Working Title is a British film production company founded in 1983 by Tim Bevan and Sarah Radclyffe. It produces comedies starring actors like Rowan Atkinson and Hugh Grant. Working Title has survived in the American film industry due to its parent companies NBC Universal and Universal Studios, which provide funding, and its internet service provider owner Comcast, which allows for promotion. An example of one of its successful films is 2011's Johnny English Reborn, which had a $45 million budget and grossed $160 million worldwide.

1. Working Title – Case Study

2. Introduction
• Working title is a British film production
company based in London.
• The company was founded by Tim Bevan and
Sarah Radclyffe in 1983.
• It produces feature films including comedy
with actors such as Rowan Atkinson and Hugh
Grant.
• With Box Office Sales of $4,845,866,722
worldwide!

3. Structure of Working Title
NBC Universal is a company engaged in the
production and marketing of
Comcast is an internet service
entertainment, news, and information
provider
products and services globally.
Comcast NBC Universal
Comcast and NBC Universal both own parts of
Universal
Universal is one of the six main
Universal major movie studios
Universal is a parent owner of Working Title
Working Title

4. Structure of Working Title
• Tim Bevan didn’t want to just produce one film at a time.
• He had the view that it is too risky to be dependent on just one film at a
time.
• The structure of the company is balance between different genres of film
at the same time.
• They have a development department that has a wing in the UK and
another in the US.
• One person runs the department in the UK and one runs the department
in the US.
• Below them, there is roughly six development executives.
• They have a book department that keeps up to date with new books and
novels that are possibilities for film production.
• Business Affairs department due to the amount of films that were being
produced at one time – 3/4 lawyers.
• Production department for the producing of the films.
• Music and marketing specialists.
• Finance Department.

5. Working Title’s Survival
• Working Title has Universal studios as it’s parent company which
would be able to inject very large amounts of cash into films which
allows for Working Title to have such large budgets for their films.
• Also, one of the top owners of Working Title is NBC Universal which
is a huge company and can be used for different promotions.
Working Title can promote and advertise through NBC Universal
using their television connections for example.
• Comcast are an internet service provider which allows for further
promotion through that channel. The internet reaches a very large
audience and Working Title can use this to their advantage.
• Overall Working Title has a lot of influential companies owning
them which helps their survival within such an American industry!

6. A Working Title film
Johnny English Reborn
• Produced by Tim Bevan, Eric Fellner, Chris Clark.
• Released on 7th October
• The film had a budget of $45 million.
• Box Office Sales: $160, 078, 586
• DVD released on: 13th February 2012 at £14.95
• Now selling for £9.99 in some stores.
• Second film of Johnny English.
• Advertised in cinemas and television.