The document discusses potential sources of startup ideas and a vision for the Philippines' future. It suggests getting ideas from one's skills, industry experience, and discussions. Ideas can also come from solving annoyances, customer complaints, and observing trends. The presentation envisions the Philippines having a strong economy and many entrepreneurial opportunities by 2050. It encourages listening to customers and breaking problems down to spark new ideas. Overall, the document promotes thinking creatively about new industries, improving existing ones, and developing ideas that disrupt current market leaders.

1. Where To Get Your
Next Startup Ideas
WebGeek Meetup - Startup Edition
Jojy Azurin, Freelancer.com

2. Where Do You Currently Get Them?
• Your education, skills, talent and experience
• Your friends, peers and relatives
• Your existing company and industry
– 23 % of the Inc 500 CEOs surveyed got the original idea
for their business by spotting an opportunity in an
industry related to one they worked in.
• FB and other discussion forums
• News
• Events such as conferences, meetups and startup
events

3. Where Do You Currently Get Them?
• eBay, Amazon
• Google Keyword tool

4. Where Else?

5. Year 2050

6. Year 2050
• Citibank study

7. Year 2050
• HSBC Global Research – Philippines will be
16th largest economy in the world
• Goldman Sachs says 14th

8. Year 2050
• 37 years from now a lot of people in this room
is probably wealthy
• You should be in 60s
– Retiring
– CEO/ Senior executive
– Own your business
– Captain of your industry
– Political leader

9. Year 2050
• 7 Presidents
• 7 Vice-Presidents
• 168 Senatorial slots
• 5000 opportunities to become CEO of the Top
1000 corporations of the Philippines
• 10s of thousands of start-up companies
• You will be running the economy and the
country in the next 35 years

10. 2010s
• PNOY elected
• Perception of good government
• Right set of economic conditions
– Stable banking system
– Managed inflation
– Strong currency
– Strong remittance inflow

11. 2013
• Investment-Grade Credit Rating BB+
• Philippine stock market rose more than 30%
2012, one of the best performances in the
world
• Strongest economy in Asia for 2011 and 12

12. 2013

13. Where Are The Billionaires?

14. “Only a decade ago China had no
billionaires; now it has 122” – Forbes
Magazine
Follow – Brazilians, Peruvians.
Indians, Indonesians, Nigerians

15. Watch or Listen To Speeches

16. Watch /Listen To Interviews

17. Entrepreneur.com

18. Business-Idea.com

19. SpringWise and TrendWatching

20. “I am annoyed when..”
• Or “it sucks when…”
• Many of these annoyances can turn into
products and services
• It sucks
– when I line up in BDO or BPI
– When I have to fill up the same information every
year and anywhere
– During rush hour at MRT

21. Read Customer Complaints
• Discussion Forums
• Facebook Pages

22. YCombinator

23. What Is ‘baduy’ in 10, 20, 30 years?
• Baduy
– Sending fax messages to transmit images
– Calling a pager company to send message
– Urgent messages get sent via telegram
– The only way to chat is via phone or snail mail
– IDD was expensive
– Geek is so uncool

24. What Is ‘baduy’ in 10, 20, 30 years?
• What will you say in the future?
– We had to look for funding for our start-up
– We used to exercise or diet to lose weight
– We used to use our fingers to send text
– We used keyboard to work on a computer
– We do not have control how a movie ends
– We have to travel by plane or car to go to another
place
– We have to use money to get something

25. Listen to your hairdresser, barber, taxi
driver OR to the customers
• Taxi driver
– Sleeping areas for power naps
• Mobile conference rooms
– Health issues for LPG-driven taxis
– Recognition for drivers
– Interactive taxi

26. Break something apart and put it back
• You mind is at work during this activity
• Simpler ones
– Rubiks cube

27. A Business That Has Zero Failure
• Cancer Cure
• AIDs cure
• Ultimate Diet

28. What’s Never Been Done By Anyone?
• Fly
• Disappear
• Reduce weight ASAP
• Find all missing persons or items

29. Go Think Somewhere Else
• Go to Sagada, and not Boracay
• Go to Bhutan, and not HK
• Go to a 10-day Vipassana Meditation and not
the 3-day retreat
• Go to the Camino Walk in Spain (780km in 31
days) and not the Holy Land Pilgrimage

31. Check Your Finances
• What are you spending?

32. Digest Infographics

35. Start-Up In A Current Industry
• Create New Companies in Existing Industries
– Bank
– Malls
– Telcos
– Airlines
– Food
– Real Estate
– Mining

36. Redefine An Industry
• Invent!
• Innovate!
• Improve!

37. Change The Rules
• Create New Sub-Industries or Make Your Own
Market
– C2 bottled ice tea
– Sun Cellular
– Cebu Pacific
– Steve Jobs products
– BPO

38. You Can Topple The Leaders
• Few companies can dominate an industry for so
long
– Kodak invented the digital camera
– Where is Nokia?
– Remember Magnolia Ice Cream?
– Alemars? Florofoto?
– IBM PC
– Video City? ACA Video?
– Because somebody comes in and steals the show
(Manny Pangilinan, Ramon Ang, John Gokongwei)

39. What Types Of Businesses?
• Change The Rules
• Disrupt The Market
• Examples:
– Sun Cellular
– Cebu Pacific
– Jollibee
– Mang Inasal
– C2

40. See You In 2050
Thank You!
jojy.azurin@gmail.com
+63-906-447-5295
http://www.facebook.com/jojy.azurin
http://www.linkedin.com/in/jojyazurin