This document discusses 5 ways that airports can drive non-aviation revenue through better understanding passenger identities and personalizing experiences. It describes how airports can use customer data from registration and interactions to improve parking, retail, food/beverage, loyalty programs, and advertising. By managing customer identities across channels, airports can target offers and products more effectively to maximize revenue from non-flight services.
White Paper: Bridging the Gap between Marketing & IT with Customer Identity &...Gigya
As customer data and digital experiences become the linchpins of business success, there is an unprecedented need for marketing and IT to come together. Bridging this gap requires a solution that addresses the needs and concerns of both marketing and IT while presenting opportunities for joint departmental and business growth. We'll take a look at three marketing and IT conflicts and how customer identity and access management (CIAM) provides a highly collaborative and effective solution.
To be successful today, businesses must leverage consumer data to enable great customer experiences. Doing this in a seamless and compliant way is not easy, with a shifting regulatory landscape, numerous identity providers and front-end technologies to support. Gigya's end-to-end Customer Identity Management platform helps businesses succeed by providing:
*Flexible registration and authentication to connect you with your customers
*Profile and preference management to collect all data types into unified and compliant profiles
*Powerful customer insights tools and easy integration with virtually any third-party technology
White Paper: The Evolution of Consumer Identity - Five Predictions for 2016Gigya
2016 promises to be a year of enhanced development in the customer identity and access management (CIAM) space, with customer experience, data privacy and personalization proving to be increasingly critical components of business success. This white paper reveals five identity-related trends we foresee taking hold in the new year, including:
- The death of traditional usernames and passwords
- The decline of data broker revenues
- The convergence of security and customer experience
White Paper: The 2015 State of Consumer Privacy & PersonalizationGigya
This year’s survey results illustrate increased growth and intensity in consumer desire for data privacy and personalized user experiences. While social login usage continues to skyrocket, consumers are also showing a marked interest in next-generation authentication methods, including payment providers and biometrics, indicating a clear evolution of the concept of digital identity: Identity 3.0.
White Paper: Bridging the Gap between Marketing & IT with Customer Identity &...Gigya
As customer data and digital experiences become the linchpins of business success, there is an unprecedented need for marketing and IT to come together. Bridging this gap requires a solution that addresses the needs and concerns of both marketing and IT while presenting opportunities for joint departmental and business growth. We'll take a look at three marketing and IT conflicts and how customer identity and access management (CIAM) provides a highly collaborative and effective solution.
To be successful today, businesses must leverage consumer data to enable great customer experiences. Doing this in a seamless and compliant way is not easy, with a shifting regulatory landscape, numerous identity providers and front-end technologies to support. Gigya's end-to-end Customer Identity Management platform helps businesses succeed by providing:
*Flexible registration and authentication to connect you with your customers
*Profile and preference management to collect all data types into unified and compliant profiles
*Powerful customer insights tools and easy integration with virtually any third-party technology
White Paper: The Evolution of Consumer Identity - Five Predictions for 2016Gigya
2016 promises to be a year of enhanced development in the customer identity and access management (CIAM) space, with customer experience, data privacy and personalization proving to be increasingly critical components of business success. This white paper reveals five identity-related trends we foresee taking hold in the new year, including:
- The death of traditional usernames and passwords
- The decline of data broker revenues
- The convergence of security and customer experience
White Paper: The 2015 State of Consumer Privacy & PersonalizationGigya
This year’s survey results illustrate increased growth and intensity in consumer desire for data privacy and personalized user experiences. While social login usage continues to skyrocket, consumers are also showing a marked interest in next-generation authentication methods, including payment providers and biometrics, indicating a clear evolution of the concept of digital identity: Identity 3.0.
White Paper: Achieving A Single Customer View: The Holy Grail for MarketersGigya
This guide provides actionable strategies for how your business can achieve a single customer view to better understand your audience and build meaningful, identity-driven customer relationships.
Social login adoption is growing at a rapid clip as businesses come to understand social login as more than a means faster registration, and as a key for gaining access to rich, permission-based identity data that drives more relevant user experiences.
This comprehensive eBook covers everything you need to know to develop a successful social login strategy that supports your business needs.
Algorithms Over Brands: How to Reach Today’s and Tomorrow’s AI-Augmented Cust...Cognizant
The rise of AI-powered systems is delivering new levels of consumer-augmented intelligence that brands must understand and interact with in order to stay relevant in their business categories.
Top E-commerce Trends to Watch Out for in 2017i95Dev
Find out the top e-commerce trends that will drive the momentum of the e-commerce industry in North America (USA, Canada) and rest of the world in 2017.
How Starbucks took their experience digitalBen Gilchriest
Since opening its first location in 1971 the company has grown into one of the world's leading speciality food retailers and a brand recognised the world over. With 94% of all Facebook users either a Starbucks fan or are friends with one, 7 million active users of its mobile payment system, and financial benefits that reflect this, it is now considered a digital leader.
However, it hash;t always been the case. In 2008 it faced real challenges with declining sales and a 50% drop in share price over two years. Starbucks’ recipe for success in Digital Transformation has been equal parts technology-savvy and committed leadership. Today, Starbucks continues to leverage these strengths to create value for customers and shareholders alike through digital.
This paper describes, at a high level, what and how Starbucks has realised its Digital Advantage.
By all accounts, 2019 will be the year marketers (finally!) get serious about customer experience (CX). Defined by BusinessDictionary.com as “the entirety of the interactions a
customer has with a company and its products,” CX has long been a hot topic, and in our age of endless distractions, an aspect of customer relationship management (or CRM)
that businesses can’t afford to get wrong. Armed with intelligent technologies capable of delivering the highest levels of customization and personalization, brands and their
partners will place big bets on CX – and its impact on driving conversions – in the year to
come.
Now onto a handful of the trends we’ve been tracking, in no particular order
Our new report is here!
eCommerce Trends is our annual report, we've been doing for 6 years. This year we reached out to 10k eCommerce Managers and asked them to fill in our survey. Of those asked, 150 responded and we created this report based on the results.
What's inside?
Market Overview
B2C eCommerce Sales
Top eRetailers (Based on Revenue)
Top eCommerce Sites (Based on Traffic)
Capital Market
eCommerce Startups to Watch
Survey Results
eCommerce Investments 2018
eCommerce Investments 2019
Changes in Investments 2018-2019
Which Investments Had the Biggest ROI in 2018?
Most Impactful eCommerce Trends for the Next 5 years
Trends Matrix
Inspirations
Marketplaces: Better Prices, Free or Discounted Shipping and a Broader Selection
Voice Interfaces
Big Data & Business Intelligence: IoT as a Source
Chatbots: Growing Popularity
Microservices & Headless: Micro Frontends
Content Marketing & Digital Content
CRM: AI & Social CRM
Mobile CRO
Free Shipping/Returns
Mobile Approach: PWA
Personalization: Hyper-Personalization
Social Commerce: See. Tap. Shop.
Customer Lifetime Value and Referral Programs
Methodology
Research Methodology
Demography
TL;DR - Quick Summary of the Report
Content Marketing: Still Important
Personalization & Loyalty for the Win
Cryptocurrencies and the GDPR: Things of the Past
Content Marketing With the Biggest ROI
Voice Interfaces & Big Data Revolutionize eCommerce
Quick Wins vs. Highest ROI
What do experts say?
Download full version: https://go.divante.co/ecommerce-trends-2019/
Four key factors that will accelerate air travel in 2019Posterscope
Renovation and expansion of airports all over the world continues at a rapid pace as flyer demands grow and change. As a result, we’ve seen an increased drive for more integrated advertising within the airport environment, focused on reflecting passenger journeys and enhancing these through service provision.
James McEwan, Managing Director, PSI, looks at four factors enabling more engaging and timely advertising from operators throughout the travel sector:
SimpliFlying Featured: Target Audience: Are airports missing a trick? SimpliFlying
Passenger Terminal World, March 2015 Issue: Are airports missing a trick by relying too heavily on mass promotions and discounts, as opposed to more individually tailored marketing campaigns? Among the innovative examples from airports, “Helsinki Airport clearly understands that many passengers share concerns about having to replenish their fridges after coming back from a trip,” says Marco Serusi, senior consultant with SimpliFlying, a global airport consultancy. “With the grocery service, the airport seeks to make the travel experience easy and smooth, while developing itself as a shopping location that meets the various needs of passengers.”
White Paper: Achieving A Single Customer View: The Holy Grail for MarketersGigya
This guide provides actionable strategies for how your business can achieve a single customer view to better understand your audience and build meaningful, identity-driven customer relationships.
Social login adoption is growing at a rapid clip as businesses come to understand social login as more than a means faster registration, and as a key for gaining access to rich, permission-based identity data that drives more relevant user experiences.
This comprehensive eBook covers everything you need to know to develop a successful social login strategy that supports your business needs.
Algorithms Over Brands: How to Reach Today’s and Tomorrow’s AI-Augmented Cust...Cognizant
The rise of AI-powered systems is delivering new levels of consumer-augmented intelligence that brands must understand and interact with in order to stay relevant in their business categories.
Top E-commerce Trends to Watch Out for in 2017i95Dev
Find out the top e-commerce trends that will drive the momentum of the e-commerce industry in North America (USA, Canada) and rest of the world in 2017.
How Starbucks took their experience digitalBen Gilchriest
Since opening its first location in 1971 the company has grown into one of the world's leading speciality food retailers and a brand recognised the world over. With 94% of all Facebook users either a Starbucks fan or are friends with one, 7 million active users of its mobile payment system, and financial benefits that reflect this, it is now considered a digital leader.
However, it hash;t always been the case. In 2008 it faced real challenges with declining sales and a 50% drop in share price over two years. Starbucks’ recipe for success in Digital Transformation has been equal parts technology-savvy and committed leadership. Today, Starbucks continues to leverage these strengths to create value for customers and shareholders alike through digital.
This paper describes, at a high level, what and how Starbucks has realised its Digital Advantage.
By all accounts, 2019 will be the year marketers (finally!) get serious about customer experience (CX). Defined by BusinessDictionary.com as “the entirety of the interactions a
customer has with a company and its products,” CX has long been a hot topic, and in our age of endless distractions, an aspect of customer relationship management (or CRM)
that businesses can’t afford to get wrong. Armed with intelligent technologies capable of delivering the highest levels of customization and personalization, brands and their
partners will place big bets on CX – and its impact on driving conversions – in the year to
come.
Now onto a handful of the trends we’ve been tracking, in no particular order
Our new report is here!
eCommerce Trends is our annual report, we've been doing for 6 years. This year we reached out to 10k eCommerce Managers and asked them to fill in our survey. Of those asked, 150 responded and we created this report based on the results.
What's inside?
Market Overview
B2C eCommerce Sales
Top eRetailers (Based on Revenue)
Top eCommerce Sites (Based on Traffic)
Capital Market
eCommerce Startups to Watch
Survey Results
eCommerce Investments 2018
eCommerce Investments 2019
Changes in Investments 2018-2019
Which Investments Had the Biggest ROI in 2018?
Most Impactful eCommerce Trends for the Next 5 years
Trends Matrix
Inspirations
Marketplaces: Better Prices, Free or Discounted Shipping and a Broader Selection
Voice Interfaces
Big Data & Business Intelligence: IoT as a Source
Chatbots: Growing Popularity
Microservices & Headless: Micro Frontends
Content Marketing & Digital Content
CRM: AI & Social CRM
Mobile CRO
Free Shipping/Returns
Mobile Approach: PWA
Personalization: Hyper-Personalization
Social Commerce: See. Tap. Shop.
Customer Lifetime Value and Referral Programs
Methodology
Research Methodology
Demography
TL;DR - Quick Summary of the Report
Content Marketing: Still Important
Personalization & Loyalty for the Win
Cryptocurrencies and the GDPR: Things of the Past
Content Marketing With the Biggest ROI
Voice Interfaces & Big Data Revolutionize eCommerce
Quick Wins vs. Highest ROI
What do experts say?
Download full version: https://go.divante.co/ecommerce-trends-2019/
Four key factors that will accelerate air travel in 2019Posterscope
Renovation and expansion of airports all over the world continues at a rapid pace as flyer demands grow and change. As a result, we’ve seen an increased drive for more integrated advertising within the airport environment, focused on reflecting passenger journeys and enhancing these through service provision.
James McEwan, Managing Director, PSI, looks at four factors enabling more engaging and timely advertising from operators throughout the travel sector:
SimpliFlying Featured: Target Audience: Are airports missing a trick? SimpliFlying
Passenger Terminal World, March 2015 Issue: Are airports missing a trick by relying too heavily on mass promotions and discounts, as opposed to more individually tailored marketing campaigns? Among the innovative examples from airports, “Helsinki Airport clearly understands that many passengers share concerns about having to replenish their fridges after coming back from a trip,” says Marco Serusi, senior consultant with SimpliFlying, a global airport consultancy. “With the grocery service, the airport seeks to make the travel experience easy and smooth, while developing itself as a shopping location that meets the various needs of passengers.”
How Automakers Can Enhance Customer Experience in the New NormalCognizant
While other industries have built highly engaging and hyper-personal customer experiences, the automotive industry, comparatively speaking, has fallen short. The accelerating convergence of automotive-specific and generic consumer technologies presents a huge untapped opportunity for automakers to build tomorrow’s car-as-an-experience value proposition, even as the pandemic accelerates full-speed digitization across the board.
Free Report: Airlines and Direct-Channel Booking: Cutting out the Middle ManRafat Ali
As airlines seek to reclaim profits and acquire new customers, they must face complex relationships with OTAs and metasearch engines. In this position paper, we consider how performance marketing, search-engine optimization, and renewed attention to content can drive direct-channel conversions — sparing airlines steep third-party commissions and fees while growing loyalty and market share among new and existing segments of their consumer base.
Digital transformation in airline industry jan. 2018DIGITAL MONK
Airlines are under siege as innovative new services place themselves between the airlines and their customers. Digital intermediaries like Kayak, Priceline, Expedia, Skyscanner, Hotwire, Travelocity, Orbitz, CheapOair, and many others are making it more difficult for airlines to stay close to customers.
Great customer experiences are planned, designed and actively managed. Companies that consistently deliver, and improve upon, positive experiences have three things in common: customer insight, a customer culture, and a “designed” customer experience. The paper advocates how organizations must deliver a rich, personalized cross-channel experience with seamless integration across all touch points
SimpliFlying Featured: Thinking Differently in the age of Connected TravellerSimpliFlying
Airport World Magazine, Aug/ Sep 2013 - Airport marketing is waking up to the immense opportunities in today’s age of ‘connected travellers’. These travellers, ever more hungry for new experiences, like to carry their living room with them as they travel – a smartphone, an iPad, a laptop. David McMullen and Shubhodeep Pal discuss marketing innovation in the age of the connected traveller.
Travel & Retail: Exploiting Inherent Synergies to Collectively Boost PerformanceCognizant
Enabled by emergent digital tools and systems, the travel and retail spheres should explore their many points of convergence and potential for greater collaboration in delivering superior customer experience.
Pertaining to this ever-growing and evolving segment, what are various ways in which airports can create and deliver value to their passengers, while building closer, more personal relationships with them?
To analyse this, David McMullen and Shubhodeep Pal will be delving into opportunities such as ‘crowdsourcing’, ‘crowdfunding’, end-to-end mobile experiences and next-generation airport retail over a series of upcoming articles in #AirportMarketingX.
Ancillary Revenues soaring Opportunities in Airline OperationsNIIT Technologies
With squeezed profit margins, rising fuel prices, high input costs, changing customer expectations and uncertain economic climate, airlines today rely heavily on additional service revenues to stay ahead. Our experts have listed the steps that an airline can take to increase ancillary revenues and has proposed a holistic approach to leverage technology in order to improve competitiveness. Our approach also gives technology partner tips for success.
The 2017 Imperative for Global Airlines By CellPoint MobileVanessa Horwell
Today’s airlines and travel companies face a market in which innovation is driven externally. The ability to support a range of mobile transactions for their mobile-first passengers will soon emerge as a critical, defining brand characteristic.
In this new travel market, the push for mobile-first strategies and brand DNA must start in the executive suite and filter throughout the entire organization if airlines hope to keep pace with a fast-moving mobile market and its revenue potential. Emboldened by a mobile-centric strategy, airlines will be able to attract more passengers, create more opportunities and paths to purchase, cater to a younger, mobile-focused customer, re-energize their loyalty programs and position themselves for success in the mobile environment.
This report looks at the powerful imperative of mobile-first strategies for payments, loyalty, operations, interactions and airlines' ability to cater to customers who arrive with high expectations.
The 2017 Imperative for Global Airlines By CellPoint MobileVanessa Horwell
Today’s airlines and travel companies face a market in which innovation is driven externally. The ability to support a range of mobile transactions for their mobile-first passengers will soon emerge as a critical, defining brand characteristic. In this new travel market, the push for mobile-first strategies and brand DNA must start in the executive suite and filter throughout the entire organization if airlines hope to keep pace with a fast-moving mobile market and its revenue potential. Emboldened by a mobile-centric strategy, airlines will be able to attract more passengers, create more opportunities and paths to purchase, cater to a younger, mobile-focused customer, re-energize their loyalty programs and position themselves for success in the mobile environment.
This report looks at the powerful imperative of mobile-first strategies for payments, loyalty, operations, interactions and airlines' ability to cater to customers who arrive with high expectations.
Case Study: DC Thomson Media Creates a Single Customer View Across Multiple D...Gigya
DC Thomson Media, or DCT Media, chose Gigya as their customer identity provider, resulting in a 5X increase in new registrations and a 16% increase in pageviews.
Case Study: STV Boosts Viewer Engagement and Campaign Yields with GigyaGigya
Scottish Television, or STV, implemented Gigya's Customer Identity Management platform to enable viewers to register for accounts with minimal information, resulting in increased open and click-through rates, as well as better ad retargeting performance.
Some highlights include:
- Improved open rates by 14.5%
- Improved Click-through rates by 21.4%
- Went live in less than 6 months
White Paper: Gigya's Information Security and Data Privacy PracticesGigya
As the leading SaaS Customer Identity and Access Management provider for enterprises, Gigya is committed to maintaining a high level of performance and security Our platform is optimized for maximum e ciency and scalability while protecting our clients’ data by adhering to strict security and compliance standards This document provides an overview of Gigya’s standards for the following four categories: Infrastructure, Data Security, Compliance, and Privacy Policies.
Gigya und die Erfüllung globaler behördlicher Auflagen (Global Regulatory Com...Gigya
In unserer modernen datengesteuerten Welt wird es für Unternehmen immer schwieriger, die richtige Balance zwischen Personalisierung und Datenschutz zu verwirklichen.
New China Data Center Helps Gigya’s Clients Manage Compliance with New Chinese Cybersecurity Law.
As businesses expand into new markets to grow their customer bases through digital initiatives, compliance with widely variable data protection and privacy regulations is now one of the key competitive differentiators between industry leaders
and losers.
Cross-channel digital marketing today can feel like a game of chutes and ladders, with opportunities and risk at every turn. To win, businesses should build customer profiles progressively, leveraging a mature customer identity management solution to ensure that they can:
- Ask for and manage customers’ consent throughout their entire lifecycle
- Take advantage of features such as lite registration and subscription management to seamlessly engage customers earlier in the buyer journey
- Offer customers real value in exchange for their information
Build transparency into the framework of their digital strategy to build trust with customers
- Reward customers by offering continual value and incentivizing them to engage more often to drive long-term loyalty and advocacy
Digital innovation being demanded by every business unit is transforming IT’s role to that of the main driver of new growth initiatives, prompting a shift in perspective and strategy for CIOs that begins with a well-planned and executed approach to managing customer identities. While legacy IAM might seem like a natural starting point for meeting this challenge, customer identity and access management (CIAM) has significantly different requirements and outcomes when compared to employee-facing IAM.
Data Sheet: Gigya and Global Regulatory ComplianceGigya
Gigya’s Customer Identity Management platform offers features that provide maximum flexibility for building
customer consent and control into every step of the customer journey, as well as support for meeting a wide
range of regional privacy requirements. Notably, the European Union’s General Data Protection Regulation
(GDPR) comes into effect on May 25, 2018, carrying potential penalties of up to the greater of €20,000,000 or
4% of total annual global turnover.
The following data sheet illustrates how Gigya’s platform enables data privacy and compliance for our 700 clients.
2016 a été une année décisive en
matière de Gestion des identités clients
(CIM - Customer Identity Management)
et les entreprises, la presse et les
analystes se sont accordés à dire que
la technologie CIM n’était plus une «
bonne chose » au sein des entreprises
actuelles, mais un impératif.
Als die Identität der Verbraucher in vollem Gange ist, hat Gigya fünf Vorhersagen für die wichtigsten Trends, die wir sehen, wachsen im Jahr 2017 gelegt, und wie wir sehen, dass Organisationen reagieren.
American Kennel Club (AKC) understood they needed a registration system, but after attempting to build their own, and some significant challenges in time and effort, AKC effectively sought to implement Gigya's Customer Identity Management Platform.
In this case study, Steve Pessah, Sr. Product Manager at American Kennel Club, discusses how Gigya has helped AKC:
- Improve registration conversion rates by 75%
- Increase value per user by 35%
- Saved 12 months of development time for AKC
Consumers now expect more trusted and personalized experiences in exchange for their personal information, but businesses are struggling to protect user privacy in light of growing global security and privacy concerns. Since tolerance is diminishing for username and password processes, today’s businesses must find new ways to secure users' data while delivering better customer experiences.
The upcoming General Data Protection Regulation (EU GDPR) will change the requirements for managing consumers’ personal data across the globe. The regulation’s scope is broad and also affects organizations outside of the EU. Striking a balance between meeting the new regulatory requirements and effectively serving customers in the age of Digital Transformation mandates a shift from siloed consumer data management to centralized Customer Identity Management platforms that support the balance between compliance, user consent, and optimizing the customer experience.
In this white paper — commissioned by Gigya from European analyst firm KuppingerCole and prepared by Fellow Analyst Dr. Karsten Kinast and Lead Analyst Ivan Niccolai — you will learn about:
*The history, framework, implementation and scope of the EU GDPR
*Key compliance elements of the EU GDPR
*The implications of the EU GDPR on Customer Identity Management and best-practice recommendations for strategy and implementation
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
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5 Ways Airports Can Drive
Non-Aviation Revenue
The airport industry has experienced significant economic change over the past several
years, with airlines now accounting for just 38% of average airport revenues. With 69% of
airports worldwide now operating at a loss, maximizing non-aviation revenue streams such
as parking and concessions has become increasingly critical (Capa).
However, as relevant, trusted customer experiences emerge as the market requirement
for business success, turning a profit is proving to be difficult for an industry known for
inconvenient experiences and impersonal interactions. So how can airports create more
personal experiences and become a part of the customer journey, rather than just a
gateway to a destination?
Managing Passengers’ Identities
To begin building more meaningful and engaging experiences for travelers, airports need
to know much more than whether the name on a passenger’s passport matches the one
on her airline ticket. To do this at scale, airports must put a customer identity management
solution in place that enables passengers to identify and share information about
themselves across each touchpoint in their journeys.
Distribution of non-aeronautical income (2013)
Car parking 20%
Real estate
income or rent 18%
Rental car
concessions 5.35%
Food and
beverage 5.35%
Utility recharges 3%
Fuel and oil 1%
Other 16%
Aviation catering
service 0.3%
Advertising 4%
Retail concessions 27%
Source: http://www.airport-world.com/features/economics/4939-big-business.html
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Connect with users by giving them a frictionless way to identify themselves
via traditional or third-party sign in. Leading airports are doing this by
gating Wifi access behind a registration page, creating authentication-re-
quired mobile applications or adding eKiosks to concession stands.
Collect first-party profile data from passengers, including their
demographics, interests and behaviors, as they register and interact
across channels and devices. Of course, this must all be done in a way that
complies with today’s security and privacy regulations.
Convert profile data into more relevant experiences by making it easy for
business decision makers to analyze and understand audience segments.
Pass this information directly into email service providers, ad servers and
other technology platforms to improve services, products and experiences.
Driving Ancillary Revenue
Once these pieces are in place, airports can effectively understand the value of their
customers and drive non-aviation, ancillary revenue across these five key areas:
1. Parking
According to Frost & Sullivan, parking accounts for more than 40% of airports’ non-aeronau-
tical revenue. But with off-site parking offering flyers a less expensive alternative, airports
must find a way to compete beyond price by offering a superior experience compared to
third-party lots.
One company that has effectively transformed on-site parking into a key piece of a much
larger connected experience is Unibail-Rodamco. As the largest commercial real estate
company in Europe, Unibail-Rodamco sought to interact with shoppers in its malls in more
seamless and personal ways. After building a repository of known users through traditional
and social registration, Unibail-Rodamco implemented Smart Park.
With Smart Park, customers’ license plates are scanned and connected to their accounts as
they enter the mall’s parking garage, and recognized vehicles are provided automatic entry.
A user’s parking spot is automatically sent to her via push notification and saved in the app.
At the end of her shopping session, she can use the app to guide her back to her spot.
1. Parking
2. Retail &
Concessions
3. Food &
Beverages
4. Loyalty
Programs
5. Advertising
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A clear understanding of flyers enables airports to increase parking revenue by creating
more personalized and convenient experiences than fast park lots. Similar ideas for identi-
ty-driven parking experiences include directing flyers to where they will find the best spots
based on their departure times and terminals, or estimating the time it will take to get from
their parking spaces to their assigned gates.
2. Retail & Concessions
Anyone who’s ever walked through an airport, particularly one in a major city, knows that the
shopping experience rivals that of a local mall. Every few feet pop-up shops and vendors
offer goods and services ranging from designer handbags and pedicures to sunglasses and
souvenirs. Brands like Benefit Cosmetics have even started setting up automated luxury
kiosks stocked with top products.
Clearly these retail stores and stands offer airports
a huge opportunity to generate and maximize
non-aviation revenue - but how?
With permission-based access to passengers’
identities, airports can begin to understand individual
flyers’ ages, incomes, favorite brands, interests and
more. These detailed data points can then be used
to make personalized recommendations and guide
passengers to visit the stores featuring the brands,
products and price points they want.
What’s more, by understanding this type of
information at scale, airports can make more
educated and strategic decisions about the types of
stores to open and where they should be located. Image Source: http://beautypointofview.com
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For example, perhaps an airport discovers that an inordinate percentage of flyers are dog
lovers; it could install a pet store. Maybe males comprise a larger segment than females,
calling for the replacement of a cosmetics store with a sporting goods retailer. Better yet,
perhaps passengers flying Delta Airlines have a higher median income than those flying
United, so concession stands near the Delta gates could be stocked with more expensive
items than those near United.
These types of detailed insights enable airports to create better customer experiences that
optimize retail revenue streams both through sales and space rentals.
3. Food & Beverage
According to the 2014 ACI-NA Concessions
Benchmarking Survey, flyers have spent more
on food and beverages year-over-year since
2009. This indicates massive potential to
further increase food and beverage revenues
by improving passengers’ dining experiences
and thereby charging these concessions a
premium for rent.
Similarly to retail stores, this can be done by
better understanding the types of flyers passing
through your airport. Consider an airport in a
large metropolitan city with a variety of fast food
options and soda vending machines. Business
is mediocre, with short durations and high
turnarounds for concession rentals.
Now, imagine this airport begins identifying flyers across web and mobile touchpoints, and
comes to learn that the majority of them are middle-age businessmen flying to and from
conferences and client meetings. Given this insight, the airport begins seeking contracts
with higher revenue chains, and replacing soft drink vending machines with coffee shops
and bars that serve wine and spirits. Sales immediately begin to surge, and happy vendors
begin to renew concession contracts at a faster and higher rate.
4. Loyalty Programs
Even more challenging than capturing and converting customers is keeping them invested
long-term. One way leading brands drive lifetime customer value is through loyalty
programs. The ideal airport loyalty program will identify passengers, offer them interactive
experiences across touchpoints and lead to personalized rewards - similar to the program
put into place by hotel and casino giant Boyd Gaming.
Median Gross Food & Beverage
Sales - Per Enplanement
CY2009
$4.43 $4.69 $5.00 $5.27 $5.68
CY2010
CY2011
CY2012
CY2013
Source: 2014 ACI-NA Concessions Benchmarking Survey
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To connect directly with customers and gain deeper insight into their individual preferences,
Boyd Gaming encourages them to register for online access to their B Connected players club
accounts. Participants earn points by taking high-value actions across devices, such as booking
hotel rooms, socially sharing promotions with friends and checking in at any Boyd Casino.
Loyalty points can be exchanged for tangible rewards of players’ choice, like vacations
and slot dollars. Because all actions are tied to unique identities, Boyd not only learns
more about its customer base, but it can also measure the impact specific actions have on
conversions - all while driving customer loyalty.
Consider the following actions and rewards an airport could use to encourage passenger
loyalty and drive long-term revenue:
Of course, being able to reach flyers with these types of rewards depends on the ability to
connect with them across email, social, mobile and other channels. To do this effectively,
airports must invest in a solution that can act as a single source of customer truth by
housing all user identity data, and providing seamless integration across other marketing,
sales and services systems.
5. Advertising
Major brands spend major dollars to have their advertisements seen by the thousands of
travelers passing through airports each day. But what if airports could not only guarantee
advertisers that their billboards will be seen by people, but could also promise that they will
be seen by the right people?
Action Reward
Airport check-ins Free valet parking
Social sharing Priority check-in
Friend referrals Free food/beverages
Online or in-airport purchases Coupons for favorite stores
On-site parking Loyalty lounge access
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As airports identify and learn more about the types of flyers passing through their gates,
they can begin to bucket them into particular segments based on information including their
gender, age, income level, Facebook Likes, interests and more. This level of insight into the
types of consumers they can reach is a huge value add for advertisers, enabling airports to
then charge a much higher premium for ad space.
Success Story
As digital ad inventory increased in volume
and decreased in value, ESI Media saw the
opportunity to grow ad revenue and gain a
competitive advantage by offering segmented
audience targeting. Gigya’s Registration-as-a-Service (RaaS) scales and streamlines
the subscription and data collection process across ESI’s digital properties.
By leveraging profile data, including first-party subscriber demographics, content
searches, shares, Facebook Likes and behavioral patterns, ESI was able to
create forty-five premium audience segments. The ability to reach known users
with precisely targeted placements allows ESI to charge sponsors a premium for
these segmented audience campaigns, with yields more than 2X that of ESI’s
pre-existing campaigns!
Ready for Takeoff
As non-aviation revenue becomes increasingly key for airport success and sustainability,
airports must look for ways to create more trusted and personal experiences for flyers. To
learn about how Gigya can help aiports become a valuable part of the customer journey,
visit www.gigya.com or call 650.353.7230.