Ever stopped to think about good design? And how rare it sometimes seems to be? A well-designed digital product does more than just function, it does so reliably and with a UX that gives the user exactly what they need and want (and often, more). In a world flooded with cheap products that do the bare minimum, a truly well-designed product stands out. When you’re building digital products, good design matters. Investing in UX design during the initial development reduces overall costs, increases sales conversions, can boost customer loyalty, reduce the time to market, and increase ROI. This is why, at Boldare, we are intensely committed to great design. You can check the full version at: https://boldare.click/whydesignmatters-ss -- Join Boldare's newsletter to learn about a C-level point of view on user-centered design, software outsourcing services and the future of business. Subscribe now --> https://go.boldare.com/newsletter-slideshare/ --

1. hello@boldare.com
Why UX
and UI design
matters?
—
5 resons why choose Boldare

2. hello@boldare.com
When you’re building digital products, good design matters.
Investing in UX design during the initial development reduces
overall costs, increases sales conversions, can boost
customer loyalty, reduce the time to market, and increase
ROI. This is why, at Boldare, we are intensely committed to
great design.

3. hello@boldare.com
5 reasons why
design matters
at Boldare
—

4. hello@boldare.com
50%
Reduce
Overall Costs
For every dollar it costs to fix a
problem during design, fixing the
same problem a"er release costs ten
to a hundred times that.
Investing in UX during a project’s concept
phase reduces product development
cycles by 33 to 50%. (Source)
400%A better UX design could increase
the conversion 400%. (Source)
Increase
Conversion
A better-designed product stands out to
would-be purchasers. Measure the
difference by comparing before and a"er
using metrics such as conversion rate or
average revenue per user (ARPU).
94%Design-related issues were listed by
94% of users as the main reason
when approving or rejecting a
product. (Source)
Long-term
Customer Loyalty
Understanding user needs and delivering
a solution shaped for a memorable
experience is an approach which helps to
generate loyalty, keeping your users
emotionally connected with your brand.

5. 50%
Reduce
time-to-market
A design process based on an
understanding of both user needs
and UX best practices will save you
time because there’s less to revise or
correct during development and your
product will be ready to go live faster.
The time needed by developers to re-work
or ‘fix’ a product can be reduced up to 50%
by great UX design. (Source)
10,000%The return on every 1$ invested in UX design,
according to Forrester Research. (Source)
Better Return on
Investment
Your product’s ease of use and the number
of the steps required to use it have a
direct impact on sales and conversion
rates. That’s why a user-friendly interface
that fulfills a customers’ needs is more likely
to bring you a better ROI.
hello@boldare.com

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5 great Boldare
designs
—

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Virgin Radio Oman
Virgin Radio Oman was a brand new
radio station, aiming to reach out to
the country’s Millennial music lovers.
To do so, the client needed to
embrace the latest technologies
and decided on web and mobile
apps in support of the new station.

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Eres Yachting
ERES is a Zurich-based yacht
charter agency with a global reach.
They came to Boldare looking for a
booking website and with their
high-end, luxury client base, the
design and UX was always going to
be crucial and our goal was to
produce a top quality responsive
design that incorporated the client’s
brand identity while meeting the
highest UX standards.

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Teal Office
A Landing page that would lay
out how we created an office
for a contemporary product
design and development
company, and also showcase
our design and front-end skills,
with the aim of boosting the
traffic to our main company
website by 15%.

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A2I
In this project, we were expanding
a business/demographic
information platform for Saudi
Arabia. The expansion involved
adding a new mode to provide
small to medium-sized businesses
with access to the app’s
information, the goal being to
assist their development using
market information.

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Oneida Tabletop
Oneida Ltd. is one of the world’s
largest suppliers of stainless
steel flatware, and offers a
complete range of table top
products. The challenge for
Boldare was to create not only
a website to display the client’s
products but to make it a single
page application, enabling
users to browse every product
in one place.

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The Boldare
design process
—

13. 02
Now we know who the user is, we
turn our attention to what they
need and want, exploring any
issues underpinning the proposed
product to take our
understanding deeper and
further.
Our user-centered approach
means understanding each
product in depth before we begin,
especially the target users of that
product. Using product vision and
product persona workshops, the
Boldare team and the client
explore the whys and wherefores
of the product and agree on the
characteristics of the ‘ideal’ user.
01—
Understand
—
Define
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It’s time to build and the focus
here is not on a finished product
but a prototype that can be
tested with a sample of users.
04—
Prototype
03
At this stage, we come up with
options, using techniques like
wireframing and moodboards to
present our innovation to the
client and enable them to make
informed choices concerning the
UX and overall design.
—
Ideate

15. Following the testing, the user
feedback is collated and analyzed
with the results feeding into the
next cycle of the design process,
creating further improvements.
05—
Test
“Good UX can
increase the
revenue by
400%”
Source: XYZ
We'd love to help with your
product. Let’s Talk
hello@boldare.com

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The benefits of
our design process
for you
—

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01.
Money and
time savings
03.
An easy-scaling
product
02.
Full control
By producing prototypes and/
or MVPs in rapid increments,
we test versions of the
product and change it in
response to feedback. The
process is quick, flexible, and
results in a product well-
aligned to both client and
user requirements and needs.
The client’s Product Owner is a
member of the project team,
with full transparency and
insight. You can adjust the
direction of the project as and
when the needs or aims change.
The result of this flexibility is a
better quality product.
Right from the start of your
product design, we look at
how to scale your product for
maximum market fit and share.
At Boldare, the process of
making rapid changes in
response to user feedback is
built into your product’s DNA.

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19. www.boldare.com
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