The document appears to be a brochure or pamphlet describing the Coldwell Banker real estate company. It discusses Coldwell Banker's history dating back to 1906, its presence across Canada since the 1940s, and its commitment to high customer satisfaction. It promotes the benefits of joining Coldwell Banker such as access to tools, resources, education and a global network to help real estate professionals succeed.
Your Trusted Real Estate Expert!
For most families, buying or selling a home is the most important personal decision and possibly the largest financial decision they'll ever make. My goal is to guide you successfully and easily through the emotional and contractual decisions involved in the Real Estate process. My philosophy "Clients First", this means keeping myself accessible, being a good listener, help you understand each step of the buying and selling process as well as market savvy, effective negotiation skills, good communication and responding quickly to my clients questions and concerns.
This is a team effort and You can count on me to ALWAYS do what's in your best interest - I know how important it is to find your dream home or to get the highest offer for your property. I will make it my responsibility to help you achieve those goals. Because, nothing is more exciting and gratifying of a feeling when I've helped my client meet their real estate goals successfully.
I'm looking forward to finding you your next home or selling your current house.
Experience - Integrity - Excellent Service
Your Trusted Real Estate Expert!
For most families, buying or selling a home is the most important personal decision and possibly the largest financial decision they'll ever make. My goal is to guide you successfully and easily through the emotional and contractual decisions involved in the Real Estate process. My philosophy "Clients First", this means keeping myself accessible, being a good listener, help you understand each step of the buying and selling process as well as market savvy, effective negotiation skills, good communication and responding quickly to my clients questions and concerns.
This is a team effort and You can count on me to ALWAYS do what's in your best interest - I know how important it is to find your dream home or to get the highest offer for your property. I will make it my responsibility to help you achieve those goals. Because, nothing is more exciting and gratifying of a feeling when I've helped my client meet their real estate goals successfully.
I'm looking forward to finding you your next home or selling your current house.
Experience - Integrity - Excellent Service
Our Marketing Program for Mike & Victoria Ulrichtomwhiteoc
Hi Mike and Victoria. Here is a slide show presentation that explains our marketing program for your home. We can go over this with you in person as well. Beth and Tom.
Are you looking to expand? Have you considered moving into Canada? If so, let us help! The Canadian marketplace, as you might not know, is actually much different from the United States. Here's some tips to help you out in the process.
Located in the heart of Wolfville, this custom built home is nestled on 2+ acres in a park like estate setting. This floor plan has many flex room spaces and is definitely a wonderful home for entertaining. The main level flows seamlessly into the fantastic gourmet kitchen where the chef will enjoy the double oven, gas cooktop and endless counter space while still being part of the conversation. Enjoy the second level master suite with wood burning fireplace, dressing room, ensuite and walk out to your own private oasis with an incredible deck and in ground pool. Completing this level are 2 additional bedrooms and bath. The lower level is perfect for your out of town guests with their own private entrance and suite like space. The grounds are perfectly groomed with paved circular drive and don’t forget the double detached garage with separate loft area that the children of the family with surely enjoy!
A fabulous executive home in one of Halifax's most desired locations in Clayton Park West. This home offers a very spacious floor plan for the growing and extended family. A fabulous chefs dream kitchen with a walk in pantry, double wall ovens, propane cook top, 10 ft island for prepping meals. The main floor family, living room with bar and dining room will accommodate large pieces of furniture. An entertainer's delight! The upper level boasts 4 bedrooms, 2 ensuites, the master with a 2 person jet tub and a 5 ft shower with body jets. Conveniently located on this level is the laundry room. Lower level with a walkout entrance can support a home office or room for the extended family, bedroom with ensuite, rec room, flex space, plus a wet bar area with lots of cupboards, laundry room and an oversize double garage. This home has a lovely yard with a portion fenced in for the pets or the wee ones.
78 Castlepark Grove
Halifax, NS B3M 4X9
MLS®201921784
Our Marketing Program for Mike & Victoria Ulrichtomwhiteoc
Hi Mike and Victoria. Here is a slide show presentation that explains our marketing program for your home. We can go over this with you in person as well. Beth and Tom.
Are you looking to expand? Have you considered moving into Canada? If so, let us help! The Canadian marketplace, as you might not know, is actually much different from the United States. Here's some tips to help you out in the process.
Located in the heart of Wolfville, this custom built home is nestled on 2+ acres in a park like estate setting. This floor plan has many flex room spaces and is definitely a wonderful home for entertaining. The main level flows seamlessly into the fantastic gourmet kitchen where the chef will enjoy the double oven, gas cooktop and endless counter space while still being part of the conversation. Enjoy the second level master suite with wood burning fireplace, dressing room, ensuite and walk out to your own private oasis with an incredible deck and in ground pool. Completing this level are 2 additional bedrooms and bath. The lower level is perfect for your out of town guests with their own private entrance and suite like space. The grounds are perfectly groomed with paved circular drive and don’t forget the double detached garage with separate loft area that the children of the family with surely enjoy!
A fabulous executive home in one of Halifax's most desired locations in Clayton Park West. This home offers a very spacious floor plan for the growing and extended family. A fabulous chefs dream kitchen with a walk in pantry, double wall ovens, propane cook top, 10 ft island for prepping meals. The main floor family, living room with bar and dining room will accommodate large pieces of furniture. An entertainer's delight! The upper level boasts 4 bedrooms, 2 ensuites, the master with a 2 person jet tub and a 5 ft shower with body jets. Conveniently located on this level is the laundry room. Lower level with a walkout entrance can support a home office or room for the extended family, bedroom with ensuite, rec room, flex space, plus a wet bar area with lots of cupboards, laundry room and an oversize double garage. This home has a lovely yard with a portion fenced in for the pets or the wee ones.
78 Castlepark Grove
Halifax, NS B3M 4X9
MLS®201921784
Welcome to this custom built executive 2 level ranch style home, situated on almost an acre of privacy in sought after Allen Heights. Featuring over 3500 sqft of living space, this 5 Bedroom home has been thoughtfully designed for functionality and flow, but to also appeal to buyers who are at different stages. Don’t need all the space anymore? Close off the lower level to make it a self contained 2 bedroom unit with its own laundry hookups and kitchen rough ins. Located with only a 2 minute walk to the beach, bike trails and amenities makes it an ideal location for Airbnb. Have guests or family staying with you? Make them feel at home in their own space with the convenience of their own entrance and living space. Upper level offers a large kitchen with stone counter tops, impressive island and convenient pantry. Cozy up to the propane fireplace while cooking or relaxing in the living room with the 2 way fireplace that beautifully divides the spaces. There is a large master with a his and hers walkin closet with built-in’s and a 5 piece ensuite sure to impress. Two other bedrooms complete the upstairs with a 4pc bath that can double as a cheater ensuite to the second bedroom. Lots of natural light, cathedral ceilings, large laundry area with shelving, over-sized heated garage with lots of storage, energy efficient and immaculately maintained makes this a must see! Book your private viewing today!
215 Cloverdale Drive Lake Pisquid Windsor NS B0N 2T0. If peace and quiet with active lifestyle amenities are what you need – look no further than Pisquid Lakeview Manor. Renovated with an addition just 6 years ago, the house looks and feels like brand new, offering breathtaking Lake Views from almost every vantage point. With a unique segmented floor plan of just over 5700 sq ft. this home is perfect for entertaining, hosting family from away or extended family living, with their own distinctive private living spaces . 300 ft of Expansive quiet water frontage on a pristine, fresh water boat friendly lake. Enjoy exotic birds and wildlife from 3 elevated decks and the expansive verandah. Minutes to golfing, Ski Martock, Kings-Edgehill Private School and less than 45 minutes to Halifax. This home offers so many uses and could easily serve as a private retreat.
Cranberry fields forever! Located in the agricultural centre of the province, just west of the town of Berwick, this vibrant agricultural location is a mix of active farming operations and two residential properties. Offering 375 acres with 40 workable acres and 70 treed acres, allowing for several agricultural uses. Cleverly designed with inter-connecting irrigation ponds to service the entire operation, the facility is a combination of buildings joined together over the last 45 years. All farm equipment is included. The main home is a delight, with modern finishes and fantastic views. Also on the property is a care-takers residence. A well established farm with great potential for expansion.
Would you like to slow the pace of your life, not obsess over
finding the ideal work/life balance? On our farm you will find
that there is little distinction between work and life. They seamlessly
flow, one into the other until the separation is difficult to
find. Our work is recreation, our recreation is healthy outdoor
exercise, our clients are our friends, our neighbours are both our
hired help and the ones we share a drink or a meal with at the
end of a day! Its a lifestyle choice.
The Academy Annapolis Nova Scotia
If you want comfortable, maintenance-free living this is your ideal home in the heart of Annapolis Royal, NS.
This iconic building is of Beaux-Arts architectural style within a 3.2 acre estate-like setting. Constructed in 1939, this schoolhouse conversion is classified as a building with exceptional heritage value. Annapolis Royal has a more than 400-year history and is famous for its historic landmarks and over 135 designated heritage buildings.
The building includes on-site building management, grounds management, snow clearing, fully equipped community room available for reservation, community gymnasium offering quality programming and public library and cafe within the building, and safety features including sprinkler system, fire alarm system.
• Also included is a dedicated parking space, storage locker, and bicycle storage so you can bike to the farmers’ market.
Kaulbach Island | Indian Point | Nova Scotia Island for Sale
11 bedrooms | 7 full baths | 2 half baths
Discover Nova Scotia’s most beautiful island for sale! A picturesque private island located close to Chester, Nova Scotia’s famous seaside town. Kaulbach Island lies perfectly positioned in the heart of Mahone Bay, protected from the elements by an array of tiny islets, surrounded by crystal clear water and close by to both a sailing club and a golf course.
Bluenose Lodge Inn 10 Falkland Street Lunenburg Nova ScotiaSupercity Realty
Bluenose Lodge is perfectly located within the UNESCO World Heritage site and popular destination attraction of Lunenburg, NS. This turn-key successful and established business, is located on a high visibility corner lot and within walking distance of Lunenburg Harbor and the Fisheries Museum of the Atlantic. Built in 1863, this property is located in a historic sea merchants home. This Victorian Gothic style Seasonal Inn features a central tower and peaked windows. Consisting of nine quaint guest rooms each with their own private bath, and a large dining room with commercial kitchen in the main lodge. The partially developed basement area contains a full laundry room, office, mechanical area, and walk-in freezer with both interior and exterior access. The adjacent carriage house features four bedrooms; one Efficiency unit on the main level. This carriage house can be easily converted into your main home. Let your imagination run wild! This property/business has so many income possibilities! Imagine catering private events with a liquor license, commercial kitchen, dining room and banquet hall!
Mansion on the Coveted South Shore of Nova ScotiaSupercity Realty
19+ acre Oceanfront Estate located in Martin’s River on a beautiful deep cove between Chester and Mahone Bay. The perfect find for the active family who enjoys first class living and amenities. This one owner custom designed home features meticulous attention to detail. You will fall in love with the 19+/- acres of lovingly landscaped and natural paths, trails, brook & ponds. The guest cottage, tennis court, jetty, helipad, garages are strategically placed. This R2000 house is 50 minutes from Halifax and has had numerous upgrades over the years. The 535` water frontage & deep anchorage allows you to jump on the boat and explore some of the best boating waters in Canada! The fabulous and unique design of the home features huge windows with amazing water views from most principal rooms including the indoor pool with a partial sunroom, whirlpool & sauna. The new designer paint colours are embellished by imported white oak doors & trim, Lowen windows, Italian marble, corion counters & oak hardwood floors.
Osprey Nest - Kaulbach Island. One could only dream of such a magnificent property. Kaulbach Island – named after past owners of the island is peaceful, private and sheltered. The Island is part of the drumlin formations along the south coast of Nova Scotia. Kaulbach was etched by glaciers, millions of years ago, leaving behind a fiftyseven acre island, now transformed into softwood forests and meadows. To walk the perimeter of the island you will cover over a mile of shoreline. The island hosts a magnificent Cape Cod style home with a gambrel roof, creating 11,040 square feet of luxurious space. Other major features are a double garage with chef quarters, a beach cottage, farmhouse, utility outbuildings and a solid pile driven wharf with deep anchorage, everything you need is here, including a motorboat and a sailboat.
Lapping water, passing yachts and a gentle breeze await at this magnificent and sophisticated,oceanfront residence situated in Purcell’s Cove on the Northwest Arm. Nestled next door to the Royal Nova Scotia Yacht Squadron, just minutes from downtown Halifax and yet a world away from the hustle and bustle of city living. This Joseph Ross Estate, tech ready, custom built residence offers a plethora of the fi nest fittings and finishes sourced from around the world. The owners have meticulously thought of every aspect of this 12,000 sq ft home for them and their guests. From formal living to everyday life this floor plan allows for it all. The innumerable features and amenities, oceanfront setting and serenity it affords make this residence highly desirable.
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
3. The Coldwell Banker Story | 3
5
Hello from our President
6
Dedicated to the love of people and
homes since 1906
8
The history of
Coldwell Banker Canada
11
Welcome to a real estate company
with real advantages
12
When choosing a real estate
network, think global
15
Exceptional resources for
luxury properties
16
Putting clients first
18
Coldwell Banker defined the
Smart HomeTM
21
A culture of caring
22
Quality education and support to
help you reach your full potential
24
Global connections
27
Cutting-edge tools
28
Why Coldwell Banker
31
Is Blue right for you?
Table of
5. The Coldwell Banker Story | 5
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We are delighted that you are interested in
learning more about Coldwell Banker Canada.
We have a proud history of providing real
estate services to Canadians that dates back to
1943; the Coldwell Banker global brand began
business in 1906.
Our organization, which now operates in over
47 countries globally, continues to earn
business based on performance, integrity and
trust. Our Canadian network is comprised of
strong local leaders and productive real estate
professionals found in every province across
Canada, supported by a Canadian leadership
team based in Burlington, Ontario, who
understands our unique marketplace.
Coldwell Banker offers the best of both worlds.
Global networking and a Canadian brand with
a reputation built on our Ultimate Service®
philosophy of putting our customers’ needs first.
Andy Puthon
President,
Coldwell Banker Canada
5500 North Service Road,
Suite 1001. Burlington, ON
andy.puthon@coldwellbanker.ca
from our President
6. 6 | The Coldwell Banker Story
Coldwell Banker®
affiliated sales professionals
understand that home is far more than just a
location. Home is inextricably tied to family,
to memories, to hope and to love. Each and
every day, it’s a dream that we help make into
reality for people across Canada and the world.
We are devoted to the service of our clients,
the success of our agents and the remarkable
power of home. We invite you to read these
pages and learn more about the Coldwell Banker
story and why some of the most successful
agents in the industry have chosen to join the
Coldwell Banker network.
Every day, Coldwell Banker
professionals help dreams
become reality for people
across Canada and the
world. We’re devoted to
the service of our clients,
the success of our real
estate professionals and
the remarkable power
of home.
Dedicated to
the love of
and homes since 1906
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8. 8 | The Coldwell Banker Story
The Coldwell Banker®
brand is
the oldest and most established
residential real estate franchise
system in North America. Founded
in 1906, young entrepreneur Colbert
Coldwell, later joined by partner
Benjamin Banker, changed the way
that people bought and sold homes.
More than 112 years later, the
Coldwell Banker network is one of
the most trusted in the world, with a
global presence across 47 countries
and territories worldwide.
Coldwell Banker became a major
force in the Canadian marketplace
by entering into a joint venture with
Canada Trust Realty in 1992, gaining
a legacy of experience serving the
real estate needs of Canadians that
dates back to 1943.
In 1996, Coldwell Banker Canada
pioneered Ultimate Service®
,
a unique customer satisfaction
program and business philosophy
that has earned a 98% overall
satisfaction rating from over 80,000
Canadian Home Buyers and Sellers.
Today, Coldwell Banker Canada has
a national network of approximately
200 independently owned residential
and commercial offices in every
province and territory across Canada.
of Coldwell Banker Canada
The
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11. The Coldwell Banker Story | 11
All real estate sales representatives
aren’t the same, so it’s not surprising
that the same holds true for real
estate companies. In every facet of
our industry, the Coldwell Banker®
organization sets the standard for
innovation, expertise and support.
As a Coldwell Banker sales
representative, you’ll enjoy access
to state-of-the-art technology,
the strength of a global network
and an empowering culture of
excellence, backed by a Canadian
operation that understands our
unique marketplace—advantages
that will elevate you in the minds of
consumers and distinguish you from
the competition.
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Welcome to
a real estate
company
with real
12. 12 | The Coldwell Banker Story
When choosing a real
estate network, think
The Coldwell Banker®
brand has a global
network of over 92,000 real estate professionals,
spanning 47 countries, united by what is
perhaps the strongest legacy in real estate.
As an real estate professional you’ll have
access to competitive advantages such as
global networking, world class learning, brand
recognition, innovative marketing and advanced
systems & tools. These Coldwell Banker
resources ensure that our sales representatives
have the competitive edge they need to
maximize their business.
The Coldwell Banker®
global network is
represented by local
brokers in over 3,100
offices worldwide.
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15. The Coldwell Banker Story | 15
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Exceptional resources for
properties
The Coldwell Banker Global Luxury Program
aligns the power and recognition of the
Coldwell Banker global brand with exceptional
marketing to meet the specialized needs of
the luxury marketplace. A dedicated website,
proprietary tools targeted to luxury buyers and
sellers, a luxury certification course created with
the Institute of Luxury Home Marketing and an
international referral network are just a few of
the reasons why the Coldwell Banker Global
Luxury Program is a truly extraordinary force in
the luxury space. For the sales representative
wanting to specialize in this exclusive market,
there is no partner better suited to help you
showcase distinctive homes to the most
discerning clientele.
Exceptional homes require
exceptional marketing.
Coldwell Banker
Global Luxury is an
elite marketing program
that offers resources to
cater to the specialized
needs of your clients.
16. 16 | The Coldwell Banker Story
If customer satisfaction is high
on your list of priorities, then
Coldwell Banker®
is the right fit for
you. Coldwell Banker professionals
have achieved a 98% overall
customer satisfaction rating*. What’s
more, they’ve done it every year for
over 20 years. That’s an achievement
that’s unparalleled in the Canadian
real estate industry.
With our unique Ultimate Service®
program, you receive access to
comprehensive marketing and
learning resources to support you in
servicing your clients and helping
* Based on survey responses from over 80,000
Canadian home buying and selling customers
to July 31, 2018, 98% of customers responding
were satisfied with the service delivered by
their Coldwell Banker representative.
you set yourself apart from the
competition. And since satisfied
customers inevitably lead to more
repeat and referral business,
Ultimate Service can also help you
raise your personal productivity as
you differentiate yourself in your
local market.
The foundation of Ultimate Service
is a business philosophy of listening
to the customer and putting their
needs first. Ultimate Service is a
powerful differentiator, and only
Coldwell Banker has it.
Putting
first
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18. 18 | The Coldwell Banker Story
Smart Home™ technology is changing
the home and our industry. With
Coldwell Banker®
, you can be at the
leading edge of one of the fastest
growing trends in real estate.
Coldwell Banker Real Estate partnered
with the innovative technology
researcher, CNET to define precisely
what a smart home is, the first real
estate brand to do so.1
Coldwell Banker is the first global
brand that offers its affiliated
sales professionals a smart home
certification course for real estate.
This course will help you understand
all the ins and outs of smart home
integration, from smart lights to
smart locks to voice-activated
assistants, arming you with expertise
that will differentiate you from the
competition.
Smart home expertise—one more
reason why joining the Coldwell Banker
network is a brilliant move.
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Coldwell Banker defined the
1
On May 10, 2016, Coldwell Banker Real Estate
in collaboration with CNET, the world’s largest
and most trusted online source of consumer
technology news, announced a joint definition
of the term ‘smart home’, the first of its kind in
the real estate industry.
21. The Coldwell Banker Story | 21
In 2015, the Coldwell Banker®
brand started
the Homes for Dogs Project, in partnership
with Adopt-a-Pet.com, to find loving homes
for dogs in need. Our affiliated agents and staff
have gone above and beyond in embracing
the initiative, with many volunteering their time,
taking to social media and hosting local pet
adoption events. The Homes for Dogs Project
has become a powerful way for agents to
connect with their communities and has led to
tens of thousands of adoptions across North
America – an accomplishment we’re extremely
proud of.
The Homes for Dogs
Project finds loving
homes for pets in need
and has become a
powerful way for real
estate professionals
to connect with their
communities.
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A culture of
22. 22 | The Coldwell Banker Story
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Whether you’re a seasoned
professional or just starting out, the
ever-changing real estate landscape
provides the opportunity for
continuous growth and development.
Coldwell Banker University®
is your
resource for learning.
CBU education is developed by
gathering the best practices of
top-performing sales representatives
and converting them into action-
oriented programs that build
critical skills and habits. What’s
more, our Canadian learning team
offers live, interactive sessions that
are suited for the unique needs
of our Canadian marketplace.
From setting goals to leveraging
your resources, winning listings
to negotiating transactions, the
skills taught will help propel you
to higher productivity and a more
successful future.
to help you reach your
full potential
Quality
23. The Coldwell Banker Story | 23
SALESPROFESSIONALS
Discover Coldwell Banker
Canada
Take a tour of all the various CB tools, systems and resources available.
Using eMarketing Utilize the CRM system and create your own marketing materials using over 900 templates.
How to use CBx The award winning application for tablets that’s revolutionizing the listing presentation.
The Art of the Listing
Presentation
An effective Listing Presentation provides flow and structure to help you communicate your value
proposition, and to help you close for the business.
Coldwell Banker Profile Pages Enhance your digital presence and take advantage of your Coldwell Banker profile page!
Ultimate Service® Grow your business using Ultimate Service. Unique to Coldwell Banker Canada, this client satisfaction
program is a differentiator consumers are looking for in their real estate professional.
Get to know CBExchange
Experience the intranet, which provides you access to everything Coldwell Banker has to offer – any time,
any where.
Achieve Maximum
Production (AMP)
Coldwell Banker offers you a productivity training program which gives agents a proven model to follow to
help them boost the number of client appointments they set.
LAUNCH
Seven-week live or self-paced course that introduces sales associates to a broad spectrum of best
practices and tools which can be at the core of their long term success in real estate.
Coldwell Banker
Smart HomeTM
The Coldwell Banker Smart Home Certificate program to help sales associates leverage the value of smart
home technology to secure and sell listings.
8 Weeks to Listing Mastery
Learn to build your listing inventory in eight weeks with this self-paced program. The objective for the
course is to secure 4 new listings in 8 weeks. Evaluate your progress through weekly activities tracking
during the program. There is no time like the present to begin getting more listings. So get started today!
Tom Ferry – Your Coach
(TFYC)
Take advantage of being a part of the only brand to offer custom coaching and preferred discount pricing
on Core+, Elite+ and Team+ programs. Plus, access customized episodes of the #TomFerryShow and
discount information for Summit and Sales Edge events.
Digital Reputation Series
These 4 episodes that cover the new world of referrals in real estate. The Digital Reputation Series helps you
learn how social media platforms and your Coldwell Banker profile page can bring in business if used and
maintained properly.
Business Planning and
Execution Series
Learn what data you need to build your business plan, how to build that plan, and the resources to help you
carry out that plan. At the end of this series you will have the opportunity to sign up for a campaign of videos
and emails to help keep you on track to execute on your business plan.
Outlist | Outlast
To launch and sustain a career that lasts, the best agents always focus their business on working with
sellers. With listings, comes inventory, and with inventory comes market share.
Buyer Strategies
Buyers should be an integral and lucrative part of every agents’ business, but only if they do not take up so
much time that they prevent agents from keeping a ‘listings first’ focus in their business. As counter-intuitive
as it may seem, strong buyer agents in your offices can actually increase your listings—when your agents
have the models and systems they need to streamline and simplify the process of working with buyers,
they can work the buyer side of their business with the time they need to keep listings first.
CAREERDEVELOPMENT/
LEADERSHIP
Elevate
World-class training ignites a new way of thinking and doing. A new way of behaving. As a facilitator in this
program, you are at the front of the classroom, enabling the change. You can help them get out of their
comfort zone and make magic!
FOCUS
A year-long commitment to monthly interactive web meetings designed to increase the knowledge,
skill and ability of Coldwell Banker Office Leaders to grow the productivity and profitability of their offices.
Applicants must be currently managing one or more Coldwell Banker affiliate offices. Each monthly session
will require pre-meeting prep work, participation during the webinar, and the design and execution of a
subsequent business assignment intended to create lift and growth for the office.
Ascend
Offered by our parent company, Realogy, this program focuses on succession education and career
development. No other company offers a world-class real estate leadership program tailored to learning
how to take over and run a brokerage. The tuition for this world-class, 46-week experience is $7,500 USD to
your business needs. There are only 45 seats available for this highly sought-after program.
As a Coldwell Banker sales professional, you have access these helpful courses and programs:
24. 24 | The Coldwell Banker Story
Choosing the Coldwell Banker®
brand to grow your business, places
you in the company of some of the
best brokers and sales professionals
in the world. It signals your desire for
excellence and when it’s achieved, we
believe it should be celebrated. Our
International Awards Recognition
program honours companies,
sales representatives and teams
who demonstrate outstanding
commitment, integrity and innovation.
And what better way to celebrate
than by attending The Generation
Blue Experience, a one-of-a-kind
international conference held in
major centres across North America.
Featuring visionary speakers, world-
class entertainment and networking
with thousands of delegates from
around the world, this is the ultimate
expression of what it means to be
part of Gen Blue.
Global
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27. The Coldwell Banker Story | 27
At Coldwell Banker®
, our finger rests
firmly on the pulse of technology.
We leverage the latest trends
and developments to keep
Coldwell Banker affiliated agents
in the lead.
The powerful CBx application
harnesses big data to more
accurately identify and locate
potential buyers for ultra-targeted
marketing. Our national website,
coldwellbanker.ca offers a world-
class platform to showcase your
profile and listings, while helping
you drive your business to new
levels of success. The advanced
CBExchange intranet portal
streamlines communication and
content sharing so agents can spend
more time growing their business.
And, of course, presentations and
marketing materials are designed
to look gorgeous across desktop,
tablet and mobile. Together, these
cutting-edge tools make even the
sharpest sales professionals that
much sharper.
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Cutting-edge
28. 28 | The Coldwell Banker Story
Coldwell Banker
The Coldwell Banker Canada
network is comprised of experienced
brokers who bring their own local
expertise to the table as they help
you tap into our world-class systems
and resources. Our knowledgeable
local brokers can help you differentiate
yourself from the competition
with support that’s the right fit
for you, your family and your
business. By building a strong
business relationship with a local
Coldwell Banker broker, you forge
a connection that can guide your
career to new heights.
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29. The Coldwell Banker Story | 29
Strong brand and company
• In real estate since 1906
• Global brand, with companies in 47 countries
• Over 92,000 agents worldwide
• Owned and supported by the largest real estate company in the world, Realogy. Realogy has
approximately 294,000 independent sales associates in 115 countries.
• Culture of caring: Adopt-a-Pet Program
Leadership Support
• Global Canadian headquarters
• Strong, local leadership
• Access to Canadian Help Desk
• 24 hours email support
• After hours, 24 hours tech support
Tools and Resources
• Agent profile page on national website, coldwellbanker.ca
• @coldwellbanker.ca email address
• eMarketing Design Centre, with access to over 900 templates and various customer campaigns
• Dedicated, international website for luxury properties
• Digital listing presentation tools (CBx)
• Intranet site (CBExchange)
Professional Development
• New to real estate orientation support
• Orientation to Coldwell Banker
• Various courses to support the experienced sales representative
• Productivity-focused courses learning
• Access to online learning through Coldwell Banker University (CBU)
• Tom Ferry Your Coach (TFYC) Program
• Focused education on Customer Service, Smart Home™ technology marketing, luxury marketing
• Career development courses
Marketing
• Annual national consumer marketing campaigns, with access to customizable content
• Customer-focused marketing program, Ultimate Service®
Program
• Sharable social media content (Blue Matters blog, videos, Facebook image and video covers,
Instagram stories much more!)
• Smart Home™ Program
• Coldwell Banker Global Luxury Program
• Awards and recognition program (both International and Canadian-only programs)
• Gen Blue Experience, global sales conference event
• Real Estate Magazine (REM) and REMonline.com advertising
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31. The Coldwell Banker Story | 31
Making a career choice is one of
the most important decisions you
can make, so we understand that
you want to weigh all your options
carefully. There’s a lot to consider
on many levels, whether it’s the
recognition of a global brand name,
to a full service philosophy, or
deciding on the right fit with an
experienced local broker.
We encourage you to explore all
your options, and if there is anything
further that we can provide to help
you come to the right decision
for you, please contact your local
Coldwell Banker®
broker.
Our nearest Coldwell Banker broker
or manager would be delighted to
have a discreet conversation with
you about your career.
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Is
right for you?