As an entrepreneur, you need to develop a long-term financing strategy for your business. This session helps you determine what financing approach is right for you.
Key topics covered: bootstrapping, angel investment
Today’s consumers gauge who they’ll hire by more than price or proximity. Learn what purpose-driven marketing is, why it’s important to today’s consumer, and how to get in on the action with real-world examples and easy-to-implement strategies.
Developing our businesses in an efficient manner…. with Time as King. Sam Hen...Martin Jack
Developing our businesses in an efficient manner…. with Time as King.
Some thoughts on planning and time management which may assist in achieving your objectives
20 Lessons from 20 Years in the Staffing IndustryHaley Marketing
20 years. How can it be?
Of course, when I reminisce about 1996 like it was yesterday, I just sound old!
The reality is that 20 years is a LONG time, and looking back, I am amazed by how much has changed. Back then, no staffing firm had a website. No one had even dreamed of social media. Even email was relatively new.
In the past two decades, the staffing industry has greatly matured. And marketing barely looks like it did back then.
As I reflect on 20 years, I realize how much I have personally changed (and not just my hairline!). I’ve been lucky enough to be surrounded by smart, hard-working people, great clients, and lots of friends and colleagues in the staffing industry.
As an entrepreneur, you need to develop a long-term financing strategy for your business. This session helps you determine what financing approach is right for you.
Key topics covered: bootstrapping, angel investment
Today’s consumers gauge who they’ll hire by more than price or proximity. Learn what purpose-driven marketing is, why it’s important to today’s consumer, and how to get in on the action with real-world examples and easy-to-implement strategies.
Developing our businesses in an efficient manner…. with Time as King. Sam Hen...Martin Jack
Developing our businesses in an efficient manner…. with Time as King.
Some thoughts on planning and time management which may assist in achieving your objectives
20 Lessons from 20 Years in the Staffing IndustryHaley Marketing
20 years. How can it be?
Of course, when I reminisce about 1996 like it was yesterday, I just sound old!
The reality is that 20 years is a LONG time, and looking back, I am amazed by how much has changed. Back then, no staffing firm had a website. No one had even dreamed of social media. Even email was relatively new.
In the past two decades, the staffing industry has greatly matured. And marketing barely looks like it did back then.
As I reflect on 20 years, I realize how much I have personally changed (and not just my hairline!). I’ve been lucky enough to be surrounded by smart, hard-working people, great clients, and lots of friends and colleagues in the staffing industry.
The 5 secrets of building a winning sales culture - live@Saleshacker AmsterdamTerry van den Bemt
Nothing will grow your company as getting en keeping the right people. To be able to do so, you need to build a winning culture. Here I show you the 5 secrets to build that winning culture.
Short ad for 100 discovery call challenge | bit.ly/100DiscoveryCalls #100Disc...Jill Lampi
Welcome to the 100 Discovery Call Challenge!
Here's how the Challenge works: http://bit.ly/About100DCC
- Challenge yourself
- Encourage others
- Build your list
- Find new business partners
- Book your VIP & group programs SOLID
Sign up to the list today & invite your friends:
http://bit.ly/100DiscoveryCalls
The Business Journey Partner intro_Aug2015Martin Jack
The Business Journey has been developed to support businesses across all stages of development. Whether you are an existing business with a strong track record looking to move forward, or one looking at opportunities to efficiently finance your existing operations, the breadth and depth of experience available across The Business Journey partners will prove an invaluable resource going forward.
Why is this event for you?
It is an opportunity to learn at first hand from the experiences of The Business Journey partners working daily with businesses large and small across the country and also of others in business that recognise the importance of the business planning process.
It offers a forum to discuss the key opportunities and challenges faced by businesses on a day to day basis.
It provides access to the expertise and services offered by the partners in one room over the course of a morning meeting.
What can you expect from The Business Journey?
A series of short focused presentations aimed at supporting the business community.
Access to a number of resources capable of supporting your business.
Opportunities to collaborate with new partners.
Developing your contact list through facilitated networking.
Developed to support businesses across all sectors, we would like to extend this invitation to other business people within your own network of contacts who would benefit from listening to our speakers and partners to hear how their own business could be taken forward with the relevant support.
Why you should Celebrate the Wins in a Startup by Geoffrey ByruchGeoffrey Byruch
At any startup, there will always be various ups-and-downs on your road to success. While you can always get lost within the day-to-day operations of the work week, it is absolutely vital for your company and yourself to celebrate the wins every step of the way.
How to create insanely great presentationsOluyomi Ojo
If you are in the business of selling ideas or convincing people to do anything with you. You've got to be a boss when creating insanely great presentations. It's a skill every entrepreneur must master.
The 5 secrets of building a winning sales culture - live@Saleshacker AmsterdamTerry van den Bemt
Nothing will grow your company as getting en keeping the right people. To be able to do so, you need to build a winning culture. Here I show you the 5 secrets to build that winning culture.
Short ad for 100 discovery call challenge | bit.ly/100DiscoveryCalls #100Disc...Jill Lampi
Welcome to the 100 Discovery Call Challenge!
Here's how the Challenge works: http://bit.ly/About100DCC
- Challenge yourself
- Encourage others
- Build your list
- Find new business partners
- Book your VIP & group programs SOLID
Sign up to the list today & invite your friends:
http://bit.ly/100DiscoveryCalls
The Business Journey Partner intro_Aug2015Martin Jack
The Business Journey has been developed to support businesses across all stages of development. Whether you are an existing business with a strong track record looking to move forward, or one looking at opportunities to efficiently finance your existing operations, the breadth and depth of experience available across The Business Journey partners will prove an invaluable resource going forward.
Why is this event for you?
It is an opportunity to learn at first hand from the experiences of The Business Journey partners working daily with businesses large and small across the country and also of others in business that recognise the importance of the business planning process.
It offers a forum to discuss the key opportunities and challenges faced by businesses on a day to day basis.
It provides access to the expertise and services offered by the partners in one room over the course of a morning meeting.
What can you expect from The Business Journey?
A series of short focused presentations aimed at supporting the business community.
Access to a number of resources capable of supporting your business.
Opportunities to collaborate with new partners.
Developing your contact list through facilitated networking.
Developed to support businesses across all sectors, we would like to extend this invitation to other business people within your own network of contacts who would benefit from listening to our speakers and partners to hear how their own business could be taken forward with the relevant support.
Why you should Celebrate the Wins in a Startup by Geoffrey ByruchGeoffrey Byruch
At any startup, there will always be various ups-and-downs on your road to success. While you can always get lost within the day-to-day operations of the work week, it is absolutely vital for your company and yourself to celebrate the wins every step of the way.
How to create insanely great presentationsOluyomi Ojo
If you are in the business of selling ideas or convincing people to do anything with you. You've got to be a boss when creating insanely great presentations. It's a skill every entrepreneur must master.
Taller técnicas innovadoras de vídeo marketing iRedes 2016 - By @MFigueraConsultMIGUEL FIGUERA
Taller sobre técnicas innovadoras de vídeo marketing realizado dentro del VI Congreso Iberoamericano iRedes celebrado en Burgos en marzo del 2016. Y durante el que se habló de la historia, presente y futuro (con Periscope y Snapchat a la cabeza) del vídeo marketing. Una herramienta de marketing digital que permite de una forma barata y eficaz que las empresas mejoren su imagen y consigan más clientes.
Great brands don't sell - they build lasting relationships. Red Caffeine's Founder and CEO, Kathy Steele, talked brand stories and archetyping with the Professional Club Marketing Association. Check out the deck to learn why humanizing your brand is a smart business decision.
Being in the FMCG industry you want your products to be picked up from the shelves regularly. For that, you obviously need a loyal customer base. Your competitors’ products are mostly placed near yours and may look similar to the customers. So, by all means, you need to increase your brand equity.
More Details: http://pixelsutra.com/blog/give-your-fmcg-marketing-what-it-really-needs/
HOW TO CREATE A PURPOSE-DRIVEN MARKETING STRATEGY - Small Business Skills Sum...Doyle Buehler
How to sell more, monetise your marketing, and deliver your remarkable brand value with social selling and digital marketing
We often get caught up in the day to day, and actually forget our marketing, or rather think that what we are doing is marketing. While blogs and videos and checklists and ‘tripwires’ are great tools, we need to know how to assemble them into a single, purpose driven strategy.
First, I need to ask you a question - Did you know that you could be missing out on 67% of your market?
My session will show you how to define this missing market, and develop a digital workflow that will help you assemble all of the pieces of your digital environment so that they are all working together.
I’m going to show you:
How to Identify the gaps in your business profit models that are costing you potential revenue and increasing your costs
How to create and deliver your real value for your perfect audience beyond the single, transactional approach that most businesses currently deliver
How to turn social media and online marketing into an active, profit based action, instead of passive, cost-based
We often feel overwhelmed and confused about what to do and when. This workshop will show you some key business models and strategies that will help you further develop sales across the board, in all your activities. It will show you how to become strategic, as well as create positive action to further expand your business in the digital space
So please join me for my session on “How to sell more, monetise your marketing, and deliver your remarkable brand value online”
360 Degrees of Marketing: The Retail RevolutionFITCH
Wineries have an opportunity to differentiate with an Experience Signature. Michelle Fenstermaker presents at the Direct to Consumer Wine Symposium 2016.
An introduction to social media marketing including some national and local case studies, the five requirements to be in social media marketing, and tips / ideas for good social media marketing
Holly Hoffman, cofounder of Neovia Solutions, discusses the importance of content creation in social media marketing, as well as tips for maintaining consistency, having fun, and generating leads and sales. This presentation was given at the Social Network Bootcamp with SCORE Corpus Christi at Del Mar SBDC on October 25, 2011.
Dan Martin, www.BusinessZone.co.uk editor, on how to use social media tools like Twitter, Facebook and Cover It Live to boost marketing and drive up profits.
Social media use is growing by leaps and bounds every day and popular networks like Instagram, Facebook, and Twitter are among some of the most crowded corners of the internet. Let’s look at some stats:
● Social media spam rose 355 percent in the first half of 2013
● Between 5 and 11 percent of Facebook accounts are fake
● Twitter adds 11 new accounts per second every day
● YouTube users upload 48 hours of new video of every minute of each day
With so much happening so quickly on social media networks, is it even possible for brands to stand out and get noticed? Yes! And it’s easier than you think with these four proven tips:
Promote It! You’ve developed a valuable product or service but the people who...Mary Lee Gannon
You’ve developed a valuable product or service but the people who need it don’t know about it. What now? Promote It! will show you tips to create strong promotional programs by making your communications a two way dialogue. Learn how to create press releases, increase sales and media
attention, build social networks, your brand, and your niche. It's all in your story.
Similar to Why brands should look for believers instead of customers (20)
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.