SlideShare a Scribd company logo
WHY OUTSOURCE SOCIAL MEDIA?
How to Staff for
Social Media Success
Is it worthwhile to outsource social media?
Yes! Here’s why:
Facebook users check their accounts every month.
80% of B2B companies have invested in Facebook in 2012.
90% of B2C companies have invested in social media in the last year.
Putting your business on social media will help you catch up to your competitors, so why are some businesses still hesitant?
65% 63%said it is due to a lack of time blamed it on the lack of staffing
$45, 000 - $55, 000
is the average pay for a Social Media Manager
1 billion
It’s not your customers’ job to remember you’re
in business!
By embracing social media, your business is afforded a wider range of advertising advantages.
In order to achieve your business objectives, take a look at some of the
advantages of social media:
Greater exposure at
minimal cost to your
business.
Better Search Engine
Optimization results to
get you in the right
social niche.
Have a closer
relationship with
your customers by
knowing what they
want.
Monitor your
competitors to be
one step ahead of
them.
Reach a large client
base from around
the world with the
click of a button.
The Top 5 Social Media Platforms
You should consider for your business
Facebook: Get the
best brand exposure
from page likes
Instagram: The mobile
picture sharing
platform available to
anyone
Pinterest: This visual
sharing platform is
the hottest new
social network
LinkedIn: The
professional way to
connect with
industry peers
Twitter: Growing
your brand 140
characters at a time
Other Reliable Social Media Platforms
YouTube
Google+
StumbleU
pon
An attractive platform where businesses can make an impact
by promoting their services via video.
This second largest social network after Facebook indexes
business pages so they can be followed easily, and also
keeps track of followers.
A bookmarking site where users can “like” websites that are
then added to their profile.
Contrary to what you might believe,
It takes a team of experts to make your business relevant in all aspects of social media.
Meet your team of social media experts at Ensuite
Media:
Introducing
Ensuite Media’s GEM™ Process
GATHER: IN THE FIRST STAGES OF INTERACTION, WE GATHER AS
MUCH TRAFFIC AND FANS TO YOUR SITE AS POSSIBLE.
ENGAGEMENT: IT IS IMPORTANT TO KEEP THE AUDIENCE ENGAGED
WITH INTERESTING CONTENT POSTED TO YOUR PAGE BY TRAINED
COMMUNITY MANAGERS.
MONETIZATION: AFTER THE FIRST TWO STAGES ARE COMPLETE, WE
CREATE STRATEGIES TO INCREASE BUSINESS OPPORTUNITIES
THROUGH SOCIAL MEDIA PLATFORMS.
The Key to Remaining Competitive in your Business:
EMBRACE SOCIAL MEDIA
IDENTIFY YOUR TARGET CLIENTS AND WHERE TO FIND THEM
FIND THE RIGHT CHANNELS TO BROADCAST YOUR MESSAGE
HIRE A TEAM OF EXPERTS TO ACTIVELY AND PROFESSIONALLY MANAGE
YOUR PROFILES
Smart marketing includes sharing thoughts and information and
engaging in conversation with clients.
Social media now does everything traditional media advertising
can do at top speed.
This new and interactive business model will never fail to deliver
and will continue to expand in the future.
Now the only questions remains, why wouldn’t you outsource your
social media?
Questions?
Ensuite Media
100 Rue McGill Suite 101
Montreal, QC H2Y 2E6
1 888-885-9970
Social@EnsuiteMedia.com

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ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
 

Why Outsource Social Media

  • 1. WHY OUTSOURCE SOCIAL MEDIA? How to Staff for Social Media Success
  • 2. Is it worthwhile to outsource social media?
  • 3. Yes! Here’s why: Facebook users check their accounts every month. 80% of B2B companies have invested in Facebook in 2012. 90% of B2C companies have invested in social media in the last year. Putting your business on social media will help you catch up to your competitors, so why are some businesses still hesitant? 65% 63%said it is due to a lack of time blamed it on the lack of staffing $45, 000 - $55, 000 is the average pay for a Social Media Manager 1 billion
  • 4. It’s not your customers’ job to remember you’re in business! By embracing social media, your business is afforded a wider range of advertising advantages.
  • 5. In order to achieve your business objectives, take a look at some of the advantages of social media: Greater exposure at minimal cost to your business. Better Search Engine Optimization results to get you in the right social niche. Have a closer relationship with your customers by knowing what they want. Monitor your competitors to be one step ahead of them. Reach a large client base from around the world with the click of a button.
  • 6. The Top 5 Social Media Platforms You should consider for your business Facebook: Get the best brand exposure from page likes Instagram: The mobile picture sharing platform available to anyone Pinterest: This visual sharing platform is the hottest new social network LinkedIn: The professional way to connect with industry peers Twitter: Growing your brand 140 characters at a time
  • 7. Other Reliable Social Media Platforms YouTube Google+ StumbleU pon An attractive platform where businesses can make an impact by promoting their services via video. This second largest social network after Facebook indexes business pages so they can be followed easily, and also keeps track of followers. A bookmarking site where users can “like” websites that are then added to their profile.
  • 8. Contrary to what you might believe, It takes a team of experts to make your business relevant in all aspects of social media.
  • 9. Meet your team of social media experts at Ensuite Media:
  • 11. GATHER: IN THE FIRST STAGES OF INTERACTION, WE GATHER AS MUCH TRAFFIC AND FANS TO YOUR SITE AS POSSIBLE.
  • 12. ENGAGEMENT: IT IS IMPORTANT TO KEEP THE AUDIENCE ENGAGED WITH INTERESTING CONTENT POSTED TO YOUR PAGE BY TRAINED COMMUNITY MANAGERS.
  • 13. MONETIZATION: AFTER THE FIRST TWO STAGES ARE COMPLETE, WE CREATE STRATEGIES TO INCREASE BUSINESS OPPORTUNITIES THROUGH SOCIAL MEDIA PLATFORMS.
  • 14. The Key to Remaining Competitive in your Business: EMBRACE SOCIAL MEDIA IDENTIFY YOUR TARGET CLIENTS AND WHERE TO FIND THEM FIND THE RIGHT CHANNELS TO BROADCAST YOUR MESSAGE HIRE A TEAM OF EXPERTS TO ACTIVELY AND PROFESSIONALLY MANAGE YOUR PROFILES
  • 15. Smart marketing includes sharing thoughts and information and engaging in conversation with clients. Social media now does everything traditional media advertising can do at top speed. This new and interactive business model will never fail to deliver and will continue to expand in the future.
  • 16. Now the only questions remains, why wouldn’t you outsource your social media?
  • 17. Questions? Ensuite Media 100 Rue McGill Suite 101 Montreal, QC H2Y 2E6 1 888-885-9970 Social@EnsuiteMedia.com