufacturers that are expanding globally. The fourth article analyzes China and other BRICS nations' increasing investments and projects across Africa.
Nota stadshart hoofdrapport def versie 23 jerHenk Terol
Een overzicht van de netelige situatie 2018 in Winkelgebied Zaandam Centrum> Deze nota gaat over de verpaupering, leegstand en criminaliteit. Maar ook over hoe de noodzakelijke aanpassingen in de stad ertoe bijdragen dat dit probleem samen met de Gemeente kan worden verbeterd. Socio demografische veranderingen dienen daarin het belangrijkste aandachtspunt om de doelen in o.a. Maak.Zaanstad te verwezelijken.
Presentation at exhibitor show 2013 with kappes comments ddChristopher Kappes
1. The document discusses trade shows and exhibitions in China. It provides an overview of the growing Chinese market and industry and highlights several major trade shows in China.
2. Details are given about key trade show cities and venues in China, including Beijing, Shanghai, Guangzhou, and others. Statistics on attendance and space for various shows are also presented.
3. Challenges and opportunities of marketing and exhibiting at trade shows in China are examined. Government support of the industry and differences from other markets are noted.
1. China hosts over 50 major tradeshows each year, focused in key economic regions like the Yangtze River Delta and Pearl River Delta.
2. Major cities that host tradeshows include Beijing, Shanghai, Guangzhou, which attract thousands of exhibitors annually and millions of visitors.
3. The two largest annual tradeshows are the China Import and Export Fair in Guangzhou (Canton Fair) and China International Import Expo in Shanghai.
4. Successful marketing at Chinese tradeshows requires understanding Chinese culture and business practices, as well as partnering with local representatives. Both opportunities and challenges exist for foreign companies entering the
Over the past 20 years, China has undergone tremendous economic growth and transformation to become the world's largest economy. The document discusses China's shift from an export-driven economy to one focused on domestic consumption. It also notes increasing Chinese investment, exports, and student presence in Europe as China's influence grows globally. The outlook is that China will overtake the rest of the world economically in the coming decades.
This document provides an overview of opportunities in the Hong Kong and China markets. It discusses Hong Kong's position as a strategic gateway to China and outlines key economic indicators and trends in Hong Kong such as its large retail sector and influx of mainland Chinese tourists. The document then analyzes opportunities in China, including the growing middle class, key consumer trends, and focus on tier 2 and 3 cities. Top sectors of opportunity like construction, transportation, and energy are also identified. The summary concludes by advising companies to focus on Chinese city clusters in tier 2 and 3 areas to leverage scale opportunities.
Dublin City Council - City and Competitiveness Research OverviewJamie Cudden
This document discusses Jamie Cudden's work with Dublin City Council on branding and promoting Dublin globally and locally. It provides an overview of recent publications and research projects focused on Dublin's role in the national and global economy. It also discusses Dublin's participation in benchmarking and indicator reports to measure the city's performance compared to other international cities. The document highlights how Dublin must compete with other cities globally for investment, talent, and tourism in the current economic environment.
The China Analyst is a knowledge tool for executives with a China agenda.
The May edition looks at China from the perspective of technology. We consider the current global standing of China and its leading companies in terms of innovation and technology. We then investigate in more detail the prowess and expanding global reach of China’s engineering firms, followed by an examination of the development of China’s mining and mineral processing technology.
China has experienced rapid economic growth and urbanization over recent decades, transitioning from a largely rural, manufacturing-based economy to a more consumer-driven urban society. This has created a massive new consumer class that is projected to increase domestic consumption substantially. The government is investing heavily in infrastructure like high-speed rail and new cities to facilitate economic development and further stimulate domestic consumption. Younger generations in particular are driving new patterns of spending, especially through growing e-commerce sales, and represent both opportunities and challenges for companies seeking to engage Chinese consumers.
Dr. Kai-Fu Lee's Talk on Innovation with Chinese characteristics. Videos
(Part 1) https://freeflowapp.com/v/et97qv (Part 2) https://freeflowapp.com/v/5uyqyg
US venture arm, www.ideabulb.vc
China venture arm, www.chuangxin.com
More on Kai-Fu Lee,
http://en.wikipedia.org/wiki/Kai-Fu_Lee
Digital transformation in China - Take aways from Alibaba Global Dreamer ProgramJiaqi Chen (Maggie)
The document summarizes digital transformation in China, focusing on the growth of China's digital economy, the major players (BAT), and how digital technologies are transforming various aspects of life in China such as communication, e-commerce, payments, transportation, environmental protection, and more. It also briefly discusses new areas like the Internet of Things and their applications.
HOK is an architecture firm founded in 1955 that has expanded globally with 24 offices across 3 continents and over 1,600 employees. In China, HOK has been operating since 1984 through offices in Hong Kong, Shanghai, and Beijing. Some of HOK's notable projects in China include the Hua Mao International Center and Xiamen Cross Strait Financial Center. The document discusses HOK's focus areas in China such as healthcare, smart buildings, and green workplaces. It also profiles other major architecture firms operating in China such as KPF and OMA, and analyzes media outlets for reaching architecture, design, and business professionals in China.
Why cities the emerging role of urban areasTim Jones
Talk on why cities are seen as pivotal for the future for many organisations given at Colgate Palmolive 2011 Trends Day in New York. Draws on elements of Future Agenda insights to present case for increased focus on global urban strategies for major product companies
The document discusses the growth of China's economy and middle class over the next 20-30 years. It states that China will become the biggest empire ever by 2040 and dominate global industries. Currently there are over 80 million people in China's middle class, defined as having annual incomes between $7,792-$65,790, and this number is still rising rapidly. The emerging middle class in China represents a huge opportunity for foreign companies.
China will soon have the fourth largest population of wealthy households globally. Companies hoping to reach these wealthy Chinese consumers must understand how they differ from wealthy consumers elsewhere, other Chinese consumers, and each other. A needs-based analysis identified seven distinct segments of wealthy Chinese, including the "Luxuriant" segment who are passionate about luxury brands and have sophisticated, understated styles, and the "Demanding" segment who have high incomes but are hardest working and less willing to pay premium prices. Understanding the differences between these segments is key for companies to effectively target wealthy Chinese consumers.
China is playing a crucial role in Africa's new construction boom by providing infrastructure in exchange for natural resources. Bilateral trade between China and Africa has increased dramatically from $10 billion in 2000 to over $125 billion in 2010, surpassing Africa's trade with other partners. This trade largely consists of Chinese manufactured goods being exchanged for African raw materials. Chinese companies are actively involved in building infrastructure across Africa such as roads, railways, ports and power plants, which is reshaping the business landscape on the continent and contributing to economic growth.
China is playing a crucial role in Africa's new construction boom by providing infrastructure in exchange for natural resources. This relationship is reshaping Africa's business landscape. China is now comprehensively engaged with African countries through trade, investment, aid and infrastructure projects. While trade between China and Africa has increased tremendously in the past decade due to China's demand for resources, infrastructure development is transforming Africa's economy by increasing access to basic services and reducing transportation costs within the continent.
The China Analyst is a quarterly knowledge tool by The Beijing Axis. This March 2011 edition peers into the future that likely lies ahead for China and the changing opportunity landscape for foreign firms. For more on The Beijing Axis, and to see more publications by The Beijing Axis, please go to www.thebeijingaxis.com
This document is the September 2011 issue of The China Analyst, a publication by The Beijing Axis that provides analysis on China's business and economic engagement with other countries and regions. The issue focuses on China's growing role in the developing world.
The first article examines China's role in infrastructure development projects across Africa in exchange for natural resources. The second article discusses how China-Latin America trade is shifting toward higher value added sectors. The third article profiles China's top construction machinery manufacturers that are expanding globally. The fourth article analyzes China and other BRICS nations' increasing investments and projects across Africa.
This document is the September 2011 issue of The China Analyst, a publication by The Beijing Axis that provides analysis on China's business and economic engagement with other countries and regions. The issue focuses on China's growing role in the developing world.
The first article examines China's role in infrastructure development projects across Africa in exchange for natural resources. The second article discusses how China-Latin America trade is shifting toward higher value added sectors. The third article profiles China's emerging construction machinery manufacturers that are expanding globally. The fourth article analyzes China and other BRICS nations' increasing investments and projects across Africa.
Similar to Workshop china Retail Compass mei 2011 (20)
Nota stadshart hoofdrapport def versie 23 jerHenk Terol
Een overzicht van de netelige situatie 2018 in Winkelgebied Zaandam Centrum> Deze nota gaat over de verpaupering, leegstand en criminaliteit. Maar ook over hoe de noodzakelijke aanpassingen in de stad ertoe bijdragen dat dit probleem samen met de Gemeente kan worden verbeterd. Socio demografische veranderingen dienen daarin het belangrijkste aandachtspunt om de doelen in o.a. Maak.Zaanstad te verwezelijken.
Creatief (sint of kerst) geschenken samenstellen met smakelijke en gezonde Mediterrane ingrediënten bij Mediterranean Treasures. henk.terol@mediterraneantreasures.eu of bel +31654977703
Mediterranean Treasures, import & export platform for quality gourmet products form Portugal, Spain, Italy and Greece. Our port folio is selected for Delicacies, Organic and Foodservices companies in the Benelux, Middle East and Asia. Our idea is to inform our customers and their customers that we have the opportunity and aibilty to start with more focus on healthy, tastefully and particular sustainable production of food and ingredients. Lets try and find together new directions and discover the amazing taste and values for our love ones.
This document discusses different types of aged vinegars stored in oak barrels. It lists white wine vinegar, red wine vinegar, and balsamic vinegar that have been aged with the addition of onion, garlic, and rosemary for flavoring.
Een natuurlijke smaakverrijker of bruikbaar in allerlei toepassingen in salades, als toevoeging op broodsnacks, bij kip en gevogelte gerechten. Laat je inspireren.
Creterra is a Greek company that produces and exports high quality olive oil from Crete. They offer two main olive oil products - OLIVO,5 and OLIVO,3. OLIVO,5 is their premium quality olive oil targeted at everyday consumers, while OLIVO,3 is a higher-end, low acidity olive oil targeted at gourmet users. Creterra proposes a partnership with distributors where they will provide olive oil products at catalog prices and invest 10% of revenues in co-developed marketing support. They request feedback on their pricing approach and propose scheduling a call to further discuss partnership opportunities.
This document provides information about Poe-tree Premium Organic Extra Virgin Olive Oil. It discusses the company's history producing olive oil in Greece for over 80 years. The company's vision is to improve health and the environment through sustainable organic farming practices. Their target consumer values health, environmental protection, quality, and social causes. Poe-tree olive oil is certified organic, cold pressed, unfiltered, and made from Koroneiki olives to provide a premium product that meets consumers' values.
Press release madrid gourmet 2014 englishHenk Terol
The Portuguese brand meia.dúzia® won 1st prize in the category of Presentation at the 18th Gourmet Salon 2014 in Madrid. This was the first time an international company had won an award at the Gourmet Salon, recognizing the quality of Portuguese products. Meia.dúzia® participated in the international food and drinks fair to promote its products and brand among 1164 exhibitors from 20 countries. Their unusual blends of Portuguese flavors, such as strawberry with port wine, were appreciated by Spanish visitors and helped meia.dúzia® become one of the novelties most reported on from the Gourmet Salon.
Creative Portugese Fruit Vinegars en reductiesHenk Terol
This document discusses an innovative vinegar product line called "Creative Vinegar" that features fruit additions. It is intended to challenge consumers and chefs with new gourmet experiences and unique flavors. The vinegars come in a variety of fruit flavors like passion fruit, pineapple, and fig. They can be used to season foods or in preparations like ice cream, cheese, and grilled meats. Details are provided on packaging, distribution, and logistics. The producer aims to build the Creative Vinegar business internationally.
Acushla english presentation, in portfolio of Mediterranean Treasures.Henk Terol
Acushla is an organic extra virgin olive oil produced in Quinta do Prado, a 740-acre estate in Vila Flor, Portugal. Quinta do Prado has over 70,000 olive trees, making it the largest organic olive farm in the region. Acushla oil is made from four typical Portuguese olive varieties and has a balanced flavor profile. It is packaged in innovative, high-quality containers to preserve the oil's qualities and inspire consumers. Acushla honey is also produced from wildflowers on the estate.
Deliciously Dutch, export platform for Dutch food entrepreneurs, About Us 2014Henk Terol
Deliciously Dutch is a company that provides business development and export support services to help small and medium-sized Dutch food and beverage producers increase their exports. They have a global network of buyers and importers and offer professional support services including market insights, sales and marketing plans, and assistance navigating import regulations. Their goal is to create new business opportunities for suppliers in the global food industry through facilitating trade and sharing knowledge and costs.
Coming out of ambrosia lifestyle business event autumnHenk Terol
Ambrosia Honingwijnen zijn na 30 jaar als vertrouwde wijn aangepast aan de hedendaagse tijd. Veranderingen die nodig waren om ook vrouwen directer te kunnen benaderen. Een verpakking die vanuit een Ambachtelijke basis naar een cosmetisch elegante uitstraling is aangepast. Vanaf februari 2012 met onze huidige distributiepartners besproken en de meeste zijn er enthousiast over. Voor de consument is de verandering ook aanmerkelijk. Maar de ervaringen met de consumenten die wij hebben ontmoet werden er veel positieve reacties vernomen. Naast als dessertwijn wordt Ambrosia nu ook als kookwijn maar verrassend ook in cocktails en longdrinks verwerkt. Een zeer smakelijke ervaring hebben wij van onze eindgebruikers vernomen. Deze presentatie laat summier de start van Ambrosia zien, gaat in op de omgeving in die tijd maar schakelt snel over hoe belangrijk vrouwen zijn. Een belangrijk deel van deze presentatie gaat over vrouwen. Aan het einde gaan wij naar het nieuwe Ambrosia. Veel plezier. laat weten of je meer wilt weten. Bedankt voor je tijd.
The document discusses research and strategies for marketing Ambrosia wine to different target audiences of women, identifying 7 main consumer profiles including young mothers, mature mothers, and grandmothers. It outlines qualitative research into the motivations, values, and lifestyles of these groups to help position Ambrosia's branding and marketing approaches for each profile. The goal is to understand women consumers more deeply and provide products that meet their diverse needs and aspirations.
The document discusses opportunities and challenges for the Ambrosia brand of honey and herb wines in European markets. It notes the aging European population and concerns about wine consumption. It recommends expanding distribution of Ambrosia beyond specialty stores by rebranding it to appeal more to women ages 35+ by emphasizing the health benefits of herbs and honey. A new packaging and marketing strategy is proposed to connect with this target group and build brand loyalty.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...ABHILASH DUTTA
This presentation provides a thorough examination of Over-the-Top (OTT) platforms, focusing on their development and substantial influence on the entertainment industry, with a particular emphasis on the Indian market.We begin with an introduction to OTT platforms, defining them as streaming services that deliver content directly over the internet, bypassing traditional broadcast channels. These platforms offer a variety of content, including movies, TV shows, and original productions, allowing users to access content on-demand across multiple devices.The historical context covers the early days of streaming, starting with Netflix's inception in 1997 as a DVD rental service and its transition to streaming in 2007. The presentation also highlights India's television journey, from the launch of Doordarshan in 1959 to the introduction of Direct-to-Home (DTH) satellite television in 2000, which expanded viewing choices and set the stage for the rise of OTT platforms like Big Flix, Ditto TV, Sony LIV, Hotstar, and Netflix. The business models of OTT platforms are explored in detail. Subscription Video on Demand (SVOD) models, exemplified by Netflix and Amazon Prime Video, offer unlimited content access for a monthly fee. Transactional Video on Demand (TVOD) models, like iTunes and Sky Box Office, allow users to pay for individual pieces of content. Advertising-Based Video on Demand (AVOD) models, such as YouTube and Facebook Watch, provide free content supported by advertisements. Hybrid models combine elements of SVOD and AVOD, offering flexibility to cater to diverse audience preferences.
Content acquisition strategies are also discussed, highlighting the dual approach of purchasing broadcasting rights for existing films and TV shows and investing in original content production. This section underscores the importance of a robust content library in attracting and retaining subscribers.The presentation addresses the challenges faced by OTT platforms, including the unpredictability of content acquisition and audience preferences. It emphasizes the difficulty of balancing content investment with returns in a competitive market, the high costs associated with marketing, and the need for continuous innovation and adaptation to stay relevant.
The impact of OTT platforms on the Bollywood film industry is significant. The competition for viewers has led to a decrease in cinema ticket sales, affecting the revenue of Bollywood films that traditionally rely on theatrical releases. Additionally, OTT platforms now pay less for film rights due to the uncertain success of films in cinemas.
Looking ahead, the future of OTT in India appears promising. The market is expected to grow by 20% annually, reaching a value of ₹1200 billion by the end of the decade. The increasing availability of affordable smartphones and internet access will drive this growth, making OTT platforms a primary source of entertainment for many viewers.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
2. DUTCHMAN HENK TEROL IS THE OWNER OF
MARKETING AND COMMUNICATION
CONSULTANCY ADMARCOM.
WITH OVER FORTY YEARS OF EXPERIENCE IN
MARKETING AND DEVELOPMENT, HENK VISITED CHINA
NUMEROUS TIMES. ONE OF HIS PROJECTS WAS THE
INTRODUCTION OF GREEK GOURMET PRODUCTS IN
THE RAPIDLY MATURING CHINESE RETAIL MARKET.
WHILE TRAVELING THROUGH CHINA, HE WORKED EXTENSIVELY WITH
DISTRIBUTORS, RETAILERS AND OTHER STAKEHOLDERS. AND SOON HE
WAS ASKED TO BECOME MASTER OF CEREMONIES OF ONE OF HIS
BUSINESS PARTNERS. TODAY HENK IS YOUR MASTER OF CEREMONIES.
3. Content:
Changing China Marketing &
Urbanization Distribution
Investment in Europe Importers & Agents
Why China? Regulations & Customs
Consumers Habits &
Characteristics
Retail in China
Preparations
Internet & Social
Media Questions
4. 20 YEARS FROM NOW CHINA'S WILL BE
THE LARGEST ECONOMY IN THE WORLD.
ESPECIALLY
WHEN CHINA IS LESS EXPORT DEPENDENT
AS DOMESTIC CONSUMPTION GROWS
20. Postcard Tianjin
• City still somewhat traditional
setting, although the picture
suggests otherwise. CHINA
•Many cars, but still lot bikes and
traditional transport. INVESTMENTS IN
•Developing rapidly.
•Is seen as China's new business
center.
EUROPE
•Recovery Beijing as a cultural
center has a direct impact on
infrastructure Tianjin.
•In 35 minutes by HS train from
Beijing to Tianjin ..
21. Harbour Piraeus
Since 2009 owns Cosco, stated
owned company, 75% of this
harbour
Interest in East part Mediterranean
area
Contract 35 years
Focus on harbours for export
activities in Europe (Rotterdam)
Chinese companies owns preferable
the whole business chain
25. Retail
http://www.hutchison-whampoa.com/eng/index.htm
Sir Ka-shing Li, is a wealthy businessman from Hong Kong. He is the richest person of East Asian descent in the
world and the sixteenth richest man in the world with an estimated wealth of US$16.2 billion on 13 February
2009. Presently, he is the Chairman of Hutchison Whampoa Limited (HWL) and Cheung Kong Holdings;
through them, he is the world's largest operator of container terminals and the world's largest health and
beauty retailer.
29. Why China?
China Facts
CHITRACON CHINESE TRANSLATIONS, INVESTMENT CONSULTING & RECRUITMENT
30. Why China?
City developments : source Champs, fastest growing cities
Population in 2000 Peak population (year)
Pearl River Delta “City” 16.6 m 31.2 M (2034)
Guangzhou, Shenzhen, Dongguan and Foshan
Jingjin 16.6 M 31.1 M (2035)
Beijing & Tianjin Current Beijing 16.8 M
Current Tianjin 10.8 M
Yangtze River Delta “City” 14.8 M 21.6 M (2031)
Chongqing 6.2 M 11.2 M (2027) Current 32 M
Chengdu 3.9 M 11.1 M (2035) Current 10.4 M
Zhengzhou 6.7 M 10.1 M (2039) Current 7.2 M
Xi „an 4.6 M 10.0 M (2035
Changzhutan cluster 3.7 M 9.7 M (2034)
Nanjing 3.5 M 7.2 M (2035) Current 7.7 M
http://www.eiu.com/subscriber_promos.aspx
35. Changes and challenges ahead
Politics: party bureaucracy and the challenges ahead of a fast-changing society
Economy: Government control and entrepreneurial spirit
China and the world: Nationalism and Foreign business
Infrastructure: hard and soft (still bad areas)
Demography: education and workforce
Management: The international manager
Production: The law, supply china and quality
Growing middle classes and life style products
China & EU
42. Important to know
• Trend Sensitive
• Brand Sensitive
• Brand Loyalty
• Western-oriented
FEATURES:
• 15% population is between 15 and 24 years old;
• 260 million critical potential consumers c
• Major impact by increasing purchasing power
• Important for business strategy
51. Luxury brands in China
The Digital IQ of Prestige Brands in China
The massive potential for retail businesses in China is no surprise to anyone—least
of all prestige brands. After years of annual double-digit growth, China‟s booming
economy has left tens of millions of consumers seeking new ways to spend their
disposable income. In 2009, China became the world‟s second largest luxury
market behind Japan, surpassing the United States.
Even though these trends were recognizable at least 20 years ago, many prestige
brands are still playing catch-up in this diverse and rapidly changing marketplace.
With 384 million internet users—more than the U.S. and Japan combined—much of
the competition for customers and brand loyalty will play out online.
The investment prestige brands make in their own digital competence could be a
deciding factor in their ability to survive and thrive in China, and is likely to become
increasingly important as the market matures.
78. Regulations and good to know
Agentschapnl.nl
Fenedex
NCH
Export associations
Ministerie van Buitenlandse Zaken
Ministerie van Economie, Innovatie en Landbouw
79. Export to China
• Characteristics and habits
• First Step
• Corporate culture
•Guanxi (Relationship Development)
Preparations
AND a lot of information is available!!!!
80. CHINA Workshop for entrepreneurs
with export plans to China
83. CORPORATE CULTURE:
DISCOVERY AND RELATIONSHIP
• The mentality and the language, in different regions in China show large differences.
• It is important that you, if you want to do business, select before a (your )region and
concentrates on it.
• Negotiate and liaise with Chinese require patience and tact.
• Chinese are reliable, but hard and tough negotiators skilled in the opposite playing off of
each other competitors.
• Treat them as equals and try a build up good personal relationship with you personally.
• Presents your business card (written in English and Chinese) with both hands.
• The first meeting the aim of your Chinese partner is mainly focused on the close friendship
and mutual understanding.
84. CORPORATE CULTURE:
DISCOVERY AND RELATIONSHIP
Avoid confrontations.
It is better to lie than someone suffering loss of face, especially when it comes to someone
you later might need.
All Chinese relations are based on a network, but these networks are business far
outweigh the networks that we know in the West.
Respect and respect are very important to your Chinese partner, but also for yourself.
By someone in public to lose leave that person lose face.
Nothing is worse than that! Not only the relationship with the person who has suffered
loss of sight is disturbed, but also with those who were present.
Face you can get and give, but should not lose and lose.
87. Relationship development
"Business" and "Private" are of equal significance.
It comes in both cases on respect and trust that the relationship is balanced.
.
90. DEVELOP AN INTERNATIONAL STRATEGY
Understand consumers
Understand value brand equity Provide integrated
marketing skills
OK GOOD OUTSTANDING
Return on investment Innovation & creativity
COOPERATION/Collaboration
WHERE ARE WE NOW? vs WHERE WE WILL BE IN 6 MONTH?
96. CHINA
Workshop for entrepreneurs with
export plans to China
Thanks for your attention and I
wish that you can now make a
step forwards to reach your aims
HENK TEROL
Mobile: +31(0) 654 977 703
CHITRACON CHINESE TRANSLATIONS, INVESTMENT CONSULTING & RECRUITMENT