Ph.d., Full Time Research Scholar,
Dr. P. Murugan.,M.Com.,M.Phil.,Ph.D.,MBA.,
Assistant Professor and Research Supervisor,
R.V. Govt. Arts College,
The Indian economy has been witnessing a drastic change since mid -
1991, with new policies of economic liberalization, globalization and
privatization initiated by the Indian government.
Women entrepreneurship has gained momentum in the last three
decades with the increase in the number of women enterprises and
their substantive contribution to economic growth.
An enterprise owned and controlled by a woman having a minimum
financial interest of 51% of capital and giving at least 51% of the
employment generated in the enterprise to a women.
Woman as an entrepreneur holds a vision, spirit, intelligence and an
art of running an enterprises successfully by Foreign Direct
Investment, technological innovations and manufactured exports has
brought a wide range of economic and social opportunities to women
Significance of the study
The significance involved in establishing an women enterprises.
Include idea generation, screening, determination of objectives, project
preparation, product analysis, determination of forms of business
organization, completion of formal activities, raising funds, procuring
men machine materials and operations of business.
Exploration of the prospects of starting a new business enterprise.
Undertaking a risk and handling of economic uncertainties
involved in business.
Introduction of Innovations, Co-ordination, administration and
Supervision and leadership.
Objectives of the study
To study the leading of successful Women
entrepreneurs in India.
To study the challenges faced by the women
To study the highlight of Supportive
Measures for Women’s Indian Economic
Women Entrepreneurs in India
Mahila Grah Udyog – 7 ladies started in 1959
Kiran Mazumdar - Bio-technology
Mrs.Santhiduraissmy – Sakthi Masala
Ms. Shahnaz Hussain - Herbal Heritage
Vandana Shiva – Organic products
Lizzat Pappad, Lakme – Simon Tata
Mrs. Sumati Morarji - Shipping corporation
Ekta Kapoor- Balaji films
The Leading Successful Women Entrepreneurs in
Kiran Mazumdar Shaw corporate queen in India. She is the MD of Biocon India.
founded Biocon India in collaboration with Biocon Biochemical Limited, with the capital
of Rs. 10,000. She is the wealthiest entrepreneur of India. Kiran wanted to become a
doctor but could not get admission in medical college but even then she did not lose
courage and went on to become India’s first woman “Brew Master” and subsequently
Mrs. Santhiduraissmy of Sakthi Masala is the backbone for the success because of
maintaining product superiority, through sophisticated machinery and the expertise of
the trained personnel. Sakthi Masala employs over 800 dynamic, hardworking skilled
and unskilled workers, professionals, scientist and consultants.
Shahnaz Husain, who started India’s first professional herbal salon in the balcony of her
house in Delhi in 1971, now she reigns over an Ayurvedic beauty care empire. It realized
early on how much damage chemical cosmetics can cause. Her customized beauty care
based on the concept of “herbal care and cure” found instant appreciation, and the
Vandana Shiva Among the most enterprising women putting India on the world map is
Vandana Shiva,Ph.D., The globally known scientist and environmentalist started
Navdanya. The purpose of the organization is to support local farmers, rescue and
conserve crops and plants that are being pushed to extinction and make those crops
available through direct marketing.
Achievement of Women Entrepreneurship in
Source : Micro, small and medium industries report from the ministry under the Government of India, 2012-13. – New
Challenges faced by Women Entrepreneurship
Promotional Help : Government and NGO must provide assistance to
entrepreneurs, both in financial and non-financial areas.
Training : women entrepreneurs must be given training to operate and run a
business successfully. Training has to be given to women who are still reluctant
to take up the entrepreneurial task.
Selection of Machinery And Technology : women require assistant in election of
machinery and technology. Assistant must be provided to them in technical area
so that the business unit become successful.
Finance : Finance is one of the major problem faced by women entrepreneurs.
Both family and government organization should be liberal in providing
financial assistance to them.
Marketing Assistance : Due to limited mobility, women are unable to market
their goods. Assistant must be provided to help them to market their goods
successfully in the economic environment.
Family support : Family should support women entrepreneur and encourage
them to established and run business successfully.
Supportive Measures for Women’s Indian
1. Direct & indirect financial support
2. Technological training and awards
3. Federations and associations
1. Direct & Indirect Financial Support
• Nationalized banks
• State finance corporation
• State industrial development corporation
• District industries centers
• Differential rate schemes
• Mahila Udyog Nidhi scheme
• Small Industries Development Bank of India (SIDBI)
• State Small Industrial Development Corporations (SSIDCs) 374 Priyanka Sharma
2. Technological Training and Awards
• Stree Shakti Package by SBI
• Entrepreneurship Development Institute of India
• Trade Related Entrepreneurship Assistance and Development (TREAD)
• National Institute of Small Business Extension Training (NSIBET)
• Pradhan Mantri Kaushal Vikas Yojana (PMKVY)
• Women's University of Mumbai
3. Federations and Associations
• National Alliance of Young Entrepreneurs (NAYE)
• India Council of Women Entrepreneurs, New Delhi
• Self Employed Women's Association (SEWA)
• Association of Women Entrepreneurs of Tamilnadu (AWET)
• World Association of Women Entrepreneurs (WAWE)
• Associated Country Women of the World (ACWW)
Entrepreneurship among women, no doubt improves the wealth of
the nation in general and of the family in particular. Women today
are more willing to take up activities that were once considered the
preserve of men, and have proved that they are second to no one with
respect to contribution to the growth of the economy. Women
entrepreneurship must be molded properly with entrepreneurial
traits and skills to meet the changes in trends, challenges global
markets and also be competent enough to sustain and strive for
excellence in the entrepreneurial arena.
Economic Development in India Women entrepreneurships are very
traditional and modern society, they are coming out to participate in all
sorts of activities to indicate that for the economic growth of the nation,
woman should not be ignored and they should be encouraged to make
their share of economic contribution to the country. By one way of
achieving is by making woman come out and become an