Internet, smartphone, and tablet adoption in the US has significantly increased from the 2000s to 2016. Mobile app usage has also grown, with US adults now spending close to 2 hours a day on apps. Apps are more accessible and functional than mobile browsing. As a result, 90% of companies increased their mobile app investment in 2016 to automate processes, transform their business, and make web services more mobile-friendly. Mobile apps improve coordination, profits, and customer experience through real-time sharing, more efficient processes, and regular customer interactions. Companies should choose the right mobile app like MobileTek for their specific business needs such as receiving scans, distribution, or reporting.

2. Internet and Device Adoption
Among the US population:
• Internet adoption increased from ~58% in the 2000s to ~88% in 2016
• Smartphone use has risen from ~35% in 2011 to ~77% in 2016
• Tablet usage has increased from ~3% in 2010 to ~51% in 2016

3. Mobile App Usage
In 2016:
• US adults spent close to 2 hours a day interacting with mobile apps
• Of the non-voice time spent on phone, ~86% was spent accessing
apps, while only ~14% was spent surfing the net

4. Why Mobile App Usage Has Grown
Compared to mobile browsing, mobile apps:
• Are more easily accessible
• Can be launched faster
• Provide more focused interactivity
• Have a greater degree of functionality
• Can integrate with the device’s other apps

5. Why More Companies Invest in Mobile Apps
• 90% of companies estimated to have
increased their mobile app investment in
2016
• 47% of small businesses are expected to
invest in mobile apps in 2017

6. Main Reasons for Investing in Mobile Apps
• Automate certain business processes (37%)
• Completely transform the business (35%)
• Make web-based processes more mobile friendly (24%)
According to Red Hat’s Mobile Maturity Survey, the objectives for
investing in mobile apps were to:

7. Benefits of Mobile Apps to Companies
• Improve coordination: Sharing of
real-time information within the
team, interactive reporting
• Boost profits: More efficient
processes, less manual
intervention, fewer errors
With a mobile app, companies can:
• Build a stronger brand: Constant visibility, foster trust, educate
customers, stand out from the competition

8. Mobile Apps Improve Customer Experience
• Connect better with customers:
Have regular interactions, garner
feedback, collate data, inform users
of new products and offers
• Connect in different ways with
customers: Push notifications,
social networking
• Provide more value to customers: Offer information, address queries

9. Choose the Right Mobile App for Your Business
MobileTek Classic: Equip your mobile workforce with
essential tools to meet the growing demands of
shippers.
MobileTek Web: Designed for carriers that
perform local on-demand deliveries.

10. Choose the Right Mobile App for Your Business
MobileTek RS (Receive Scan): Scan packages at the
time they are received at your dock.
MobileTek DE (Distribution Express):
Optimize and simplify deliveries in a
distribution environment.

11. Choose the Right Mobile App for Your Business
Vantage Point: For customizable and interactive
reporting to executives on the go.
hyperSHIP: Let customers easily place
and track orders with you.

12. Need the Perfect Mobile App?
Visit: www.mobiletek.com
Call: (732) 409-6068