Twitter is a microblogging platform that allows users to post short updates of up to 140 characters. It functions like a cross between instant messaging and an online chat room. The largest demographic of Twitter users are 35-44 year olds. People use Twitter as a virtual water cooler to engage in conversations and build online communities. Marketing via Twitter can help engage customers, monitor brand mentions, and provide live updates on events. Setting up a profile, learning how to post, follow others, retweet, and use hashtags are important basics for using Twitter effectively. Objectives like networking, monitoring brand mentions, and extending the reach of content can be achieved through strategic Twitter use.
Here is a how-to guide for businesses (and even users in general) to get set up on Twitter. For more information on how to get started on Twitter, visit oneforty.com and oneforty.com/blog.
Twitter for Business is a workshop presentation I delivered to SME's in Worthing on 2nd September 2009.
What is Twitter; Why a business should be using Twitter and the Tools that you can use.
Here is a how-to guide for businesses (and even users in general) to get set up on Twitter. For more information on how to get started on Twitter, visit oneforty.com and oneforty.com/blog.
Twitter for Business is a workshop presentation I delivered to SME's in Worthing on 2nd September 2009.
What is Twitter; Why a business should be using Twitter and the Tools that you can use.
The Beginner's Guide to Twitter for BusinessUnmana Datta
We have put together our most useful Twitter tips in The Beginner’s Guide to Using Twitter for Business. This includes:
- Important Twitter features you should know
- Who you should follow
- Tools and tips to easily find relevant people on Twitter
- How to use Twitter for business in 15 minutes a day: a step-by-step guide that tells you how to get started and keep going, in just 15 minutes every day
- Twitter mistakes you should avoid
- Tools and apps you can use to get more out of Twitter
Twitter is a fantastic tool yet, not many organizations know how to use it or, the benefits that can be achieved with it as a fundraising tool. This article will provide an introduction to those of you who have not joined the flock, while providing tips for organizations that are currently on Twitter; and how to use it as a tool for engagement, communication and acquisition.
Are you a small business owner who is looking to leverage social media for building your business? Have you heard about Twitter and want to decide if it is an appropriate channel to use? Are you new to Twitter and want to learn more? Then this presentation will introduce you to Twitter, give you helpful tips on getting started and using Twitter for you or your business. For more information, please email us at info@teamandadream.com.
Peabody Essex Museum's Social Media Committee presents a series of "Social Media 101" talks on pertinent platforms for the staff. This presentation is on Twitter for museum professionals
A Practical Guide to Twittering for BusinessGerris
Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.
Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.
A collection of ten pieces of advice on Twitter and blogging for Local Action Groups (LAGs) as part of the LEADER conference in Aviemore, March 10, 2016.
Presentation given at Fort Lauderdale Drupal Users Group in May 2010. Discussing options between rotating banners in Drupal, such as views_slideshow and views_cycle.
The Beginner's Guide to Twitter for BusinessUnmana Datta
We have put together our most useful Twitter tips in The Beginner’s Guide to Using Twitter for Business. This includes:
- Important Twitter features you should know
- Who you should follow
- Tools and tips to easily find relevant people on Twitter
- How to use Twitter for business in 15 minutes a day: a step-by-step guide that tells you how to get started and keep going, in just 15 minutes every day
- Twitter mistakes you should avoid
- Tools and apps you can use to get more out of Twitter
Twitter is a fantastic tool yet, not many organizations know how to use it or, the benefits that can be achieved with it as a fundraising tool. This article will provide an introduction to those of you who have not joined the flock, while providing tips for organizations that are currently on Twitter; and how to use it as a tool for engagement, communication and acquisition.
Are you a small business owner who is looking to leverage social media for building your business? Have you heard about Twitter and want to decide if it is an appropriate channel to use? Are you new to Twitter and want to learn more? Then this presentation will introduce you to Twitter, give you helpful tips on getting started and using Twitter for you or your business. For more information, please email us at info@teamandadream.com.
Peabody Essex Museum's Social Media Committee presents a series of "Social Media 101" talks on pertinent platforms for the staff. This presentation is on Twitter for museum professionals
A Practical Guide to Twittering for BusinessGerris
Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.
Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.
A collection of ten pieces of advice on Twitter and blogging for Local Action Groups (LAGs) as part of the LEADER conference in Aviemore, March 10, 2016.
Presentation given at Fort Lauderdale Drupal Users Group in May 2010. Discussing options between rotating banners in Drupal, such as views_slideshow and views_cycle.
A guide to being on Twitter – why you should be on it, what you should post, when you should post, how to build a following, who you should be following and how to sign up.
This presentation covers basic business tools for using Twitter in a small business marketing plan. It also offers and introduction to the social networks lingo and terminology.
How to use Twitter for Business: Twitter is a microblogging message service that allows you to send and receive short messages (called tweets) within your Twitter community. If you're new to Twitter check out our Twitter 101 guide.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
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Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
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• Three (3) key tips to maintain a disciplined workplace.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
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2. What is Twitter? Twitter is a tool for "micro-blogging" or posting very short updates, comments or thoughts. In fact, since Twitter was designed to be very compatible with mobile phones through text messages, each update is limited to 140 characters. Truly, a micro-blog. Another way to think of Twitter is like a cross between instant messaging (IM) and a chat room, because it is an open forum; but you restrict it to the people with which you connect.
3. Who Uses Twitter? Twitter’s largest demographic is 35-44 year olds making up 25% of users. Over 14% of users are “Stable Career types”, young and ethnically diverse singles living in big cities like Los Angeles, Philadelphia and Miami. Another 12% are “Young Cosmopolitans” (40-ish) with household incomes over $250,000 per year. The site has a large following of older, professional audiences, and 25% or users are considered “high earners”. (Source: Twitter Power, Joel Comm, 2009)
4. Why do they use it? People buy from those you know, even virtually know People like the virtual water cooler that Twitter is People want to create communities, even if it’s online
5. Marketing and PR via Twitter: Engage your CEO in Social Media: Twitter is actually perfect for a CEO or founder who is always on the road meeting with people and who has some interesting opinions on your market. Keep in touch with media: This can be a much easier way to connect with the media rather than calling or emailing them.
6. Marketing and PR via Twitter: Monitor your company brand Live updates on events or conferences: if you are participating in a large trade show or corporate event you can use Twitter to announce last minute changes or interesting events that are happening. It is a great last minute marketing tool.
7. Step by Step Guide for beginners: Sign up and post a profile at www.twitter.com Write some updates. The beauty of Twitter is that the 140 character limit is the great equalizer.. Post a link to a news article you liked with a one line comment, mention an interesting thought you had, just write something. How to post URLs. Twitter is based on 140 character updates. If you have a really long URL, that doesn't leave much room for Most people on Twitter use www.TinyURL.com to take a long URL and make it short. Give it a shot if you have a long URL that you want to market on Twitter.
8. Step by Step Guide (cont.): Monitor conversations about your company. Even if you don't join Twitter yourself you can monitor what people are saying about any person, company or brand. This is quite useful from a marketing and PR standpoint. Twitter has a search engine that lets you do just this. You can subscribe to these searches by RSS to keep yourself updated. Another tip is that you can "follow" all the people you find talking about your company (just click on their username to go to their profile). If they are talking about your company, they would probably be pretty happy that someone from the company wants to follow them.
9.
10. Step by Step Guide (cont.): Ask probing questions, but stay online to catch if anyone responds, then engage with them. Further, make interesting statements without a question. Retweet (RT) what others are saying. If someone is asking for help (“I’m looking for a great Restaurant in Carlsbad”) RT that to your network. It’s a nice thing to do. Network just as you would face to face, make introductions between like minded people. Create a custom profile page, keep with the same branding as your website. Think Organic and Authentic – Organically grow your followers, don’t use any of the get followers quick tools; and, authentically communicate.
11. Some base concepts… Tweet - When you post or write your 140 characters on twitter and hit send it’s called a tweet or tweeting. Handle – that’s your twitter name @chellemurph– balance short with descriptive and no matter what your business handle is get your personal name if you can even if you don’t plan to use it right now. – it’s like your URL and will have value some day. Follow – this is simply the act of adding someone to your list of people you are following – this makes their tweets show up on your homepage.
12. Some base concepts… Replies – this is what it is called when someone writes a tweet directly at your handle - @chellemurph cool post today blah blah – this is often an invite to engage with a follower. Retweet– this is a tactic of republishing someone else’s tweet – the original tweet along with author stays in tact, but you are basically showing someone’s tweet to your followers – many people find this a great way to add content and acknowledge good stuff from the folks they follow.
13. Some base concepts… DM – This is a message that is sent directly to another user. They must be following you for you to DM them, but this is a very useful tool for private messages and generally a good choice when you start going back and forth with someone on something your entire base of followers might not find interesting. Hashtag – This is a way people categorize tweets so that others might use the same tag and effectively create a way for people to view related tweets – it will look something like #marketing – more on this in search.
14. Should I use it? Now that is the real question isn’t it? Many people look at twitter on the surface and conclude that it’s just one big waste of time. I can’t say I disagree completely, but like all social media and marketing tactics, before you can determine if something makes sense you need to analyze your objectives. So, instead of asking why you would use it, ask how it might help you achieve some other already stated objectives.
15. Achievable Objectives: Would you like a way to connect and network with others in your industry or others who share you views? It’s a good a tool for that. Would you like a way to get instant access to what’s being said, this minute, about your organization, people, products, or brand? It’s a good tool for that.
16. Achievable Objectives (cont.): Would you like a steady stream of ideas, content, links, resources, and tips focused on your area of expertise or interest? It’s a good tool for that. Would you like to monitor what’s being said about you or your brand
17. Achievable Objectives (cont.): Would you like to extend the reach of your thought leadership – blog posts and other content? It can be a good tool for that. Would you like to promote your products and services directly to a target audience? Not such a good tool for that?
18. Managing your Twitter activity Once you start using twitter you’ll want to explore ways to make it easier to follow what’s going on and respond to @replies and searches you’ve set-up. There are number of 3rd party desktop and mobile applications that make this a snap. TweetDeck – http://www.tweetdeck.com - This is a piece of software that you run on your desktop. You can post tweets from it, respond to replies from others and, this is what I really like, set up various searches and get updates in real time when someone tweets on a subject of phrase you are following.
19. Q&A Michelle Murphy President Murphy Assistants michelle@murphyassistants.com 1-888-257-5702 x 81