WITI Learning is a gamified math learning app created by a team from the University of Texas at Austin, Washington University in St. Louis, and Indiana University. The app aims to engage the 56% of high school students who are not engaged in school by incorporating game-like elements that 79% of students say would make learning more engaging. It simulates real-life math scenarios and collects parent email data to provide analytics to teachers and parents on student progress. The minimum viable product will focus on grades 9-12 math and include in-app purchases and a freemium model for parent data. Key performance indicators include time spent on the app, increased math scores, repeat visits, and parent email engagement.