SlideShare a Scribd company logo
Online Marketing 2016
Why Your Business Needs a Stunning
Because people love watching videos
EXPLAINER VIDEO
TheEyesHaveIt
2013 2015
32%
90%
That’s
equivalent to
the population
of Canada. eh.
100
MILLION
PEOPLE
watch
online video
every
single day
TIME SPENT ON A
WEBSITE INCREASES
as Percentage of TotalVIDEOS
Internet
Traffic
WATCH VIDEO
BEFORE READING
TEXT ON THE SAME
WEB PAGE
Viewers retain
58from VIDEO
than from text
moreinfo
12x
VIDEO
than posts with just
text & photos
more
shares
generates
CREATED BY
Sources
Comscore | Forbes Insights | Canadian Journal Of Psychology | Forrester 1/2010
41%
than text listings in
search results
VIDEO gets
moreclicks
80%
of those who watch
an explainer video
seek more info
about that product
or service
500tweets per minute
have a
VIDEO link
53xto rank on page
one of Google vs
text.
more
likely
VIDEO is
3 or 4business executives
watch a business
related VIDEO
once a week.
600%
with
VIDEO
60%
%
www.videorockets.com
VideoRockets has been
handcrafting engaging
explainer videos for
start-ups and growing
companies.

More Related Content

Viewers also liked

Viewers also liked (11)

Prezentaciya na temu
Prezentaciya na temuPrezentaciya na temu
Prezentaciya na temu
 
Adivinanzas del colegio
Adivinanzas del colegioAdivinanzas del colegio
Adivinanzas del colegio
 
Tus labios son como dos castillos castillos
Tus labios son como dos castillos castillosTus labios son como dos castillos castillos
Tus labios son como dos castillos castillos
 
5-Climate Law and Governance- Strengthening Climate Justice Initiatives Focus...
5-Climate Law and Governance- Strengthening Climate Justice Initiatives Focus...5-Climate Law and Governance- Strengthening Climate Justice Initiatives Focus...
5-Climate Law and Governance- Strengthening Climate Justice Initiatives Focus...
 
DIP_ CV
DIP_ CVDIP_ CV
DIP_ CV
 
tronco interno
tronco internotronco interno
tronco interno
 
Tipos de conexiones
Tipos de conexionesTipos de conexiones
Tipos de conexiones
 
rHB_61 site
rHB_61 siterHB_61 site
rHB_61 site
 
Delaware2 (1)
Delaware2 (1)Delaware2 (1)
Delaware2 (1)
 
Actividad 6
Actividad 6Actividad 6
Actividad 6
 
ΠΛΗ10 ΤΥΠΟΛΟΓΙΟ ΕΝΟΤΗΤΑΣ 1
ΠΛΗ10 ΤΥΠΟΛΟΓΙΟ ΕΝΟΤΗΤΑΣ 1ΠΛΗ10 ΤΥΠΟΛΟΓΙΟ ΕΝΟΤΗΤΑΣ 1
ΠΛΗ10 ΤΥΠΟΛΟΓΙΟ ΕΝΟΤΗΤΑΣ 1
 

Similar to Why Your Business Needs a Stunning Explainer Video in 2016

Video Marketing For Small Business
Video Marketing For Small BusinessVideo Marketing For Small Business
Video Marketing For Small BusinessEnvisager Studio
 
Why Go VIDEO With Your Marketing?
Why Go VIDEO With Your Marketing?Why Go VIDEO With Your Marketing?
Why Go VIDEO With Your Marketing?ScottsDirectories
 
Video in marketing
Video in marketingVideo in marketing
Video in marketingTomJones345
 
Brian Fanzo and Jennifer Watson - Social Video Workshop
Brian Fanzo and Jennifer Watson - Social Video WorkshopBrian Fanzo and Jennifer Watson - Social Video Workshop
Brian Fanzo and Jennifer Watson - Social Video WorkshopSocial Fresh Conference
 
Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...
Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...
Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...Filmteractive
 
Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...
Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...
Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...Rapt Media
 
Topic 12-1 Social Media Comparison & Stats.ppt
Topic 12-1 Social Media Comparison & Stats.pptTopic 12-1 Social Media Comparison & Stats.ppt
Topic 12-1 Social Media Comparison & Stats.pptJaySears2
 
Creative Connect Introduction
Creative Connect IntroductionCreative Connect Introduction
Creative Connect IntroductionCreative Connect
 
Video marketing for realtors
Video marketing for realtorsVideo marketing for realtors
Video marketing for realtorsDonHenley012
 
Harnessing the power of visual marketing for search
Harnessing the power of visual marketing for searchHarnessing the power of visual marketing for search
Harnessing the power of visual marketing for searchBaseTouch
 
Getting the most from your website
Getting the most from your websiteGetting the most from your website
Getting the most from your websitegodwij
 
Why You Need to Add Video to Your 2018 Demand Gen Strategy
Why You Need to Add Video to Your 2018 Demand Gen Strategy Why You Need to Add Video to Your 2018 Demand Gen Strategy
Why You Need to Add Video to Your 2018 Demand Gen Strategy Marketo
 
Explainer Video - The Future of Marketing
Explainer Video - The Future of MarketingExplainer Video - The Future of Marketing
Explainer Video - The Future of MarketingBode Animation
 
Live Webinar - Getting started with Video and Carousel ads on LinkedIn
Live Webinar - Getting started with Video and Carousel ads on LinkedInLive Webinar - Getting started with Video and Carousel ads on LinkedIn
Live Webinar - Getting started with Video and Carousel ads on LinkedInTurn Left Media
 

Similar to Why Your Business Needs a Stunning Explainer Video in 2016 (20)

Video Marketing For Small Business
Video Marketing For Small BusinessVideo Marketing For Small Business
Video Marketing For Small Business
 
Why Go VIDEO With Your Marketing?
Why Go VIDEO With Your Marketing?Why Go VIDEO With Your Marketing?
Why Go VIDEO With Your Marketing?
 
Video in marketing
Video in marketingVideo in marketing
Video in marketing
 
Brian Fanzo and Jennifer Watson - Social Video Workshop
Brian Fanzo and Jennifer Watson - Social Video WorkshopBrian Fanzo and Jennifer Watson - Social Video Workshop
Brian Fanzo and Jennifer Watson - Social Video Workshop
 
Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...
Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...
Sophie Rayers (Brightcove, UK) "Amplifying Content Marketing with Video: Best...
 
Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...
Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...
Live Webinar with Forrester Research: Reach, Engage, & Convert with Interacti...
 
Topic 12-1 Social Media Comparison & Stats.ppt
Topic 12-1 Social Media Comparison & Stats.pptTopic 12-1 Social Media Comparison & Stats.ppt
Topic 12-1 Social Media Comparison & Stats.ppt
 
Creative Connect Introduction
Creative Connect IntroductionCreative Connect Introduction
Creative Connect Introduction
 
Video marketing for realtors
Video marketing for realtorsVideo marketing for realtors
Video marketing for realtors
 
Harnessing the power of visual marketing for search
Harnessing the power of visual marketing for searchHarnessing the power of visual marketing for search
Harnessing the power of visual marketing for search
 
Getting the most from your website
Getting the most from your websiteGetting the most from your website
Getting the most from your website
 
Why You Need to Add Video to Your 2018 Demand Gen Strategy
Why You Need to Add Video to Your 2018 Demand Gen Strategy Why You Need to Add Video to Your 2018 Demand Gen Strategy
Why You Need to Add Video to Your 2018 Demand Gen Strategy
 
Content marketing
Content marketingContent marketing
Content marketing
 
Explainer Video - The Future of Marketing
Explainer Video - The Future of MarketingExplainer Video - The Future of Marketing
Explainer Video - The Future of Marketing
 
Live Webinar - Getting started with Video and Carousel ads on LinkedIn
Live Webinar - Getting started with Video and Carousel ads on LinkedInLive Webinar - Getting started with Video and Carousel ads on LinkedIn
Live Webinar - Getting started with Video and Carousel ads on LinkedIn
 
Social Media Geniuses
Social Media GeniusesSocial Media Geniuses
Social Media Geniuses
 
Video marketing
Video marketingVideo marketing
Video marketing
 
Video marketing (slideshow)
Video marketing (slideshow)Video marketing (slideshow)
Video marketing (slideshow)
 
7 Must Have Videos
7 Must Have Videos7 Must Have Videos
7 Must Have Videos
 
Power of video marketing
Power of video marketingPower of video marketing
Power of video marketing
 

Recently uploaded

Strategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docxStrategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docxRAJU MAKWANA
 
Web Technology LAB MANUAL for Undergraduate Programs
Web Technology  LAB MANUAL for Undergraduate ProgramsWeb Technology  LAB MANUAL for Undergraduate Programs
Web Technology LAB MANUAL for Undergraduate ProgramsChandrakantDivate1
 
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota CollectionOffice Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota CollectionThe Sarasota Collection Home Store
 
Article about KI Content Creator Pro.pdf
Article about KI Content Creator Pro.pdfArticle about KI Content Creator Pro.pdf
Article about KI Content Creator Pro.pdfFatimaMary4
 
Codes and Conventions for music videos .
Codes and Conventions for music videos .Codes and Conventions for music videos .
Codes and Conventions for music videos .LukeNash7
 
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, FloridaDining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, FloridaThe Sarasota Collection Home Store
 

Recently uploaded (6)

Strategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docxStrategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docx
 
Web Technology LAB MANUAL for Undergraduate Programs
Web Technology  LAB MANUAL for Undergraduate ProgramsWeb Technology  LAB MANUAL for Undergraduate Programs
Web Technology LAB MANUAL for Undergraduate Programs
 
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota CollectionOffice Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
 
Article about KI Content Creator Pro.pdf
Article about KI Content Creator Pro.pdfArticle about KI Content Creator Pro.pdf
Article about KI Content Creator Pro.pdf
 
Codes and Conventions for music videos .
Codes and Conventions for music videos .Codes and Conventions for music videos .
Codes and Conventions for music videos .
 
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, FloridaDining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
 

Why Your Business Needs a Stunning Explainer Video in 2016

  • 1. Online Marketing 2016 Why Your Business Needs a Stunning Because people love watching videos EXPLAINER VIDEO TheEyesHaveIt 2013 2015 32% 90% That’s equivalent to the population of Canada. eh. 100 MILLION PEOPLE watch online video every single day TIME SPENT ON A WEBSITE INCREASES as Percentage of TotalVIDEOS Internet Traffic WATCH VIDEO BEFORE READING TEXT ON THE SAME WEB PAGE Viewers retain 58from VIDEO than from text moreinfo 12x VIDEO than posts with just text & photos more shares generates CREATED BY Sources Comscore | Forbes Insights | Canadian Journal Of Psychology | Forrester 1/2010 41% than text listings in search results VIDEO gets moreclicks 80% of those who watch an explainer video seek more info about that product or service 500tweets per minute have a VIDEO link 53xto rank on page one of Google vs text. more likely VIDEO is 3 or 4business executives watch a business related VIDEO once a week. 600% with VIDEO 60% % www.videorockets.com VideoRockets has been handcrafting engaging explainer videos for start-ups and growing companies.