The document outlines Windows Live Search macros, which are customizable search engines that allow users to define specific search parameters and enhance search functionality. It describes how to create and share macros, various filtering techniques, and possible future developments for user interface and control. The content emphasizes interactive features, user feedback, and the potential for further integration and enhancements in search capabilities.

1. Windows Live Search Macros Ramez Naam Director of Program Management Windows Live Search NGW056

2. Outline Windows Live Search What is a search macro? What can you do with macros? What’s coming? Q & A

3. Windows Live Search An integral part of Live.Com Powered by the same engine as MSN Search But with a new, more powerful interface Built on the Atlas framework

4. Windows Live Search Demo Web Search Feeds Images

5. Windows Live Search Macros A Macro is: A custom search engine Defined by you or someone else Shareable with others Available as a tab in Live Search Demo

6. Creating And Sharing Macros Today: A few predefined macros at microsoftgadgets.com Next Week: Authoring UI to create and share new macros Search of microsoftgadgets.com

7. How Macros Work Macro defines: A Scope Currently Web or News Other scopes (Images, etc..) coming soon A “Query Augmentation” String that gets added to every query that uses the macro

8. A Simple Macro Example “ Search Microsoft.com” Macro Scope = Web Definition = “site:microsoft.com” Name = livesearch.microsoft What happens to a query? User types “windows vista drivers” User clicks “livesearch.microsoft” macro in the UI Query is expanded into: Windows Vista drivers site:Microsoft.com

9. What Can You Do With Macros?

10. 1) Search Sites Specify list of sites to search, separated by ORs (or “|” character) Up to 10s of sites (tell us if you want more!) Example: Seattle News macro: ( site:seattletimes.nwsource.com | site:www.topix.net/seattle | site:seattlepi.nwsource.com | site:www.thestranger.com )

11. Search Sites: Tip Use parenthesis! You want: Monorail ( site:seattletimes.nwsource.com OR site:www.topix.net/seattle OR site:seattlepi.nwsource.com OR site:www.thestranger.com ) Not: Monorail site:seattletimes.nwsource.com OR site:www.topix.net/seattle OR site:seattlepi.nwsource.com OR site:www.thestranger.com

12. 2) Filter Based on Text Find only pages that contain the word “resume” Query Augmentation = “resume”

13. 3) Filter Based On Parts Of Page Find only pages that contain the word “resume” in the title Query Augmentation = “intitle:resume”

14. 3) Filter Based On Parts Of The Page Or other parts of the page: In the URL: inurl:resume In the page body: inbody:resume In text of incoming links: inanchor:resume

15. 3) Filter Based On Parts Of The Page Find only pages that contain the word “resume” in BOTH the Title and URL: (intitle:resume AND inurl:resume)

16. 4) Filter Based On Filetype Find only PDFs filetype:pdf Find only PDFs or PostScript Files (filetype:pdf OR filetype:ps)

17. 5) Filter Based On Linked Filetypes Find only pages that link to MP3s contains:mp3 Find only pages that contain MP3s or WMAs (contains:mp3 OR contains:wma)

18. Some Examples – Resume Search (filetype:pdf | filetype:doc | filetype:ps | contains:pdf | contains:doc | contains:ps) resume

19. Some Examples – Music Search intitle:index.of (contains:mp3 | contains:wma) -html -htm -php -asp -txt -pls

20. Some Examples – Video Search intitle:index.of (contains:mpg | contains:mpeg | contains:avi | contains:wmv ) -html -htm -php -asp -txt –pls

21. 6) Filter Based On Feeds Find only RSS/Atom/XML Feeds feed: Find only pages that link to Feeds hasfeed:

22. Example – Podcast Search feed: (intitle:podcast | inurl:podcast | contains:mp3 ) demo

23. 7) Filter Based On Outlinks Find only pages that link to http://www.microsoft.com link:http://www.microsoft.com Find pages that link to any page on *.microsoft.com/* linkdomain:microsoft.com

24. Example – Blogs Talking About Microsoft linkdomain:microsoft.com hasfeed: (inurl:archive | inurl:archives | inurl:blog) demo

25. 8) Filter Based On Country/Language Find only pages hosted in the US: location:us Find only pages in the German language: language:de All based on ISO codes See http://search.msn.com/docs/?t=SEARCH_REF_Codes.htm

26. Example – Middle East Search (loc:iq | loc:eg | loc:il | loc:ir | loc:jo | loc:kw | loc:lb | loc:ly | loc:ma | loc:om | loc:pk | loc:qa | loc:sa | loc:sy | loc:ye) demo

27. 9) Alter The Ranking Prefer:<any term, phrase, or operator> Example: prefer:site:nytimes.com ..boosts the rank of nytimes.com results

28. Future Directions Ship Macro Creation and Sharing – Next Week More Control! More ways to filter and sort results Control over the user interface Feedback What are people doing with my macro?s More Ways to Use: Results as RSS Search API integration

29. Future Directions This is just the beginning What do you want to see? Contact: [email_address]

30. Discussion [email_address]

31. © 2006 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.