Given that wireframes are such a prominent part of the UX process, it’s important to talk about their role in the larger design process. Let's learn more.
Mobile Applications Development - Lecture 3
User-Centered Design
Information Architecture (sitemaps, wireframes, ...)
UI Design
This presentation has been developed in the context of the Mobile Applications Development course at the Computer Science Department of the University of L’Aquila (Italy).
http://www.di.univaq.it/malavolta
In this session, we will explore the how the recent explosion of devices has disrupted the process of designing a website that we've crafted over the past decade.
When designers only have one instance of website (i.e., desktop) to design, the layout is uniform. The header, content area, sidebar, and footer all remain static. Furthermore, the elements are relatively uniform as well. Buttons, navigation, typography, and images are all basically the same across across the various pages. But if you are designing a responsive website – one whose look and feel adapts depending whether you're using a phone, laptop, or tablet – then these elements and especially the layout begin to diverge.
After this session, you should leave with the confidence to argue the importance of responsive design to your client or boss – and that the with the proper strategy, the extra effort and costs can be justified (and hopefully minimized).
A user experience designer Tina Lee's portfolio Tina Lee
Hi, I'm Tina, a user experience designer with a solid background in User-centered design process across web and mobile platforms in financial service applications, human resources applications, and enterprise social network.
The purpose of this portfolio is to show my design and problem solving process through 5 UX projects case studies.
Feel free to reach out to discuss the process or provide comments.
Mobile Applications Development - Lecture 3
User-Centered Design
Information Architecture (sitemaps, wireframes, ...)
UI Design
This presentation has been developed in the context of the Mobile Applications Development course at the Computer Science Department of the University of L’Aquila (Italy).
http://www.di.univaq.it/malavolta
In this session, we will explore the how the recent explosion of devices has disrupted the process of designing a website that we've crafted over the past decade.
When designers only have one instance of website (i.e., desktop) to design, the layout is uniform. The header, content area, sidebar, and footer all remain static. Furthermore, the elements are relatively uniform as well. Buttons, navigation, typography, and images are all basically the same across across the various pages. But if you are designing a responsive website – one whose look and feel adapts depending whether you're using a phone, laptop, or tablet – then these elements and especially the layout begin to diverge.
After this session, you should leave with the confidence to argue the importance of responsive design to your client or boss – and that the with the proper strategy, the extra effort and costs can be justified (and hopefully minimized).
A user experience designer Tina Lee's portfolio Tina Lee
Hi, I'm Tina, a user experience designer with a solid background in User-centered design process across web and mobile platforms in financial service applications, human resources applications, and enterprise social network.
The purpose of this portfolio is to show my design and problem solving process through 5 UX projects case studies.
Feel free to reach out to discuss the process or provide comments.
There are several possible collaboration models between a designer and team on a project in agile environment. Here you'll find description and some directions on how to choose a right model for you project.
Introducing UI and UX design to the interns at Oakland Digital. We discuss how design gets labeled in the industry, and how I describe it in my own words. To wrap up, we brainstormed how we might improve the interface of a microwave!
Module 1st USER INTERFACE DESIGN (15CS832) - VTU Sachin Gowda
The User Interface-Introduction, Overview, The importance of user interface –
Defining the user interface, The importance of Good design, Characteristics of
graphical and web user interfaces, Principles of user interface design.
Goal of any UX design project is to solve a business problem while engaging users in the most meaningful & valuable experiences.
The design phase starts once the
requirements for the Discovery phase have been defined; a Strategy has been set in place; a thorough User Research has been committed and adhered to; and now it is time to set the blueprint for the Design of the project, before having it finally Implemented.
Goal of any UX design project is to solve a business problem while engaging users in the most meaningful & valuable experiences.
The design phase starts once the
requirements for the Discovery phase have been defined; a Strategy has been set in place; a thorough User Research has been committed and adhered to; and now it is time to set the blueprint for the Design of the project, before having it finally Implemented.
UX Goals - Worst KPI or Future for the Project ?
Short Presenetation about how to think abut UX Goals.
How to make things happen - Make it in 10 steps.
UXcellence: The Importance Of Human-Centered DesignMike Townson
For many creatives getting out of college and into the field, it's hard to know what career best fits them.
UXcellence: The Importance Of Human-Centered Design is meant to be a quick education to
- What UX is
- Why it is important
- When it's thought about
- Why it is important in today's society
- And a quick overview of how to do it
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
There are several possible collaboration models between a designer and team on a project in agile environment. Here you'll find description and some directions on how to choose a right model for you project.
Introducing UI and UX design to the interns at Oakland Digital. We discuss how design gets labeled in the industry, and how I describe it in my own words. To wrap up, we brainstormed how we might improve the interface of a microwave!
Module 1st USER INTERFACE DESIGN (15CS832) - VTU Sachin Gowda
The User Interface-Introduction, Overview, The importance of user interface –
Defining the user interface, The importance of Good design, Characteristics of
graphical and web user interfaces, Principles of user interface design.
Goal of any UX design project is to solve a business problem while engaging users in the most meaningful & valuable experiences.
The design phase starts once the
requirements for the Discovery phase have been defined; a Strategy has been set in place; a thorough User Research has been committed and adhered to; and now it is time to set the blueprint for the Design of the project, before having it finally Implemented.
Goal of any UX design project is to solve a business problem while engaging users in the most meaningful & valuable experiences.
The design phase starts once the
requirements for the Discovery phase have been defined; a Strategy has been set in place; a thorough User Research has been committed and adhered to; and now it is time to set the blueprint for the Design of the project, before having it finally Implemented.
UX Goals - Worst KPI or Future for the Project ?
Short Presenetation about how to think abut UX Goals.
How to make things happen - Make it in 10 steps.
UXcellence: The Importance Of Human-Centered DesignMike Townson
For many creatives getting out of college and into the field, it's hard to know what career best fits them.
UXcellence: The Importance Of Human-Centered Design is meant to be a quick education to
- What UX is
- Why it is important
- When it's thought about
- Why it is important in today's society
- And a quick overview of how to do it
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
2. More Than Just a Blueprint
• Many people view wires as page layouts
• While layout is important it’s only one of the things that wireframes
address
• A more accurate description would be experience simulations
3. Wires & UX Design
• UX Design is built around the relationship between two things: Affordances
and Signifiers
• An affordance is an action a website or app allows users to do
• A signifier is what lets users know they can perform that action
4. Wires & UX Design
• In simplest terms, designing a user experience is the act of identifying
affordances and selecting appropriate signifiers
• After selecting signifiers, UX Designers put them together and document
them in wireframes
5. The Bigger Process
• Wires communicate the overall vision of what a project will be
• They do this by serving as a bridge between UX, Design, and
Content
6. The Bigger Process
• In addition to establishing the overall vision, wireframes allow us
to validate that vision
• They allow us to run user tests and catch issues before using
time and resources on development
7. Levels of Fidelity
• In most cases a “standard” wireframe at LB will have
• Designs for mobile, tablet and desktop
• Interactive mock ups of key features when appropriate
• In some instances we may need to create higher fidelity
prototypes, namely
• When we need something to run user tests on
• When a project includes complex functionality and interactions